Confessions of an Aca-Fan by Henry Jenkins

Archives: media literacy

Meeting of Minds: Cross-Generational Conversations About Digital Ethics (Part Two)

You found that adults and teens had different understandings of the identity play which occurs online. Where do these differences come from?

GOODPLAY: In the dialogues, we asked what the participants saw as acceptable, and what they viewed as the risks and benefits of experimenting with and exploring one's identity online. Both adults and teens cited the ability to test out an "ideal self" as one of the primary benefits of online identity play. The two groups also identified common risks associated with identity play, such as not being true to yourself or becoming disconnected from your offline self.

However, as you note, we did observe differences between adults and teens in their attitudes toward online identity play. In addition to testing out an ideal self, teens mentioned the opportunity to recreate themselves online. Adults, on the other hand, were more likely to celebrate the ability to accentuate existing aspects of their personality. To make sense of this difference, we consider the fact that adolescence is generally regarded as a critical period for identity formation. Adolescents begin for the first time to ask themselves: "Who am I?" While this question is never answered once and for all, identity tends to become more stable as people leave adolescence and enter adulthood. Therefore, it's perhaps not surprising that the adult participants focused on minor alterations of existing identity elements, whereas teens considered more dramatic self-transformations.

With respect to the perceived risks of online identity play, teens focused to a greater degree than adults on the danger of developing relationships on a false or inauthentic basis. Again, this finding isn't surprising if we consider its developmental underpinnings. Interpersonal relationships become central during adolescence; it's in the context of reciprocal, trusting relationships that adolescents explore their identities. The feedback they receive from friends plays an important role in their decisions to highlight certain personal attributes and hide others. It's likely due to the centrality of peer relationships that our teen participants were more concerned than the adults about building inauthentic friendships online.



Some have argued that the emerging generation cares much less about privacy than preceding generations. Did your research bear out this oft-cited claim?

GOODPLAY: To a certain extent, yes. We found that teens are generally more comfortable sharing their lives online than adults. Teen participants had considerably more to say than adults about the benefits of sharing personal information with others online. Teens discussed the opportunities that the Internet affords them to express themselves freely, to get things off their chests, and to learn about friends and have their friends learn about them. In contrast, adults focused to a greater degree on the privacy concerns related to such self-disclosure. That's not to say that teens didn't express any concern about their privacy online. On the contrary, they were quite clear about their desire for privacy from adults!

How so?
Well, consider this quote from one teen participant: "Let me make it clear, for me Facebook is for socialising with my friends and expanding my friend circle and when my parents add me as a friend it really pisses me off so when my dad joined Facebook and added me as a friend I rejected his request that instance because I knew he was doing that to keep a check on me. for Gods sake!!! Parents should let us have our own privacy and not meddle in between as it may hinder the relationship we share." All joking aside, what sentiments like this point to is that teens aren't unaware of privacy issues, they simply have different norms when it comes to negotiating them.


Youth are often described as "the Napster generation" and accused of having little respect for intellectual property. What did you discover about the way adults and youth thought about attribution and authorship?

COMMON SENSE MEDIA: This question is interesting because both youth and adults identified how difficult it was to know what constitutes "best practice" given that the norms of the industry are in flux and because of the varying messages that artists convey to the public about how to buy their albums and from where. For instance, there are bands who have allowed customers to download their albums for the amount the customer believes is appropriate, while other bands abhor this practice.

GLOBAL KIDS: We saw both teens and adults actually call for new business models that addressed problems with downloading and made sure that authors got their fair share, while at the same time a majority of youth indeed admitted to downloading, with some being conflicted and some not about doing so. On the other hand, teens seemed quite adamant about both wanting attribution for their own work and about the importance of giving attribution to others when relevant, likely because they're creating more online remixes/mash-ups etc. than adults.

GOODPLAY: Interestingly, while a lot of teens were adamant about wanting attribution for their own work and giving attribution to others, fewer seemed to connect this to the issue of illegal downloading. When they did talk about the negative aspects of illegal downloading, they mostly worried about the negative consequences to themselves rather than the potential negative effects for the artists.

You cite one young person as saying, "the internet is a way for people to do what they want without getting in trouble." How characteristic is this of the attitudes displayed by young people in these conversations?
GLOBAL KIDS: Well, I think it's definitely representative of a certain subset of teens, though certainly not a dominant perspective. As we watched the dialogues progress and then conducted analysis of who said what, we noticed that the youth involved stratified into certain categories of thinking with regards to ethics, some that were more advanced and others less so, as GoodPlay mentioned above. We felt it was important to highlight that this sort of "do what you want without consequence" sort of thinking is indeed there, especially for teens on the younger end of the spectrum. We didn't want to be alarmist when sharing our results, as there's been plenty of alarmist rhetoric out there about young people's participation online, but rather be realistic about the views that exist and the resulting need for adult involvement in these conversations.

What insights did you get from this research which might inform the decisions made by parents? by educators?

COMMON SENSE MEDIA: I think that the biggest takeaway was that adults and teens are truly able to participate in meaningful dialogue about some of the tougher issues that emerge about life online if there's an honest and open setting to do so. Dialogues like these could be tailored to a variety of settings and could focus on a wide array of issues that might be specific to local needs in a given community. There are a lot of easy to use online tools (out of the box social networks like Ning, free forum and Listserv services, etc.) out there that can allow educators and youth workers to run online dialogues with their school communities during the school year. Increased dialogue online between teens and adults is not only important because the two groups generally inhabit the digital world in very different ways right now, but also because adults provide important guidance in terms of the ethical development of young people. Adults have always played this role in kids' lives and the more they are educated about talking about the digital aspects of their kids' lives the better. GLOBAL KIDS: It's also important to note that this kind of cross-generational dialogue doesn't just need to happen online. We found that there are some real advantages to an online context, like a changed power dynamic where youth might feel more confident sharing openly. However, we know that having face to face conversations about these issues is critical whether it's in the home, in classrooms, in afterschool spaces or in other sorts of youth groups.

GOODPLAY: Actually, Henry, the recent collaboration between your NML team and the GoodPlay team is a great example of a school-based initiative aimed at promoting these types of conversations between adults and youth. The curricular activities that we created together - called Our Space: Being a Responsible Citizen of the Digital World - attempt to engage high school students in a thoughtful examination of the ethical issues that arise online. We hope that these activities will be an effective way for teachers to enter into conversations with youth and scaffold their ethical thinking.


COMMON SENSE MEDIA And by bringing parents into the conversation we can strengthen home-school partnerships to help young people navigate the ethical challenges of the digital world. With the aging down of online life, it's become imperative to begin these conversations in middle school and so we are working in collaboration with the GoodPlay Project to create a 5th-8th grade digital citizenship curriculum - Digital Literacy: Citizenship in a Connected Culture Check back at www.commonsense.org in late Spring for more information and access to these materials.


Katie Davis is a Project Specialist on several research projects led by Dr. Howard Gardner at Project Zero, including the GoodPlay Project, the Developing Minds and Digital Media Project, and the Trust and Trustworthiness Project. She is also an advanced doctoral student in Human Development and Education at Harvard Graduate School of Education. In recent work, she conducted a study investigating how girls in late adolescence and emerging adulthood use blogging as a way to express and explore their identities. For the Focus Dialogues, Katie and Carrie James, a Research Director and Principal Investigator at Project Zero, developed the framework that informed the dialogues, developed dialogue prompts, and synthesized findings.

Shira Lee Katz is the Digital Media Project Manager at Common Sense Media, where she manages the research and creation of a forthcoming Digital Citizenship curriculum for 5th-8th grade students. She is also a key point person for the Digital Media & Learning grantee network funded by The MacArthur Foundation. Shira holds a doctorate in Human Development and Psychology from Harvard Graduate School of Education. For the Focus Dialogues, Shira and Linda Burch, Common Sense Media's Chief Education and Strategy Officer, co-conceptualized the project, developed dialogue prompts, recruited adult participants, and produced the final report.

Rafi Santo is a Senior Program Associate in the Online Leadership Program at Global Kids, Inc. Rafi specializes in the design and implementation of educational technology projects and has done work as varied as online youth dialogues, youth advisories focused around digital media, social media civic engagement programs and youth leadership development and peer education in virtual worlds. He has collaborated on projects with many organizations and with MacArthur Foundation Digital Media and Learning grantees to strengthen their initiatives through youth voices and perspectives. Rafi has over 10 years of experience in youth development and education. For the Focus Dialogues, Rafi and Barry Joseph, Director of Global Kids' Online Leadership Program, conceptualized the project, developed dialogue prompts, recruited teen participants, housed and monitored the dialogues on their website, a wrote the final report.

Meeting of Minds: Cross-Generational Conversations About Digital Ethics (Part One)

Earlier this year, Common Sense Media, Global Kids, and the Good Play Project, three highly regarded groups, each working in different ways to promote the new media literacies, issued a report, Meeting of Minds: Cross-Generational Conversations About the Ethics of Digital Life, which summarized their collaborative efforts to get adults and youth discussing some core issues of online ethics. All three groups were active presences during the recent Diversifying Participation conference hosted last week by the MacArthur Foundation. I very much wanted to share the thinking behind the report with my readers and am happy today to offer you some insights from the three groups involved.

I have long believed in the importance of opening chains of communication across the generations around the uncertainities we face in the digital era. I modeled what such a conversation might look like between parent and child in an essay I wrote with my son on Buffy the Vampire Slayer for Fans, Bloggers, and Gamers, and I published a study guide for adults and youth to conduct conversations in the wake of Columbine which appeared in the Spring 2003 issue of Telemedium (now the Journal of Media Literacy).

In some ways, such conversations may be easiest to frame between adults and youth who are not directly related, since it gets us out of the raw emotions which often surround adolescence within the family space, but it is also very important for parents to have frank exchanges with their children about their values, their concerns, and their experiences with digital media. I've sometimes said in the past that young people do not need adults "snooping over their shoulders," they need them "watching their backs." By this, I mean that we often reduce such issues to questions of "monitoring' youth activity (with or without their knowledge) and we really should be creating channels of communication. The news this week that a Pennsylvania school had installed spyware on their school-issued laptops and were watching what teens did outside of school is a demonstration of what happens when adults rely on surveillance rather than conversation to shape youth behavior. None of us know for sure the best course of action in confronting some of the new situations which emerge in this still evolving space. Young people deserve our best wisdom as adults, but they also deserve our respect and trust, as they try to develop their own ways in life.

I am really excited to see what these three groups have been able to accomplish using online forums as a tool for getting adults and youth to reflect more deeply about their relations to the digital realm.

Can you describe each of the three groups and some of your previous work in this area? Why did you decide to develop a collaborative project together and what did you each bring to the collaboration?

GLOBAL KIDS: Sure. For us at Global Kids, this project was in many ways a continuation of work we've been doing for almost ten years to promote youth voices about important social and global issues. We began youth projects that used online dialogues to do this as early as 2001, when we ran E.A. 911, short for "Everything After September 11th", an online dialogue that took place six months after 9/11 where youth from around the world came together to talk about the impact of the attacks. We continued for years running youth dialogues on current events with a project called Newz Crew, a collaboration with PBS's News Hour.

The Focus Dialogues, which formed the basis for the Meeting of Minds report, were born out of the desire to bring youth voice to the emerging conversation about how new media are changing kids' lives. We held the first round of the dialogues, which were teen only, back in 2007, and we heard pretty forcefully from the participating teens that adults were checked out when it came to providing guidance in this area, which prompted us to take a cross-generational approach for the next round of dialogues. We were already familiar with GoodPlay's work on ethics online as well as Common Sense Media's work with parents, and it just seemed natural to reach out to them as collaborators.

GOODPLAY: For our part, we welcomed the opportunity to incorporate some of our research methods into this exciting initiative. Since 2006, with the support of the MacArthur Foundation, the GoodPlay team has been studying young people's understanding of the ethical dimensions of their online activities. In the first phase of our study, we conducted in-depth interviews with over 60 young people, ages 15-25, who were living in the Greater Boston area. In these interviews, we posed hypothetical ethical dilemmas involving digital media and asked participants how they would respond if confronted with a similar situation.

For the Focus Dialogues, we decided to adapt some of these hypothetical dilemmas and present them as points of discussion. We also identified several compelling quotes from our interviews in which youth participants expressed various opinions about the boundaries of acceptable behavior in online contexts. In total, we created 2-3 prompts for each of the five issues that we believe to be ethically charged in the new digital media:


  • identity (When does identity play cross over into deception?),

  • privacy (What are the boundaries of sharing information about oneself and others online?),

  • ownership/authorship (How has the act of creation been altered by digital media and with what effects on claims to ownership and authorship?),

  • credibility (How do people signal their trustworthiness online and judge the trustworthiness of others?),

  • participation (In a context of rapidly forming and disintegrating communities, how are norms of behavior established, maintained, and respected online?).

Each day, dialogue participants were presented with a prompt relating to one of these five ethical issues and asked to respond in a discussion thread. This approach generated some rich conversations between teens and adults.

COMMON SENSE MEDIA : As a non-profit, we were founded on the principle that dialogue among parents, teachers, and students is the way forward! One way we encourage discussion across the generations is by asking all parties to use our online ratings and reviews of movies, books, websites, and music, and to write reviews of their own. We have also conducted quantitative research about the attitudes towards media of adults and children, including a recent national poll examining hi-tech cheating with more than 2000 teens and parents. The dialogues were a creative, new way to conduct research and foster dialogue and we welcomed the chance to collaborate with Global Kids and GoodPlay on the project. We knew the dialogues would inform our parent resources, policy work, and educational programs. We are in fact in the midst of creating a Digital Literacy and Citizenship curriculum for 5th-8th grade students that focuses on empowering kids to harness the power of digital technology responsibly. The curriculum, grounded in the research of the GoodPlay Project, is meant to be fun and engaging, and challenges kids to think critically about the perils and possibilities of life online. These dialogues and other focus groups and pilot research that we are conducting across the country all serve to inform this curriculum, which takes a whole community approach to engaging parents, teachers, and students in learning. As with GoodPlay, our work on digital citizenship is also supported in large part by the MacArthur Foundation.
Your key finding in the press release you've issued is that youth often lack access to valuable adult guidance in their online lives. Many have assumed that youth who are "digital natives" who do not necessarily need or appreciate adult interference. How do you respond to that argument?
GLOBAL KIDS: I think that there are a lot of ways that the digital natives argument has become more complicated and has shifted as the years have gone on. Just as people have realized that not all youth are equal in terms of technological access or the kinds of online participation they're exposed to, there's also been a growing awareness that there are many different aspects to what it means to be digitally fluent. For us, this doesn't just mean having digital skills, but also engaging online as a digital citizen. A teen might be a technological whiz and seem completely at home within complex games, but if he or she is regularly cheating new players out of virtual cash while playing those games, that's problematic. Digital skills and fluency can't exist in a vacuum, there has to be a values component to this conversation.

COMMON SENSE MEDIA: In that respect, even adults who aren't very technologically savvy can add a lot to their kids' understanding of digital life. After all, kids may possess great technology know-how, but parents and teachers have a lot of wisdom and experience grappling with "life" issues like privacy and community. At the same time, there are some distinctly new ethical challenges (that the GoodPlay Project outlines so well in its white paper) that adults should understand, many of which we address in the report. Given that adults and teens bring different prior knowledge and life experience to the online space, we believe that the conversation and subsequent learning around these issues is a two-way street. Right now the online space is seen very much as a peer dominated space in which teens talk and interact mostly with one another. In most cases, it is even looked down upon for adults to have contact with teens online. We believe that the more dialogue and mentoring that adults and teens can have online - as long as it is monitored and safe - the better.


Describe for us the process of getting adults and young people engaged in an honest exchange about ethics and digital culture. Did you learn things here that would be helpful for other groups seeking to replicate this process at a local level?

COMMON SENSE MEDIA AND GLOBAL KIDS: In terms of activity in the dialogues, we were surprised that teens participated more readily than adults, on average, especially since we saw two adults sign up for every teen that did. We chalked up the participation differences to the fact that we had a lot of youth in the dialogues that were pretty involved in online communities and were used to sharing their views online from both a social as well as technological perspective. Adults overall were a little more hesitant and some had trouble navigating the technology, and we also got the sense that many were parents that had less experience with forum based discussions and didn't realize that they actually had to build in time to participate fully. There was a learning curve involved for some adults in terms of using an online environment, and that should certainly be taken into account for people looking to start similar exchanges in their communities. At the same time, the kind of youth engagement we saw was incredible, and we think there's something to be said for that. So often it's hard for adults to engage in dialogue about touchy issues with kids, but we found that online we saw very active sharing from the youth side.

Importantly, despite some of the differences that we observed between the two groups, it seemed that both generally saw the gray ethical areas for what they were. Adults overall did not seem too didactic or disrespectful of teens' opinions and teens generally seemed to appreciate adults' point of view. The interaction in many ways was characterized more by a kind of mutual exchange reminiscent of peers than the sort of stereotypical "parent yells at kid/kid storms off to their room" arguments that can come up when discussing difficult topics. We think that part of why this happened was that the whole interaction was framed from the beginning as a dialogue between groups, which is rare for adult/youth interactions. There's probably some lesson there for those that want to run online dialogues themselves. Both sides need to be respected and valued from the outset for this kind of exchange to work.



You report that teens are more likely to engage in moral thinking than ethical thinking. Can you explain the distinction you are drawing and what your findings were?

GOODPLAY: The distinction we make between moral and ethical thinking has its roots in the different roles and relationships that individuals experience. Moral thinking arises in the context of interpersonal relationships, such as the relationship between close friends or between a parent and child. It is perhaps most simply conceived of as "Golden Rule thinking" - treat others how you would want them to treat you. In contrast, ethical thinking requires a more abstract, disinterested frame of mind. Specific forms of ethical thinking include reflection on roles and responsibilities in online spaces; perspective taking - or the ability to take the standpoints of multiple stakeholders in an online context; and consideration of community-level benefits or harms associated with different courses of action online.

In the Focus dialogues, we found relatively few instances of either moral or ethical thinking among teens, although there were some notable exceptions. For the most part, teen participants demonstrated what we call consequence-based thinking, since they tended to focus on how each scenario would affect them personally. For instance, when participants were considering the pros and cons of illegal music downloading, they were more likely to discuss such personally relevant factors as expense, convenience, and the risk of getting caught. Less frequent were references to the potential effects on other interested parties, such as artists and music companies.


Katie Davis is a Project Specialist on several research projects led by Dr. Howard Gardner at Project Zero, including the GoodPlay Project, the Developing Minds and Digital Media Project, and the Trust and Trustworthiness Project. She is also an advanced doctoral student in Human Development and Education at Harvard Graduate School of Education. In recent work, she conducted a study investigating how girls in late adolescence and emerging adulthood use blogging as a way to express and explore their identities. For the Focus Dialogues, Katie and Carrie James, a Research Director and Principal Investigator at Project Zero, developed the framework that informed the dialogues, developed dialogue prompts, and synthesized findings.

Shira Lee Katz is the Digital Media Project Manager at Common Sense Media, where she manages the research and creation of a forthcoming Digital Citizenship curriculum for 5th-8th grade students. She is also a key point person for the Digital Media & Learning grantee network funded by The MacArthur Foundation. Shira holds a doctorate in Human Development and Psychology from Harvard Graduate School of Education. For the Focus Dialogues, Shira and Linda Burch, Common Sense Media's Chief Education and Strategy Officer, co-conceptualized the project, developed dialogue prompts, recruited adult participants, and produced the final report.

Rafi Santo is a Senior Program Associate in the Online Leadership Program at Global Kids, Inc. Rafi specializes in the design and implementation of educational technology projects and has done work as varied as online youth dialogues, youth advisories focused around digital media, social media civic engagement programs and youth leadership development and peer education in virtual worlds. He has collaborated on projects with many organizations and with MacArthur Foundation Digital Media and Learning grantees to strengthen their initiatives through youth voices and perspectives. Rafi has over 10 years of experience in youth development and education. For the Focus Dialogues, Rafi and Barry Joseph, Director of Global Kids' Online Leadership Program, conceptualized the project, developed dialogue prompts, recruited teen participants, housed and monitored the dialogues on their website, a wrote the final report.

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Learning in a Participatory Culture: A Conversation About New Media and Education (Part Four)

This is the final part of my interview with Spanish educational researcher Pilar Lacasa for Cuadernos de Pedagogia, a Spanish language publication, about my research on the New Media Literacies. Here, we discuss learning games, mobile technologies, civic engagement, and my advice to parents and teachers.

Our challenge is then building bridges between culture and participatory democracy. Can you explain more?

The challenge is how we can help build the bridge between participatory culture and participatory democracy. I am starting to do research on what I see as proto-political behavior: the ways that these hobby or fan or game groups educate and mobilize their members around issues of collective concern. I believe that if we better understand these practices, we will be in a position to foster a new kind of civic education which starts where young people are already gathering but helps them to expand their understanding of their roles as citizens. A striking feature of these new social structures is that they are defined less through shared geography than through shared interests.

They may be better suited to support national or even global models of citizenship than those based on purely local levels of engagement. Yet, we need to be careful about making too many hasty assumptions about this. Jean Burgess tells the story of photographers in Queensland who connected through the photosharing site, Flickr. They began meeting up on weekends to visit local sites and photograph them together. As they began to share these photographs, they connected with former residents of the region who now lived elsewhere who shared older images and stories and remain linked to the local through the platform. As they began to take photographs, they began to look at their community through new eyes, starting to identify local problems and eventually working together to increase public awareness and lobby for solutions. So, a platform which is not particularly local in its organization never the less resulted in local political engagement.



You say that these on-line communities could be a new way for people practice being citizens. Could you explain these ideas a little further?

Robert Putnam's book, Bowling Alone, sees bowling leagues as a cornerstone of American civic life in the 1950s. He suggests that communities gathered regularly at bowling allies to spend time together, increasing the social connections within the community. When they were not bowling, they were engaged in conversations -- some simply gossip, others dealing with local policies and concerns. The strong social ties which emerged in this context helped to strengthen their collective identities as citizens and thus increased voting and public service. Putnam fears that television pushed Americans out of the bowling allies and into their private homes, resulting in much greater social isolation and a breakdown of community life.

So, how do we understand the new social structures which are emerging around online gaming -- the guilds in World of Warcraft, for example. Here, people form strong shared identifications, gather together regularly to play and socialized, develop leadership which can deploy the diverse skills of the guild membership to confront complex challenges and pursue long term and short term goals. Often players say they come back night after night out of a sense of obligation to each other as much as out of a pleasure in the game play. In short, there are many of the foundations here which Putnam argued allowed bowling to seed a robust civic culture in the mid-20th century.



And video games? What can children learn from them?

Will Wright, the designer behind Sim City, the Sims, and Spore, has suggested we think of games as problem sets which students pay to be able to solve. What he means is that a good game poses complex challenges which are just on the threshold of the player's abilities, creates a set of scaffolded experiences through which they acquire the knowledge and skills needed to solve those problems, and offers them a chance to rehearse, make mistakes and learn through them. An even stronger game allows them to manipulate the simulation, shifting variables and learning what the consequences of their changes are. A great game creates a context where they are encouraged to share what they learned and what they produced with other players, enabling peer to peer learning to occur.

As James Paul Gee has suggested, games put into action many of the core principles being discussed by the best work in contemporary learning sciences. And they do so in ways that are highly motivating. Young people have clearly defined goals and compelling roles which motivate them to actively and intensely engage in the learning process. We've all seen kids who will quit early when they hit a problem with their homework and yet beg to stay up later if they hit a challenge in a game.

Could then video games have a place in classrooms?

Schools would do well to see what they can learn from games. Some are arguing that schools should build activities on and around existing commercial games which already have strong learning potentials; others that educators should be developing compelling new games which connect school content with good game design; and others are suggesting that we redesign school activities to include elements of play and game design. All of these models point to the need to incorporate a more playful mode of learning into our educational institutions and to harness the power of games for more formal kinds of education.

Right now, games are teaching young people skills -- problem solving, design, simulation -- but it is up to teachers to couple those experiences to specific domains of knowledge which get valued in the curriculum. My experiences in developing educational games suggest that the first step is trying to rethink why we want kids to learn what they are required to learn -- that is, what it allows them to do in the world. Because information that is latent in a textbook has to be deployed actively in a game, otherwise there is no learning taking place.


Do you think video games can help break down barriers between what is learned inside and outside school?

Playing the game is only a small part of gaming culture and in the case of The Sims, Spore, or Little Big Planet, it may be the least significant part of the experience. These games encourage young people to remix and reprogram their contents. Sims players may develop their own avatars, design their own furniture, and exchange it online at the Mall of the Sims. The Sims players may use an ingame camera to collect images for their scrapbooks and then use the images to construct original fictional narratives. They may use the game engine as an animation platform to construct their own movies. In Little Big Planet, they may design and program their own levels and exchange them with other players. In many games, they form communities online to teach each other the skills they need. And in games like the Civilization series, which simulate historical societies, they include teaching about real world history as well as ingame strategies and tactics.

In each case, the game becomes the entry point for a broader range of cultural expressions and in the process, helps to create sites of learning. Young people are learning to program, design, tell stories, or become leaders through their social interactions through and around games. These accomplishments need to be recognized and valued through schools just as schools have historically supported the activities of Boy Scouts and Girl Scouts or after school programs like yearbook, newspaper, drama club, and the like. These activities become a crucial part of how young people define their identities and form social affiliations.

But the principles that work there to support informal learning can also be carried over into more explicitly educational activities. For example, Mitchell Resnick at the MIT Media Lab has developed the Scratch program which uses these same participatory culture principles to enable young people to learn how to program; they've created a platform where young people develop their own projects, share them with each other, borrow and remix codes, building upon and improving each other's work, through principles derived from the Creative Commons and Open Software movements. Young people around the world are using these platforms to acquire digital skills through the classroom, after school programs, and on their own.

I would like to ask you about the context of learning related to the new mobile media, for example a small NDSi or the iPhone. What implications could have this have for education?

In many parts of the world, these new social and cultural practices are developing around mobile media rather than networked computers. Cell phones are dramatically cheaper than laptops, say, and thus we are broadening who gets to engage with the new social networks. Twitter, for example, is designed to allow contributions from both mobile phones and computers, creating a system where information flows fluidly across media platforms.

A short term consequence of these developments is that young people will be able to access the information they need from anywhere and everywhere. These mobile phones will become a new kind of knowledge prosthesis which expands the capacity of their memory, allowing them to mobilize information in new ways on the fly. We call these practices distributed cognition because they involve off-loading parts of our thinking capacity onto a range of appliances and see it as a fundamental literacy.

Of course, we need to be concerned about an over-reliance on such devices if it decreases other kinds of learning, yet we also need to know multiple ways of solving a problem and the ability to off-load some tasks to our tools makes it possible for us to explore other questions at greater depth. Yet we are just starting to explore the implications of location-awareness for education. Eric Klopfer at MIT has developed a tool kit which allows educators to design augmented reality games. Augmented reality games are played in real spaces using digital handheld devices. In some cases, they allow students to access fictional information which is GPS enabled alongside their own observations of the real world.

Through the games developed for these platforms, young people learn to see the world through the eyes of urban planners or environmental scientists; they get to see their local communities as they might have been a hundred years ago. David Williamson Schaffer talks about these practices as "epistemic games," that is, games which help us learn to think like a particular professional group, deploying their real tools and practices to confront authentic problems in the real world.

Young people may not simply play such games; they might also work to develop them, interviewing people in their neighborhoods as they build games around local history or civic problems, translating what they learned in their textbooks into resources which they can deploy on the ground to solve compelling problems.



What aspects do you consider to be essential in teacher education to help kids and young peopleto develop new literacies by using these new media?

Teachers, librarians, and other educators have a vital role to play in this new electronic culture. They will become research coaches who help young people set reasonable goals for themselves, develop strategies for tracking down the information they need, advise them on the ethical challenges they confront as they enter new social and cultural communities, and recommend safe ways of dealing with issues of publicity and privacy which necessarily shape their digital lives.

In order to perform that role, they have to become comfortable with the new technologies and their affiliated practices. It is not enough to know how to use the tool; they have to master the cultural logic and social norms which are emerging around these online communities. This is too much for any teacher to take upon themselves. So, they must each take responsibility for acquiring different skills and understandings and be prepared to draw upon each other as resources for themselves and for their students. In doing so, they will be applying the principles of collective intelligence and social networks to their own practices and thus will be immersing themselves more deeply in these new media literacy skills.

We've been experimenting with an 'unconference' model for developing curriculum which bridge between traditional school content and new media literacy skills as an alternative model for professional development. The unconference starts out fairly chaotically as participants dump onto the web or exchange in person ideas, resources, practices, and activities which they think might be valuable to this subject area. Gradually, you gather together these resources, start to construct categories, and refine the activities. In the process, participants get to know each other and what each member can contribute to the group.



Many families are afraid of new media, and may even prevent their children from using them in the same way as they use a book, or a comic, a novel and so on. What would you say to them?

In many ways, parential concerns about new media are understandable. As parents, we are facing new experiences which were not part of the world of our childhood. We don't know how to protect our children as they enter these spaces and we may not know how to advise them when they encounter problems there. But those basic concerns can easily be turned into fear and even panic as they get manipulated by a sensationalistic press , political demagogues, and culture warriors. As adults, we owe it to our children not to foreclose important opportunities out of ignorance and fear. Instead, we have an obligation to learn more about the emerging cultural practices we've been talking about here. I certainly don't think we want to turn our backs on our children nor do we want to be snooping over their shoulders all the day. We need to be informed allies who can help watch their backs as they enter into situations that none of us understand fully.

We need to be there to celebrate their accomplishments; we need to be there to advise them as they confront ethical challenges; we need to be there as they acquire skills at accessing and deploying information. We need to do this because it is important to our children, their development, and their well-being.



Maybe you can tell a little more by using some example

Here's a few practical examples of things you can do: When my son was three, my wife and I began to help him develop some basic media literacy skills. Some nights, we read him a bedtime story. Other nights, we asked him to tell us a bedtime story. We recorded his stories on the computer; we could print them out and let him illustrate them, then we'd photocopy the whole and send it to his grandparents as a gift. They would read and respond to his stories. Many of his stories dealt with the media he consumed -- games, television, comics, films, toys -- and we would use this storytelling practice to talk through with him his fantasies and fears, sharing our own values about the issues he was exploring.

Telling the stories gave him a sense of being an author -- a key experience as we think about the new participatory culture -- and it paved the way for later creative experiences he would have as he moved on line.

Or imagine an older child -- a teen or preteen -- who is first becoming interested in social networking sites. Perhaps you could ask her advice in setting up your own Facebook page. This would allow you to learn more about how social networks work but also to create a context for talking about how people represent themselves on line. If she's like most teens, she is going to be at least as concerned about being embarrassed by her parent's public presentation as you are going to be about how much information she shares on line and it is through those conversations that you can exchange your values.

Teens still need adult involvement and parential advice as they move into this new world, but they also deserve to have that advice informed by direct experience and careful research into the nature of the world we are preparing them to enter. This is no different in its logic than what previous generations of parents have faced given the pace of technological change across the 20th century, even though the specifics are going to be different from anything your parents confronted in raising you.


In conclusion: How can we transform schools by using new media? Please, give us one or two suggestions for institutions, even governments, that are considering this challange, what would you say?

The first point I'd make is that we have to understand the new media literacies as a paradigm shift which impacts every school subject, not as an additional subject which somehow has to be plugged into the over-crowded school day. The push should be to have every teacher take responsibility for those skills, tools, and practices that are central to the way their disciplines are practiced in the real world rather than locking away the technologies in a special lab or a special class where it gets isolated from the real work of the school. The school needs to work together, as a community, to develop strategies for full integration across the curriculum, and to identify those skills which each member might contribute to the community as a whole.

Schools need to operate much more along principles of collective intelligence and social networking -- to identify and deploy the expertise they have in their community and to reach beyond their community to other sources of experience and knowledge, whether parents, educators at other schools, or others within their larger community. They need to create ways of sharing best practices and failures, offering advice and feedback to each other as they make this challenging transition. They need to be as concerned with how they teach as they are with what they teach.

Where possible, schools need to introduce complex problems which require their students to track down information from multiple channels and to work together to pool knowledge and combine skills . They need to develop opportunities for young people to share what they have produced with the world, getting feedback and recognition from a larger community, and taking greater responsibility for the quality of information they circulate.

Schools need to lower existing barriers which make it difficult to deploy participatory platforms through education, stepping back from software that filters or blocks access to the internet. But in doing so, they also need to work with the students to develop norms of use that respect the particular character of the school community and its goals rather than adopting an "anything goes" attitude.

Learning in a Participatory Culture: A Conversation About New Media and Education (Part Three)

This is the third part of my interview with Spanish educational researcher Pilar Lacasa for Cuadernos de Pedagogia, a Spanish language publication, about my research on the New Media Literacies. This time we talk about the relations between old and new media and explore how YouTube, fan fiction and Facebook can be deployed in meaningful ways through school.

So far, we have been talking about new media, but it is clear that they do not replace the old ones.

Almost never do schools think about the relationships between new and old media. Some people may have the idea that some of them will replace the old ones. A study of American college students preparing to enter ten different professions found that educators in training were the least likely to play videogames or participate in social networks. Teachers have defined themselves as defenders of book culture, often in what they perceive as opposition to the new digital culture. This protective stance no doubt reflects the rhetoric of the digital revolution which imagined that new media was going to displace if not destroy old media. And thus, for digital culture to thrive, book culture must die.

In fact, the opposite has happened. The new media has built upon and around existing modes of communication. The average person has access to a greater array of different books now than ever before thanks to online book dealers. The average teen writes more, thanks to e-mail and online discussion forums, than the previous generation. We will live in a world where books and printed matter still matters even as students get more information from computers than ever before. They are going to need to go where the information is, know how to assess the reliability of information which comes without comfortable gatekeepers, and be able to communicate their ideas through many different channels to many different publics.


Therefore we need to use multiple media.

This situation doesn't allow us to make any easy choices between teaching print and digital literacy: students clearly need both and more importantly, they need to understand the relationship between the two. They need to understand the different structures through which traditional encyclopedias and Wikipedia produce and evaluate information, for example. They need to be able to read charts, maps, and graphs, but also to be able to produce and interpret information through simulations. They need to be able to express themselves orally, with pens and paper, and with video cameras and digital editing equipment.

Many of them are already acquiring such skills outside of the classroom through informal learning practices that thrive in this participatory culture but others are being left to be raised by wolves, not able to find their way into generative practices and supporting communities, and acquiring none of the ethical norms that might govern their future activities. Howard Gardner's Good Play Project at Harvard found that many young people don't apply ethical standards to their online conduct because they don't believe that what they do online matters. We can see this as an ironic response to adults who have dismissed such activities as worthless or meaningless, rather than asking questions about how or what they are learning through their participation in this practices, recognizing their accomplishments, or advising them on their ethical conflicts.

Schools, libraries, and other educational institutions need to be both embracing the potentials and confronting the challenges of this emerging culture not as a replacement for existing print practices but as an expansion of them.

Can we think then that schools lose many of learning opportunities supported by new media?

New Media platforms, such as YouTube, have expanded our access to the rich archives of existing sounds and images from the past. We have access now to recordings that were once buried in the archives but which we now can summon up at a moments notice. We can navigate the entire media scape on the fly, at a second's notice, in response to the flow of a classroom discussion.

We could, at least, if schools were not often blocking access to these very same tools and platforms out of fear of inappropriate content or risky forms of participation. Talk about cutting off your nose to spite your face! It is as though we were closing all the libraries out of concern that young people might track down the pictures of topless women in National Geographic!

Beyond that, the new media tools allow young people to edit and respond critically to those moving images in new ways, to create presentations which have the explanatory power of well crafted documentaries, though again, they are often blocked by schools who are uncertain about the legalities of copyright protection and thus unwilling to allow them to remix and recontextualize content. So, right now, at least in American schools, and in many other counries around the world, the opportunities afforded us by these new digital archives are being shut off through school policies that are born more from fear and uncertainty than from reasoned pedagogical goals.


Maybe your idea of transmedia phenomenon may be a way to explore opportunities offered by the media. For example, teaching students how to write narrative texts when using the Harry Potter books, movies or video games.

What I'm describing as transmedia storytelling has been a fundamental part of human expression since the dawn of time. Certainly we need young people to develop a critical understanding of how contemporary media franchises like Harry Potter operate, both recognizing the aesthetic opportunities for authors to construct worlds which are bigger than single texts or even single media, but also understanding the commercial imperatives which are marketing extensions of popular stories to them.

But this idea of transmedia might also help us to understand the world of the church in the middle ages, say. Unless you were literate and in the priesthood, you would not have experienced the stories of the Bible through a single text. Instead, those stories would surround you, conveyed through every available communications system. They would be performed on carts, expressed through stainglass windows and the structures of cathedrals, painted on the ceilings, proclaimed from the pulpet, and sung by the choir. Go back even further and think about the early cave paintings which historians believe were used as sites of performance: the live storyteller interacting with the painted image to convey the experience of the hunt. So, the earliest representations we have might have been part of a transmedia experience.

Many of the works we teach took elements of oral culture and translated them into printed prose, again suggesting that we need to understand how stories move across media if we are going to understand why and how humans tell stories. Too often, teachers have been indifferent about media, teaching the texts of plays without regard to the conditions of their performance, for example. But now, we want teachers to explore art and literature with a heightened awareness of the media through which they were produced, distributed, and consumed.



And what about social networks, a new widespread medium of communication among young people and also among many adults?

One way to understand the new power of social networks is to understand what roles these platforms and practices played in the recent Obama presidential campaign. A traditional political website works by linking individual voters to the campaign; a social network site works by linking voters to each other. At a certain point, Obama's supporters were able to take over much greater control of the political campaign. They could organize local events quickly without having to go through the centralized campaigns. They could pool resources, each member contributing what skills they could, to the shared effort. Once he's in office, they can continue to mobilize in response to public policy debates or rally around other candidates who share their vision of progressive change for the country.

These social network sites are transforming the nature of civic engagement and participation. Young people need to learn how to become a part of these powerful new kinds of communities, need to know how to navigate through social networks to connect with people who have skills and knowledge that they need, need to understand the ethics of social life within these networks, and need to understand the risks as well as the opportunities of interacting with people they do not know face to face. The Obama campaign worked at both the national and the local level, but these social networks now work on a global scale.



What is the role that these networks can play in schools?

Schools have long used pen pal programs to connect their students with children from other parts of the world. The deployment of social networks through education allows young people ongoing interactions with a global community of learners who share common interests and goals; it allows schools to dramatically expand the human resources they can draw upon in their ongoing pedagogical activities. As we think of social networks as sites of learning, we can see two levels of pedagogy -- acquiring access to the broader range of expertise supported by the networks and acquiring the skills needed to deploy social networks for a variety of purposes in the future.

As with all of the new literacy practices we are discussing here, some youth will have extensive experience deploying social networks outside of school and deploying them in the classroom will allow them to direct that experience towards mastering new content, while other youth will not know how to work through social networks and schools can provide them with a safe, supervised context for mastering those skills.

Learning in a Participatory Culture: A Conversation About New Media and Education (Part Two)

Last time, we ran part one of a four part interview I did with Spanish educational researcher Pilar Lacasa for Cuadernos de Pedagogia, a Spanish language publication, about my research on the New Media Literacies. This time, we dig deeper into the concepts of participatory culture and the participation gap and talk about how the new media literacies can impact how we teach literature.


Is there anything really new in the idea of new literacies? Is it different from other processes such as reading and writing much more related to the printed materials?


Yes and No. In many ways, they are expansions of skills we've always taught which is why many of them will feel familiar to teachers and will fit comfortably within existing disciplines. In some ways, they represent the expansion of research skills into the more diverse information environment or an extrapulation of what it means to read and write to cover a broader range of communication practices.

But they also reflect habits of mind that emerge in response to networked communications or a converged media landscape. So, there is a much greater emphasis on literacy as a social and collective rather than an individual practice -- on learning to collaborate and exchange knowledge with others. There is a greater emphasis on the challenges of moving through a dispersed media landscape, interacting with groups who come from different backgrounds, shift attention between multiple channels of communication, or deploying different tools for processing information. These new skills do not so much emerge from new technologies as from new social, cultural, and educational opportunities that have emerged around those platforms.

Perhaps there is a generation gap when people use new media.

There are certainly generational differences in our experience and comfort with these new Technologies and their affiliated practices. Most adults encountered the computer first in the workplace, where-as many young people encountered it first in the home or the school. They approached it with different goals and expectations which means that they understand it in fundamentally different ways.

It isn't just that young people have grown up with the technology while adults came to it later in life. They have a totally different attitude towards what a computer is and the place it holds in their lives. That said, we have to be careful about drawing too sharp a generational dividing line here. First, the most powerful forms of participatory culture are those where adults and young people interact together in more fluid ways than would be found at school, work, church, or home. They are motivated by shared interests; they actively seek to learn from each other; and they are valued less on their age than on what they can each contribute. When we assume adults are locked out of the digital realm, we close off those opportunities for transgenerational experiences.

Second, we need to be careful about assuming that all young people have had access to the full benefits of the digital age. There are many inequalities not simple in terms of access to the Technologies but also in terms of opportunities to participate. That's what I call the participation gap. Some young people have been invited into the digital realm and feel free to express themselves there in as public a manner as is possible, while others feel excluded, cut off.. They don't understand how participatory culture works; they haven't been encouraged to participate; they don't think anyone will care what they have to say.



What could do educators to overcome these participation gaps?


Educators have key roles to play here in terms of creating a space where those who have been previously excluded can be welcomed into the new knowledge communities and can find their voice through the emerging participatory culture. But to perform those roles, they need to overcome their own fears and uncertainties about the digital World. They have to learn about the online world the way many young people have learned about it -- through active participation. They need to experiment with the various tools and platforms; they need to find a community which shares their interests and passions and plung into it deeply so they know what it is like to share knowledge through a social network and to create things through dispersed collaboration.

To do this, they may well need to sit down with a young person they know who is deeply immersed in this world and seek their advice and mentorship, reversing the normal role in the classroom, learning from their students or their children. In doing so, they will be trading different kinas of expertise -- matching the exploratory spirit of youth with the experience and wisdom of adulthood. But they need to avoid closing off the communication and learning too quickly by assuming that they already know everything the young person is going to teach them.

In these new contexts of communication we not only speak about Participatory Culture but also about Convergence Culture.

When people in the media industry use the term convergence they are often talking about a technological process -- the bringing together of multiple media functions, the uniting of multiple communication channels through a single device. Imagine say the iPhone as a tool which performs many different media functions -- from playing games to taking photographs -- and connects us to different networks -- from telephone to the internet. That's often what gets described as a convergence device.

I want to argue though that convergence is also a cultural process, one where stories, ideas, images, move across all media platforms, shaped both by the desire of companies to expand markets and by the desire of consumers to gain easier access to meaningful media. In many ways, it doesn't matter whether or not our tools are talking to each other; we are forming an integrated information ecology in our heads. Storytellers are learning to disperse information and experiences across media platforms, encouraging their readers to explore and map the storyworld through a series of encounters. Educators are discovering that we learn or do research in a similar manner, putting together dispersed pieces from many different media platforms, to form a coherent picture of the world around us. So, teachers need to encourage students to develop a core competency in transmedia navigation.


Are any specific skills necessary to take part of this new Participatory and Convergent Culture?

Transmedia navigation is simply one of a range of new competencies which we think schools should be exploring. In a white paper I helped to write for the MacArthur Foundation, we identified a series of core skills and competencies which we think are needed for young people to be able to fully enter the new participatory culture. These skills include the ability to deal with simulations and visualizations, the ability to explore the environment through play and identity through performance, the ability to deploy information appliances and social networks in processing information, and the ability to negotiate around cultural differences encountered in diverse online communities. Project NML has been developing a range of resources to help educators acquire and promote these new skills.
Could you explain what are those resources developed in the project New Media Literacy?

Our Learning Library, for example, provides a range of pedagogical challenges (a cluster of activities which allow young people to encounter, explore, experiment with, and ethically evaluate some of the emerging media practices.) which illustrate and embody the 12 skills. The library's resources are modular, so that they can be appropriated and used in a range of contexts from home schoolers to formal educators. They are multidisciplinary so that teachers can take ownership over those skills which are central to their own disciplines and thus we can integrate these skills across the curriculum.

The library is designed as an open platform which allows educators and students not simply to consume existing activities but also to contribute their own, sharing what works in their classrooms with other educators, appropriating and remixing each other's content so that we can all learn from each other. In other words, the learning library takes seriously what I've already said here about participatory culture and collective intelligence.



Who can use this library?

We are encouraging different organizations to develop their own collections for this library and are especially excited at the prospect of educators from many different countries sharing something of their own media cultures and practices through the library, allowing us to explore and learn on a global scale. I'd like to personally invite Spanish educators to try their hand at developing challenges which reflect your local educational and cultural practices.
What could be role of the curriculum content in learning new literacies?
My philosophy has been to be conservative in content and innovative in method. That is to say, we believe that these skills have something to contribute to even the most traditional of curriculum and that they are relevant across the full range of school subjects. Every field of knowledge today has been reshaped through the changes that have impacted our information environment. Scientists and social scientists for example regularly work with digital simulations and new modes of visualization as they process their data, yet these practices have scarcely impacted the way science and social science get taught in schools. Contemporary artists and writers are deploying remix practices that transform how they think about authorship but these insights about creativity have scarcely made it into the language arts classroom.
Could you mention some examples of how the curriculum can be introduced by using methodologies emerging from these new environments?
Through our Teacher Strategy Guides on Reading in a Participatory Cultture and Mapping in a Participatory Culture, we've been modeling new ways for integrating these skills into the classroom. For example, our Reading project took the American novel, Moby-Dick, as its starting point, seeking to better understand how its author, Herman Melville, created through borrowing and recontexualizing stories found in Homer, the Bible, Shakespeare, and contemporary whaling lore, as the basis for his own creative expression.

We also explore how subsequent artists and authors have used Moby-Dick as a starting point for their own creation and thus how Melville has exerted a living presence in our contemporary culture. In doing so, we encourage students not simply to critically read but also to creatively rework elements from the novel to reflect their own perspectives on the issues Melville raises. And we encourage them to reflect on the ethics of appropriation -- what artists can take freely, what obligations they owe to previous generations, and so forth.

I'd imagine that this same approach might be applied productively to Cervantes. Don Quixote is a novel which centers around the imaginative life at a moment of profound media change -- not simply through the protagonist and his relationship to romantic fictions but also through the ongoing discussions of books and printing. There are so many ways that this novel can be taught in order to heighten our understanding of the personal and social consequences of changing the way a society receives and conveys information in a way that also opens students up to discuss the world they are entering at our present moment of profound and prolonged media change.

Learning in a Participatory Culture: A Conversation About New Media and Education (Part One)

A few weeks ago, I received a message in the mail from Ariel Glazer at University of Buenos Aires sharing this video, which remixed some footage from the interview I gave to the producers of Digital Nation. In many ways, it captures some of my core themes and concerns better than the PBS documentary and in the process, it helps us make connections with a range of other conversations taking place around the world about New Media Literacies.

When I taught my New Media Literacies class last semester at USC, I asked my students to interview a student or teacher about the ways that the issues in our class impacted their lives. Because these students came from many different countries, we ended up with glimpses of what was taking in classrooms from the Laplands to India, from Bulgaria to India. In almost every case, the young people interviewed described deeply meaningful forms of learning which were taking place through their engagement with affinity groups and social networks online, yet they each described school practices which shut off that learning once they entered the classroom. The teachers, on the other hand, talked about struggling to keep up with their students, about a lack of formal training to help them make the transitions being demanded, and about their fears of losing control over their classroom.

I wanted to stress the international nature of these exchanges because this week I am going to be sharing with you an extended interview which I did with Pillar Lacasa, a Spanish researcher, who has spent two blocks of time as a visiting scholar in the Comparative Media Studies Program and whose work has been featured on this blog before. Lacasa is a close friend and she knows enough about my work to ask questions which help position it for readers back in Spain. Since this interview will appear later this week in Spanish in Cuadernos de Pedagogia, I asked her if I could share the original English language version here. I hope that this will be of interest especially to the many parents and educators who read this blog and may represent a response to some of the issues raised in the Digital Nation documentary.

Children and young people like to spend their free time in front of the screen. Could you give us some good reasons to that could persuade educators to introduce new media and screens in schools

At the end of the day, it isn't about the technology. It certainly isn't about the screen per se. It is about the informational affordances and cultural practices which have taken shape around the computer and other interactive technologies. It isn't about the computer replacing the book. It is about a world where students learn with a book in one hand and a mouse in the other, rather than one where they are taught that book culture is so fragile it needs to be protected from the computer.

Jenna McWilliams, until recently, part of our Project NML staff, writes powerfully about reading with a mouse in your hand. She tells us that teachers often encourage students to read with a pencil in their hands -- not simply letting the words pass over their eyeballs but critically engaging with them, taking notes, asking questions, critiquing as they go. When students read with a mouse in their hands, they take this one step further: they assume that they must actively respond to what's been put in front of them; they are poised to participate; they take responsibility over the quality of information and correct it publically if it is wrong.

Yochai Benkler, author of The Wealth of Networks, tells us we respond to the culture differently when we see it through the eyes of a participant rather than a consumer. And it is this participatory culture which has been facilitated by the new digital media in a way that stretches far beyond the imagination of previous generations.

Reading your book I noticed that you establish an interesting distinction between mass media and technology. How do you understand both of these concepts?

For me, a medium is more than simply a technology. It also includes the social and cultural practices that have grown up around us. So, when we talk about television, we are not simply talking about an electronic appliance; we are talking about the programming strategies and conventions which have emerged to shape our experience of television and we are referencing the particular mind set that has evolved around watching television often in our homes with little chance of engaging with its contents directly or publically. When we are talking about the internet, we are talking about all of the activities we perform through this new information infrastructure and the mindset which emerges through our ongoing engagement and participation in the great public conversation that emerges through it.

Beyond the individual medium there is a media ecology -- all of the different kinds of communications systems which surround us and through which we live our everyday lives. Right now, for example, we inhabit a world where mass media, top down systems of communications, co-exist with grassroots media, which enable much broader opportunities for our participation. We are just starting to understand what happens when these two systems collide.

You introduce the idea of a Participatory Culture in relation to new media. Can you explain the relation between the two concepts?

Participatory culture didn't begin or end with the internet. Most of what I am describing as participatory culture can be found in any thriving folk culture. At its best, a folk culture is defined through the expanding opportunities for participation. Everyone who wants to join is accepted. Everyone who has something to contribute is embraced. Experienced members share what they know through informal mentorship with newcomers because it expands the expressive resources of the community. The exchange of folk artifacts is reciprocal, based on the ideals of a gift economy, rather than hierarchical or commercial.

This idea of dispersed expression broke down in the 20th century as most forms of cultural production became professionalized and commercialized. We moved into a world where we consumed but did not produce the resources of our culture -- never totally but largely. Throughout that period, though, there were all kinds of underground and grassroots practices which held onto the idea of shared cultural expression and participation. These practices have re-emerged and gained greater public visibility in the era of Flickr and YouTube.

These technologies have brought cultural expression down to a human scale; they have placed the exchange of stories or songs in a social context; and they have opened up a space where all of us can be welcomed as potential participants. All of the research shows that the communities of practice which grow up around this participatory culture are powerful sites of pedagogy, fueled by passion and curiosity and by a desire to share what we learn and think with others. As with older folk cultures, informal pedagogies thrive as people get together to learn based on shared interests rather than fixed roles and responsibilities.

Participatory Culture could be relate with a Collective Intelligence as present in the media too?

In a networked society, literacy is a social skill not simply an individual competency. Understanding how information circulates becomes as important as knowing how to put your ideas into words, sounds, or images. Creation is iterative: we reshape what we've created in response to critical feedback from others in an ongoing process of innovation and refinement.

There are new forms of collective authorship which have emerged around principles of collective intelligence. Take Wikipedia for example, where any given entry may have multiple authors, each vetting and refining what was written before, each adding what they know to what others have already contributed. This is different from traditional forms of individual expertise and autonomous learning.

Pierre Levy tells us that in a networked society, nobody knows everything (Forget about the ideal of the Renaissance Man), everybody knows something (expand the range of possible expertises) and what any given member of the community knows is available to the group as a whole as needed. The result is an ethics of information -- an obligation to share what you know with the group, a need to respect yet critically engage with multiple ways of knowing, an active push to embrace diversity because it expands the creative and knowledge capacity of your network.

We are evolving towards this much more robust information system where groups working together can solve problems that are far more complex than can be confronted by individuals. And schools can actively prepare students for such a world -- by allowing them to develop and refine their individualized expertise, by providing complex problems which require collective effort to resolve, by teaching them the ethics involved in working in such a highly collaborative and open-ended context. Right now, schools are often using group work but not in ways which encourage real collaboration or shared expertise -- in part because they still assume a world where every student knows everything rather than one where different kinds of knowledge come together towards shared ends.

The project New Media Literacy relates participation to new forms of literacy?

What we are proposing is an expanded conception of literacy which includes all of the ways which we communicate our ideas to each other. This concept moves beyond the idea of critical consumption which is often what people call media literacy. You wouldn't consider someone literate if they could read but not write text and we shouldn't consider someone literate if they can consume but not produce media. Over the past fifty years, we have expanded the resources through which humans can communicate with each other, in some cases making tools like video cameras more widely available, and in others creating an infrastructure which allows anyone who goes online a chance to communicate their thoughts to the world.

Schools need to prepare young people to use these new resources creatively, effectively, and responsibly if they are going to prepare them for the lives they will lead in the 21st century. Such power can be under-used if they are not taught to use it creatively or effectively; it can be abused if they are not taught to use it responsibly. Teachers need to recognize both the risks and the possibilities of these new opportunities for human expression.

How to Get Academic Credit While Attending San Diego Comic-Con: An Interview With Matthew J. Smith

Today, I wanted to share with you a fascinating experiment in media education which is conducted each year as part of the San Diego Comic-Con. I've written about the centrality of Comic-Con as a meeting point between fans and producers and as a site where academics interested in promoting the study of comics co-exist side by side with dealer's rooms and discussions with comics creators.

This past year, I had a chance to consult with two students who were part of a program being offered by Matthew J. Smith, a comics scholar who teaches classes in media studies at Wittenberg University in Springfield, OH. Every year, he organizes a team of students who conduct individual and collective ethnographic projects trying to make sense of the complexity and diversity of Comic-Con. He's now in the process of recruiting students for this year's program so I told him I'd help him spread the word. What follows is an interview with Smith about his ethnographic instruction and about the culture of Comic-Con. At the end, I tell you where you can go to be considered as a recruit for this educational program.

Can you give me some sense of the approach you take to teaching ethnographic research on the ground at Comic-Con?

Students are responsible for several readings before they get to San Diego, so that we can have an informed discussion about ethnographic tools when we meet. But from our first night onward, students are thrown into the deep end of the pool, being asked to record observations and make modest interpretations starting with "Preview Night" on the floor of the convention hall floor. Thereafter, there's a good deal of note taking, and of course talking through observations and constructing interpretations with peers in daily "Breakfast Briefings." After the first few days, students are encouraged to compliment their observations by doing interviews with informants. Some students find their individual topics evolving as we progress through the week, which is just fine with me! However, they do have a week to process the experience and think through their material more before their final narratives are due.
What goals do you set for your participants?
My primary goal is to help students become more media literate for having had the experience. Popular culture is created and marketed with them in mind. If nothing else, I really want them to be aware of their role in this process and exercise greater agency in their future interactions with it.

In addition, I'd like students to realize that they can discover meaning through ethnographic methods. I don't think that the tools of ethnography are taught as widely as they should be and this is an opportunity to expose students to them in what is essentially a laboratory setting.



Comic-Con has emerged as perhaps the most important interfaces between the entertainment industry and the public. What shifts have you and your students noticed in terms of the industry's engagement with fans in recent years?

What stands out to me is the way in which Con is now a multi-media experience in and of itself. I'm not just talking about the multiple media industries that are represented on site, but the way that Con is experienced by both those who are physically there--supplemented by constant Twittering, for example--and also by those who are elsewhere around the country. I return from San Diego feeling like one of the fortunate few who get to attend the Super Bowl, as friends and colleagues come up to me and say, "I saw Con on TV (or read about it online or got the feed) and knew you were there." For that moment, I am the coolest person in the room.
Within the more than 100,000 people gathered at Comic-Con, there are representatives of a broad range of different fan subcultures. How do you and your students deal with the diversity of different fan interests represented?
Some students find the scale overwhelming for the first few days. Given so much to process, I encourage students to focus their individual projects on areas of interest to their individual intellectual interests or pop culture tastes (e.g., Marvel Comics panels). With some filters in place, the stimuli become a bit more manageable. However, I love it when students start to look out for things for one another. Often at our "Breakfast Briefings" they begin to ask one another if they are aware of this event or that person's signing appearance in the hall latter in the day. These moments of overlapping interest really make us a learning community within the 100,000 person crowd.
Many attending the con now beline to the major presentations in Hall H and Hall 20. Yet, this is only the tip of the iceberg of what goes on at Comic-Con. What aspects of Comic-Con culture have emerged through your collaborative research efforts that we would miss if the focus was only on the major events?
Where to start!? My students have found nooks and crannies of popular culture that I would not have thought to explore in twenty trips to Con. Let me share a small sample of some of the project titles to give you a sense of what they have focused on in the past: • Twitter as a Means of Direct Dialogue between Creators & Fans • Aggressive Marketing & its Impact on Consumers at San Diego Comic Con • "State Your Name and Your Purpose": The Talk of Marvel Comics Fans • Fanbois at Comic-Con: Queer Consumer/Producer Interface & the Intransitive Writing of Comics • Hollywood Comes to Comic-Con International: An Examination of Glamour & Glitz • Video Games: On the Bottom Looking Up
Comic-Con is one of the most racially diverse fan gatherings I've ever attended. Has your research offered any insights into how and why this con attracts more minority participants than most other fan gatherings?
In three years my students have initiated eighteen different projects, and while a number have investigated demographics like gender and sexual orientation, none have addressed race explicitly. It's a great topic that some student could investigate this summer! My own impression is that California's diversity helps set up the climate for Con's diversity. Beyond that, is it that popular culture fans judge you by your interests first and not the color of your skin?

There has been a dramatic increase of female attendees at Comic-Con in recent years, partially in response to Twilight and True Blood, and this has generated some tensions with long-time attendees. What insights has your team's research yielded into these sources of friction?

I'm waiting for the student who wants to tackle this project! Over the last two years my students and I have certainly noted the outright hostility directed towards the Twilighters and found ourselves at a loss for how one minority (the comics fan) can turn on another. Is it anger at the encroachment of Hollywood on the Con finding an outlet at long last? Is it a matter of gender? Is it that the cross-over between interests doesn't quite overlap as much as other groups present (e.g., a video gamer can also be a comics fan)? I hope we have a student or two who will want to tackle these kinds of questions this summer.
Your students give a public presentation of their findings every year as part of the Con. How has the Comic-Con community responded to their representations of their norms and practices? How does this public presentation impact the kinds of work your students do?
The reception for my students has been tremendous. Whereas most academic presentations are lucky to draw an audience larger than the number of presenters behind the dais, my students typically draw a crowd of 80+ curious minds. The best audience members are those who want to challenge or extend my students' claims, weighing their own perceptions against those of my students. I love to see that kind of interaction as the students are challenged to either further defend their conclusions or engage in expanding/refocusing their thoughts. I think knowing that a public presentation is an integral part their task focuses their work for the week that we are there and makes them accountable to an audience of more than just me as the instructor.
Critics might argue that the duration of a con is not sufficient time to really immerse yourself into any kind of rich cultural community and that there are serious problems with performing "instant ethnography." What do you see as the strengths and limits of the work your team does each year?
That's entirely a fair critique. I try to keep the course from making the pretension that it is the only course in ethnography one would ever need. To the contrary, I explicitly state that this experience is a mere appetizer meant to whet one's appetites for more and richer ethnographic projects in the future. In Communication Studies in particular, I see a lot of programs where students are typically trained as either survey administers or rhetorical critics, and I want to introduce them to another viable way of coming to know the world around them.
What qualifications are you looking for from prospective students in your program?
There are no academic prerequisite, per se, other than that one be currently enrolled in an undergraduate or graduate program and in good academic standing at one's home institution (which usually means minimally a 2.0 cumulative higher grade point average). The course is really designed to be introductory in its approach, although I've had graduate students participate each year who report learning something new. Beyond that, I've found that the most successful students are intellectual curious, open-minded, and willing to work hard. The experience is intensive: Students find themselves on the go for five consecutive days and that takes stamina. Even so, it is terrifically rewarding to come to the end of the experience and know that you discovered something new about culture and its exercise.
Matthew J. Smith teaches courses in media studies at Wittenberg University in Springfield, OH, including "Graphic Storytelling: Comic Books as Culture," "The Graphic Novels of Alan Moore," and a week-long field study at Comic-Con International each summer (details of the latter may be found at www.powerofcomics.com/fieldstudy). In 2009, Wittenberg University's Alumni Association recognized him with its Distinguished Teaching Award. Along with Randy Duncan, he is co-author of The Power of Comics: History, Form & Culture (Continuum, 2009), a textbook for college-level comics arts studies courses. The two are also editing the forthcoming Comics Criticism: Methods and Applications.

The Field Study at Comic-Con
Earn academic credit while studying the dynamics of marketing and fan culture at the largest comic arts event on the continent, July 21-25, 2010.
For complete program details and costs go here.

Application deadline is March 1, 2010

"Killer Paragraphs" and Other Reflections of PBS's Digital Nation

This week, PBS stations around the United States are airing Digital Nation, a documentary which claims to offer us insights into life in the digital age. I was happy to participate in this important production, though, I must confess, more than a little disappointed in the finished product. It raises important issues, to be sure, but does so often in a one-sided manner which panders to the biases of public television viewers rather than challenging them to look at the potentials of digital media in education through new lens.

What I value from the production is the website which gathers together extensive interviews with key thinkers with a range of views about the value of digital media in education and our everyday life and which has collected the voices of everyday people many of whom share stories of how they have built productive relationships with and through new media technologies and practices. The website allows us to chart our own paths through this debate, to drill much deeper into different points of view, and offers a more balanced picture of the current state of the debate. The website allows us to ask questions, while the television show tells us what to think. Granted it does so in a way that is much more subtle than the typical Fox News scare story, but it is hardly "fair and balanced" either.

The existence of the website with so much raw footage alongside the completed documentary offers a unique resource for teaching basic media literacy skills, allowing us to question the choices the filmmakers made, and how various rhetorical devices shape how we respond to the words and images included.

All of this points to discussions we should be having, including a consideration of the potentials and limits of multitasking and whether it is inherently linked to our relations to digital media (or rather an artifact of a much longer history of economic and social pressures which have resulted in a more demanding and fragmented lifestyle). My one comment included in the film centered around the ways that people throughout the 20th century saw their lives as disjointed, understood their eyes as pulled in many different directions, and worried about distractions, yet also developed strategies which allowed them to cope with these pressures.

One of the passages in the film that annoyed me the most was its depiction of contemporary MIT students as the advance guard of technological development and yet as somehow failing in their classes because of an over-reliance and over-confidence in their multitasking skills. I wanted to share some reflections of my own perception of the MIT students, given how prominantly Sherry Turkle's concerns about these students played in the opening segments of Digital Nation. I know Sherry well, I hold her in great affection and respect, but on many points here, we've come away with different impressions. I should note that I taught at MIT for 20 years, arriving there before digital media hit most of the country, and leaving only six months ago. I also for 14 years was a housemaster in an MIT dorm so I saw these students in the classroom and where they lived.

Let me start with the concept of "killer paragraphs," a phrase used by one of the MIT students to describe his writing. I recognize the point of the piece was that they had difficulty connecting paragraphs together to form a coherent linear essay. On that point, I think we can all agree. But I think the student who described himself as writing "killer paragraphs" was getting at something that is easy to ridicule or dismiss, yet may be a significant shift in what constitutes good writing. The writing of MIT students has to do with the production of densely written, carefully argued, powerfully presented, meaningful chunks of information. They can and often are really "killer" in that they condense together a great deal of information, they have a core insight which gets introduced and developed in a half a page to a page of prose, and then they move onto something else. It is to the traditional college essay what Hemmingway was to Hawthorne. They take you through all of the steps of the argument; they support it; they anticipate and head off potential criticism; they draw on both the readings and their
personal experience. Some of the paragraphs make you weep for joy. Yet, they have difficulty connecting them together to form larger units in part because they learned and rehearsed their writing on discussion lists, where they acquired skills at compression and where extended development is apt not to be read or dismissed as long winded. (Trust me, my own verbosity is often held up to me as a reason why I am "not really a blogger.") I am not ready to dismiss this as bad writing, but I would work hard to make sure they could create a larger framework through which to connect their ideas.

The film makes the point that they are often multitasking in the classroom and that they believe they are better at multitasking than current lab research suggests. I certainly encountered situations where most of the students had a lap top open in my class. In some cases, they were performing quite mundane tasks, such as compiling code, which required very little of their attention and would be mind-numbing if performed with their full attention. They are multitasking in the same way that a faculty colleague would knit during faculty meetings: the actions were routinized, most of the time they didn't require much thought, but they absorbed a certain amount of nervous energy. I am also reminded of Irving Howe's World of Our Fathers which described how factory workers in the Lower East Side of New York in the early 20th century would pool their money and hire someone to read to them as they did mind-numbing labor. We often see such a gesture as the mark of a literate society, yet they were also, dare I say it, multitasking, combining two tasks, one of which required manual knowledge but not intellectual engagement with another that was all brain to keep them stimulated and engaged. We might see bringing coding to class as very similar.


In some other cases, their multitasking is monitorial, they are scanning their environment looking for changes in status, much the way the guy who works at the desk in my condo keeps his eye on four or five television screens to make sure nothing bad happens to the people in the building, even as he deals with signing in packages, chatting with residents, and doing a range of other tasks. He doesn't need to stare at the screens every moment, but he does need to be peripherally aware of what's going on there and act when it requires his full attention. One of my concerns with the lab based experiments on multitasking is that they assume each task is equally critical or that they all require a high level of accuracy and attention to detail. Sometimes, all that is needed is a quick scan or sweep in between other tasks that demand more focused attention. I hope that my lecture is not what is being scanned, but I know that the humanities are not always their top priorities and I would rather they get some of the content than to skip the class altogether when the Institute demands more of them than they can deliver. I've seen a student look hopelessly absorbed in their computer work, shift into active engagement with a class discussion, make very pertinent comments, and then go back to work, just as I've seen exhausted students make a great comment and then fall asleep before they heard their classmates response. It is not the ideal in either case but sometimes it reflects the crunch of a university system which pushes its students to the breaking point and beyond, just as adult multitasking is a product of unreasonable demands placed on us by current economic practices.

Some of the students make bad choices and pay the consequences for them. But then some of them stay up too late, don't read the assignments, put off doing written work, and make a range of other decisions which also negatively impact their performance in my classes. The reality is that even bright students sometimes make bad choices, and part of our task as teachers is to help them to see the consequences of bad choices and model more constructive relations with technology.

Some of the students are indeed engaged in activities which constitute distractions from the course work, but before the computer, you would see people flipping through textbooks, reading newspapers, doodling, or simply day dreaming in class, and the computer simply makes these actions more visible to people around them. I am not happy that they are doing these things, but as a teacher, it's my job to be more interesting than these minor distractions.

Most often, they use the computer to take notes, to record information that emerges for the class discussion. This is a generation that learned its keyboard skills in elementary school and often finds penmanship torturous. Why shouldn't they be allowed to use the computer to take notes?

They might also use the computer to draw on information relevant to the discussion. I made a conscious strategy of engaging with these aspects of their computer use, posing questions for them to look up information online just as I might ask them to look up something in a book. I might suggest examples that they might want to look at later and they would pull up the links and bookmark them for consulting later. They might check me if I was struggling for a bit of data and they might propose videos from YouTube which helped to illustrate the points we were exploring in the discussion. It's hard to call many of these uses multitasking in the negative way the film uses the word, because these are very much on task and help to reinforce the lessons through alternative media channels and help increase curiosity on things they could look at later. Students would often look at these book marked materials and send me e-mail about them which encouraged us to extend the discussion through another channel.

The charge that they are multitasking and thus not retaining information rings false to me. I have found that MIT students have incredible recall -- they can recount point by point details of class discussions weeks later. Many of them are very close readers of texts, having mastered close reading through their engagement with online fan and gamer discussion lists and can apply those skills to a range of media artifacts. Many of them are gifted problem solvers and brainstormers, having collaborated through social networks and online forums for much of their life. They would tackle theories almost as engineering problems, breaking them down analytically, resolving conflicts and confusions, and putting them back together again. In a liberal arts college, students rip into the theories like a pack of savage wolves, trying to see who or what will survive their terrorizing, but at MIT, students tinker with theories, seeing what each allows them to do, looking for their strengths, and then patching together their weeknesses, to see if they can build something stronger in their place.

As someone who lived with MIT students, let me tell you that computers have not displaced books. Almost every student has a stack of well loved and well worn books in their rooms, alongside their electronic computer. In some cases, textbooks, but even there, they were textbooks they chose to keep in a world where poor students can quickly sell off used textbooks they don't value. Many more of them were literary works -- particularly science fiction and fantasy, but also classics from the high school lit class, which have continued to speak to them in meaningful ways. I've certainly engaged in long conversations with these students about the books they read, sometimes well into the night. I even remember sitting up one cold December night until dawn taking turns reading A Christmas Carol as a group -- a project initiated by the students themselves. Unlike some adults I know who want to pit the computer against the book, they have no trouble giving both their proper respect, using the computer when it seems meaningful to them, reading books when it seems the best choice. They do so programatically in search of information, but they may also use both as a source of pleasure and self reflection. What I saw in the dorm renewed my faith that the values of book culture are surviving into the next generation.

Yes, they often use computers and mobile devices to navigate through the day, coordinating their activities with other equally dispersed and mobile students. Yes, they sometimes writing emails to people who are just across the hall. But they also still hang out in each other's dorm rooms and they particularly cluster in the lobbies of dorms to talk with each other. Our dorm was a thriving community, a support network for its members, a place where a great deal of learning took place through conversations, and I worry very little about the social skills of MIT students. Our dorm was perhaps the most vital social community I've ever been a part of -- and much of this was brought about because communication ocurred at multiple levels through a range of technologies. Sometimes there were fights through online spaces, but rarely were they allowed to fester, because they could always be resolved through face to face conversations. And yes, they formed strong connections with people they never met face to face -- which expanded their social networks, exposed them to new ideas. We also saw students who had come to MIT from other parts of the world able to maintain much stronger connections with their families and friends back home (or for that matter, at other universties around the world.)

I know what you are going to say -- that these are exceptional students at an elite university and not necessarily representative of students around the country. I fully agree. But keep in mind that I didn't choose to focus on MIT students. The filmmakers did. And they were trying to make the claim that MIT looked like where other students would be going in the future -- that they illustrated the traits of digital learning pushed to an extreme because MIT students are among the early adapters of technology and live lives that are more saturated with high tech experiences than most students. I am not sure that MIT students are really representative of much more than their own local culture and on the MIT campus, each dorm constitutes its own distinctive cultural community.

As someone who works through ethnography, I do not necessarily see any group as representative of the national norms. There is no one digital culture or digital generation, simply many different ways that groups have integrated digital technologies and practices into their lives, some rewarding, some potentially destructive, but each distinctive. At that point, I see a value in locating problems but I also see a value in locating success stories which might provide models for building more constructive relationships to technology. The work I've been doing for the past five years working on New Media Literacies has been to help identify what productive relationships to new media look like and to create materials which help teachers and students master needed skills. It doesn't assume everything we do online is equally valuable to us, but it also doesn't start from the premise, seemingly advocated at places in the film, that we should bar the school house gates to digital technology. For me, the potentials are much greater than the risks.

Never Mind the Bollocks: Shepard Fairey's Fight for Appropriation, Fair Use, and Free Cultre (Part Two)

This is the second part of an essay written by cultural report and USC Annenberg student Evelyn McDonnell, being reprinted here with the author's permission.

Barack Obama "Hope" poster, original...

Image via Wikipedia

"Hope"

It was into this battleground that Fairey wandered with seemingly noble intentions. Since the mysterious and ambiguous days of the Andre stickers, Faireyʼs work had become increasingly political. Influenced by punk and Constructivism, he unabashedly referred to his work as propaganda. He made a series of posters attacking George W. Bush and the war on Iraq during the 2004 election. He also created posters for the campaign of Ralph Nader.

For the 2008 election, he decided to take a different tack.

"Iʼd spent a lot of time criticizing the Bush administration, the war in Iraq -- things unfortunately didnʼt have enough power to prevent but I could at least try to dissuade people from mistaking the same mistakes again," he says. "A lot of people really respond to negative images because venting is cathartic. I had started to think about why my anti-Bush images and other peopleʼs anti-Bush images had not kept Bush from being reelected in 2004. Maybe it makes more sense to support rather than oppose. And I looked at Obama as the unique opportunity to endorse a mainstream candidate... The ceiling to a lot of the rebel culture and the real activism and quasi-activism was these people are glad to talk but donʼt do anything to engage in this process enough to make an actual difference. I said Iʼm going to engage in this process. One of the most compelling things was having a two and a half year old and being about to have another baby. And thinking itʼs far more important to have them not growing up under McCain as for me to maintain my brand as anti mainstream."

So in January 2008, as Obama was emerging as a front runner in the Democratic race but before the Super Tuesday primaries, Fairey made the Progress poster. "I made the Obama poster just like I made any other poster. The week before it was a ballot box with a speaker on the front saying ʻEngage in democracy, vote.ʼ To me it was just another political image ... I had no idea it was going to be such a hit." Fairey purposefully created a piece that showed him reaching beyond the grassroots cultures that had been his comfortable home.

"I did purposefully try to make it something that I thought could cross over that would have enough appeal to my fan base to stylistically work for them and also not be quite as edgy or threatening. And not in any way to be ironic, to be sincere. And patriotic. My feeling was that all my friends are already going to vote for Obama. The people that hopefully this image will appeal to is the person whoʼs on the fence. It needs to be something thatʼs nonthreatening. Something -- this sounds really corny -- but something that would maybe be hopeful and inspirational."


Fairey originally did with the "Progress" poster what he had done with its predecessors: Made a limited print run of 3-400 that he sold, then used the money to make more posters to distribute for free. Oprah Winfrey and Michelle Obama held a rally at the University of California, Los Angeles, at which he gave away 10,000 copies. In the meantime, Fairey had been in contact with people inside the Obama campaign, who liked the artwork but preferred it carry a different textual message. "Hope" and "Change" were the keywords they were trying to promote, Fairey says. So he made a new version for the campaign. "I chose ʻhopeʼ because I think a lot of people are complacent and apathetic because they feel powerless," he says. "The first thing to motivate people to action is a level of optimism that their actions will make a difference. Hope is important because so many people feel hopeless."

The rest, as the saying goes, is history. Faireyʼs artful yet simple, dramatically chromatic message struck a chord. He made the poster available as a free download on his website, with the condition that any proceeds from sales go to the Obama campaign. Soon, "Hope" was everywhere, a powerful illustration of the way in which the Internet enables fast and direct communication. Fairey received a letter of thanks from the presidential candidate on February 22, 2008, that said in part: "The political messages involved in your work have encouraged Americans to believe they can help change the status-quo."25

On January 17, 2009, the Smithsonian unveiled a mural based on "Hope."For the artʼs maker, the experience, at that point, was a positive lesson in civic engagement.

"Iʼm proud of the image. I put all the money from it back into making more posters, giving money to the campaign, organizing the Manifest Hope art shows. It was all related to supporting Obama. There was no goal for personal gain. Of course publicity wise, it was great for me. Iʼm very fortunate that Iʼm doing that well in my career that I can dedicate that much time to supporting a candidate and not have to have an ulterior motive, like the ambassadorship to Puerto Rico. It was something that was really heartfelt and Iʼm really glad Obamaʼs President."

Backlash

No good deed goes unpunished. "Hope" catapulted the already successful Fairey to a level of notoriety enjoyed by few contemporary artists. He was the subject of numerous articles and was commissioned by Leviʼs to design a line of jeans. He was hired to draw covers of Time and Rolling Stone. The style of the "Hope" poster was itself widely appropriated and parodied (more on that later). But with fame comes friction.

In February 2009, the prestigious Institute of Contemporary Art in Boston debuted an exhibition of Faireyʼs work. The show had been planned before "Hope," the artist says. But of course, the opening got a lot more attention as a result of Faireyʼs heightened profile. Not all of this attention was positive. The night of the opening, Fairey was arrested by Boston police for acts of vandalism related to Faireyʼs public admission that he had performed numerous acts of street art during his lifetime, including when he lived in nearby Providence.

"The Boston arrest was a lot of different things converging," he says. "I made the
mistake of being very candid about my practice as a street artist. The Boston police said
thatʼs an affront to the Commonwealth."

Fairey had been arrested for vandalism before. But he had never been sued by a large corporation for copyright infringement. Actually, it was the artist who, in response to letters and phone calls from AP lawyers, threw down the formal legal gauntlet; on Feb. 9, 2009, with the Stanford University Fair Use Project as his legal team, he filed suit in US District Court in New York to vindicate his rights to the image. AP, saying in a statement that they were disappointed that Fairey had broken off negotiations over the Garcia image, filed a countersuit.

Faireyʼs case centers on fair use. The suit argues that Fairey "altered the original with new meaning, new expression, and new messages," and did not create the art for commercial gain; that he "used only a portion of the Garcia Photograph, and the portion he used was reasonable in light of Faireyʼs expressive purpose"; and that his use "imposed no significant or cognizable harm to the value of the Garcia Photograph or any market for it or any derivatives; on the contrary, Fairey has enhanced the value of the Garcia photograph beyond measure."26

The AP argues that Faireyʼs use of the photograph was substantial and not transformative: "The Infringing Works copy all the distinctive and unequivocally recognizable elements of the Obama Photo in their entire detail, retaining the heart and essence of The APʼs photo, including but not limited to its patriotic theme."27 It also charges that as of September 2008, Fairey had made $400,000 off the image. In a statement available on the website, AP spokesman Paul Colford said the organization was itself acting in defense of creators: "AP believes it is crucial to protect
photographers, who are creators and artists. Their work should not be misappropriated by others."28!

In October 2009, there was a significant, but troubling, development in the case. Fairey admitted that he had misstated which Garcia photo he had originally used for the poster. Instead of a photo in which Obama was shown next to actor George Clooney, he used a photo of Garciaʼs face alone. He also admitted that he had altered evidence to cover up his misstatement.Faireyʼs lawyers have resigned from the case; he has replaced them with new counsel. He also faces possible legal censure.

Fairey says he was initially mistaken about the source and then, embarrassed, tried to hide his mistake.29 The change in source affects one tenet of his fair use argument: that he "used only a portion of the Garcia Photograph, and the portion he used was reasonable in light of Faireyʼs expressive purpose."

"I made some poor decisions that I can only blame myself for," Fairey says.

Does Shepard Have a Posse?

Even before Faireyʼs admitted lie, he had a credibility issue. The Internet is full of Shepard-haters. Diehard punks and radical left-wingers accuse Fairey of selling out not just because of his Leviʼs and Sakʼs Fifth Avenue campaigns, but because of the Obama posters. Thereʼs a whole website devoted to listing the artists and works Fairey has copied. Undoubtedly some attacks are from artists who are jealous of his success. Others have fairly well-thought-out critiques. When I wrote an article on Fairey for The Miami Herald in November 2009, it quickly accrued comments both from kneejerk radicals and reasoned liberals troubled by Faireyʼs questionable integrity (a fan posted first). Sometimes, it seems as if Fairey has a posse -- one thatʼs out to hang him.

Most disturbing are allegations that while Fairey unapologetically appropriates, he has been litigious toward people who have in turn appropriated his work. In 2008 he sent a cease and desist letter to Baxter Orr, an Austin artist and art dealer who had made a version of Faireyʼs Andre image with a surgical mask on it (this was during the SARS crisis). Orr told The Austin Chronicle, "It's ridiculous for someone who built their empire on appropriating other people's images. Obey Giant has become like Tide and Coca-Cola."30

Fairey says he was upset because Orr had been profiting off the artistʼs work by buying posters cheaply from Faireyʼs website -- in true punk rock fashion, Fairey keeps prices for his work low -- then flipping them for a substantial profit. Since this practice is only unethical, not illegal, Fairey went after the "parasite" over IP infringement instead. Orr, who later made the disturbing "Dope" poster parodies of Obama as a cokehead, had publicly bragged about his actions and needled Fairey. Fairey now says the letter was a mistake. "I didnʼt think about how it looked hypocritical. I was operating out of anger and frustration."

One could argue that Faireyʼs admitted "mistakes" make him human. Or the artist could just be caught up in the tangle of sometimes competing, sometimes converging editorial and market logics that drive contemporary media work, as defined by scholar Mark Deuze.31 My personal assessment is that as a white kid from South Carolina, Fairey will always be an outsider in the outsider worlds of punk and hip-hop. This makes him both vulnerable to attacks from those who consider themselves insider purists (like Orr) and insecure. I think Fairey considers the current, constrictive rules of copyright law a burdensome and unreasonable hindrance to the cultural practices to which he, and increasingly many new media workers, are accustomed, and that he felt therefore above the law when it came to admitting the source of the Obama image. His
hypocritical defense of his own IP against an intruder both reveals his ego and shows just how complicated copyright can be. Even those who see it as being intrusive may see it as also necessary, especially when it comes to their own works.

Fairey is not against IP. DJ Diabeticʼs views of copyright are influenced by his love of hip-hop.

"I completely believe in the concept of intellectual property. I just think itʼs got such broad latitude for interpretation that when someone wants to make someoneʼs life hell over some sort of creative transformation of something, itʼs far too easy. What I think IP is about is when someone makes something that directly impairs the market of the creator, thatʼs a problem. When something builds its own new market and may enhance the creatorʼs market, thatʼs a good thing. I think most hip-hop that uses samples should be fair use. I think itʼs completely unfortunate for that art form that the laws have gone the way they have, and thatʼs due to lawyers."

Fairey is much more careful about attribution and appropriation these days. He has begun a project on American pioneers in art, music, and culture, starting with Rauschenberg associate Jasper Johns -- thus saluting some of the figures others have accused him of stealing from. On his website, he carefully notes the Johns image is by photographer Michael Tighe.32

"Iʼm not trying to steal peopleʼs images and exploit them," Fairey says. "I feel like anything I make, Iʼm adding new value that doesnʼt usurp the value of the original. At the same time I donʼt want people to feel taken advantage of, so if I can make it be mutually beneficial, I will. This has never been about me trying to be selfish or greedy about the art I make. I try to use my art for good causes. Almost every print I do has some philanthropic element."

Free Speech + Free Culture = Democracy

Lessig and Litman have both described at length how the companies who are able to buy the most lawyers and legislators are currently winning the copyright wars. AP says it is out to defend the rights of creators, but the creator of the Obama photo has both contested the organizationʼs ownership of the image and said he thought Faireyʼs use of it had been a mostly positive experience:

"I donʼt condone people taking things, just because they can, off the Internet. But in this case I think itʼs a very unique situation ... If you put all the legal stuff away, Iʼm so proud of the photograph and that Fairey did what he did artistically with it, and the effect itʼs had."33

The Recording Industry Association of Americaʼs cynical deployment of the band Metallica aside, copyright wars are not being waged by creators against users: They are being waged by the companies who have purchased the rights from the creators and are now cynically fighting to control creativity. Copyright law was invented precisely to counter such monopolization, when England passed the Statute of Anne to break the stranglehold booksellers had on literature. Todayʼs mediacracy is every bit as powerful as those 18th century word lords.

In terms of legal precedent, Fairey may have a tough battle. You can read lawyersʼ own mixed takes on the case, if you want a bit of a head spin. But many scholars who are closely studying the way new media is redefining cultural practices see the case as an important landmark. Jenkins argues that images of public figures should be particularly seen as fair game, as the art practices of Reid and Prince have already put into practice.

"Artists -- whether professional or amateur -- need to be able to depict the country's political leadership and in almost every case, they are going to need to draw on images of those figures which come to them through other media rather than having direct access..."
"The question, then, boils down to what relationship should exist between the finished work and the source material. And my sense is that Fairey's art was transformative in that it significantly shifted the tone and meaning of the original image. The photograph as taken has nowhere near the power that Fairey's deployment of it had. The photograph was quicklyforgotten amid the flood of such images. And many other photographers captured essentially the same shot. Fairey's poster, on the other hand, is so iconic that it is likely to be reproduced in American History textbooks decades from now. The mythic power comes from what Fairey added to the image -- not from any essential property of the original, which was workmanlike photojournalism."34

The most disturbing ramification of the case against "Hope," should Fairey lose, may be not just its possibly deleterious effect on free culture, but its impact on free speech and civic engagement, the backbones of democracy. If Fairey were less of a punk-steeped radical and were to consider making the Obama poster now, he might not simply license the fee; he might remain silent all together. "I still donʼt regret it, though Iʼm a lot closer to regretting it than I ever thought I would be," he says. "Itʼs such a nightmare that Iʼm going through. Itʼs been really hard on my family."

Not just to punks, rappers, and appropriation artists, but to a large, growing segment of the population that is finding in the frontier world of the Internet a thriving creative environment, Faireyʼs actions make sense. Appropriation is part of how they create and communicate every day. "[Fairey] embodies this new dispersed, grassroots, participatory culture about as well as any contemporary figure," says Jenkins. "The battle between AP and Fairey is an epic struggle between the old media and new-media paradigms, a dramatization of one of the core issues of our times."35

In Free Culture, Lessig argues that the divergence between copyright law and
public practice is turning regular citizens into outlaws, and thus undermining the rule of law. Fairey probably didnʼt exactly mean to launch a grenade into this battleground when he created the most populist, crossover work of his life. But since his entire ouevre was rooted in practices attacking mediacracy, perhaps he couldnʼt help but be a guerrilla.

The "Hope" poster won its first objective: Barack Obama was elected president on Nov. 4, 2008. It made Shepard Fairey a celebrity. And it could just change the way we think about, and litigate, cultural creation.

1 Henry Jenkins, et al., Confronting the Challenges of Participatory Culture: Media Education for the 21st Century, Chicago: MacArthur Foundation, 2006,
2 Jenkins, Convergence Culture: Where Old and New Media Collide, New York: New York University Press, 2006, location 188-192, ebook version.
3 Lawrence Lessig, Free Culture, New York: Penguin, 2005, page 11.
4 This and all subsequent quotes from Fairey that are not footnoted are from an in-person interview conducted by Evelyn McDonnell Nov. 18, 2009.
5 Shepard Fairey, talk given at University of Southern California, Nov. 4, 2009.
6 "Sex Pistols Artwork," SexPistolsOfficial.com.
7 Shepard Fairey, et al, Obey: Supply and Demand: The Art of Shepard Fairey, Berkeley: Gingko Press, 2009.
8
Richard Whittaker, "Artist Cage Match: Fairey vs. Orr," The Austin Chronicle, May 16, 2008.
9 Peter Shapiro, The Rough Guide to Hip-Hop, London: Penguin, 2005, pages 160-61.
10 Fairey et al, page 18.
11 Randy Kennedy, "If the Copy Is an Artwork, Whatʼs the Original?", The New York Times, Dec. 6, 2007.
12 Jason Rubell, phone interview with Evelyn McDonnell, Oct. 28, 2009.
13 Rene Morales, email to Evelyn McDonnell, Nov. 23, 2009.
14 Greg Milner, Perfecting Sound Forever: An Aural History of Recorded Music, New York: Faber and Faber, 2009, page 302.
15 Lessig, pages 129-30.
16 Lessig, page 9.
17 Jenkins et al, page 32.
18 Jenkins et al, page 33.
19 Jessica Litman, Digital Copyright, Amherst, NY: Prometheus, 2006, page 13.
20 Paul Goldstein, Copyrightʼs Highway: From Gutenberg to the Celestial Jukebox, Stanford, Calif.: Stanford University Press, 2003, page 15.
21 Goldstein, page 27.
22 See Nas, Hip-Hop Is Dead, Def Jam Records recording, 2006. Also Sasha Frere-Jones, "Wrapping Up: A Genre Ages Out," The New Yorker, Oct. 26, 2009, and Simon Reynolds, "Notes on the Noughties: When Will Hip-Hop Up and Die?", www.guardian.co.uk, Nov. 26, 2009.
23 Lessig, page 181.
24 Litman, page 14.
25 Fairey et al, page. 273.
26 COMPLAINT FOR DECLARATORY JUDGMENT AND INJUNCTIVE RELIEF, SHEPARD FAIREY and OBEY GIANT ART, INC., against THE ASSOCIATED PRESS, page 11.
27 ANSWER, AFFIRMATIVE DEFENSES, AND COUNTERCLAIMS OF DEFENDANT, THE ASSOCIATED PRESS, SHEPARD FAIREY and OBEY GIANT ART, INC., against THE ASSOCIATED PRESS, page 10.
28 Paul Colford, AP Statement on Shepard Fairey Lawsuit, Feb. 9, 2009.
29 Fairey, Nov. 4, 2009.
30 Whittaker.
31 Mark Deuze, "Media Work & Institutional Logics," Deuzeblog, July 18, 2006.
32 "Jasper Johns," Obey website, Dec. 10, 2009, http://obeygiant.com/.
33 Randy Kennedy, "Artist Sues the A.P. Over Obama Image," The New York Times, Feb. 9, 2009.
34 Jenkins, email to Evelyn McDonnell, Nov. 22, 2009.
35 Jenkins, Nov. 22, 2009.

Evelyn McDonnell is doing life backwards: After more than two decades of writing about popular culture and society, she's getting her Master's in arts journalism as an Annenberg Fellow at the University of Southern California. She is the author of three books: Mamarama: A Memoir of Sex, Kids and Rock 'n' Roll; Army of She: Icelandic, Iconoclastic, Irrepressible Bjork; and Rent by Jonathan Larson. She coedited the anthologies Rock She Wrote: Women Write About Rock, Pop and Rap and Stars Don't Stand Still in the Sky: Music and Myth. She has been the editorial director of www.MOLI.com, pop culture writer at The Miami Herald, senior editor at The Village Voice, and associate editor at SF Weekly. Her writing has appeared in numerous publications and anthologies, including Rolling Stone, The New York Times, Spin, Travel & Leisure, Interview, and the LA Times. She codirected the conference Stars Don't Stand Still in the Sky: Music and Myth at the Dia Center for the Arts in New York in 1998. She has won several fellowships and awards. "Nevermind the Bollocks" is part of a larger project Evelyn is researching on artists in the age of content. You can contact Evelyn at evelyn@evelynmcdonnell.com.


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Never Mind The Bollocks: Shepard Fairey's Fight for Appropriation, Fair Use and Free Culture (Part One)


One of the many highlights of my first semester in LA was the chance to see and meet Shepard Fairey. who I regard as one of the most significant visual artists of our times and a focal point for debates about the politics/poetics of appropriation and fair use. Fairey spoke on stage with my new colleague, Sarah Banet-Weiser.

I have been following Fairey for some time since he was an art student at the Rhode Island School of Design and "Andre the Giant has a Posse" stickers started to appear on lamp posts and underpasses around Boston. At first, I envisioned the stickers as a new kind of fan art -- since I was deeply into the World Wrestling Federation at the time -- and only gradually came to understand them as a form of culture jamming. Now, having seen and talked with the guy, I suspect they were an odd blurring between the two -- a bold experiment in tapping the power of participatory culture to spread images across the planet and relying on local contexts to shape what those images meant to participants. Pretty cool.

One of the students in my New Media Literacies class last term, Evelyn McDonnell took advantage of Fairey's visit to USC to interview him for the Miami Herald. McDonnell is a cultural reporter of the highest order -- the kind of student you hope you will get at a place where journalism and communications students co-mingle. She's already written three books and edited two more, mostly dealing with rock music, and she's now working on a project dealing with the shifting relationship between artists (popular and high) and their publics. She really dug deep for the Herald story and found out much more than could make it into a newspaper piece, so she asked if she could expand this work as her final paper for the class.

I was certainly intrigued to learn more about her thoughts on Fairey and especially on the current legal struggles he is engulfed in. But what she gave me was so much more -- an exploration of artistic and musical appropriation since the Punk era, how they have shaped Fairey's aesthetic project and how they have impacted the current state of law around Fair Use. Her interest in rock is very visible in the opening which shows how the album design for the Sex Pistal's Never Mind the Bollocks helped to inspire Fairey.

I timidly asked her if she'd be willing to share it via my blogs, knowing that the topics would be relevant to some many different readers, and I was grateful she agreed. I am running the essay in two installments -- today's part takes the long view situating Fairey's work in the larger trajectory of artistic appropriation; the second part, which will run on Friday, deals specifically with the Obama Hope poster, how and why it was created, and the legal battle that now surrounds it. Enjoy!

Never Mind The Bollocks: Shepard Fairey's Fight for Appropriation, Fair Use and Free Culture
By Evelyn McDonnell


Every sk8ter boi with a Clash album and a can of spray paint wants to change the world. In late January 2008, Shepard Fairey may have done just that. Thatʼs when he decided to create something he had never, in some 20 years of producing stickers, T-shirts, prints, stencils, tags, and canvases, made before: a poster endorsing a popular political candidate.

Since Barack Obama was not exactly available to pose for some grassroots graphic artist, Fairey found a photo of the senator online. With a couple mouse clicks, he copied a shot taken by Mannie Garcia in 2006 for the Associated Press. Then he turned a news photo into a propagandist art statement.

Fairey replaced the natural tones of the photo with the strong lines and bold colors -- in this case, red, white, and blue -- of Russian Constructivist art. He added oversized cartoon hatch-mark shadings in the style of Roy Lichtenstein. Across the bottom, he wrote: "Progress." In later iterations, he changed "Progress" to "Hope."

Faireyʼs Obama "Hope" poster is the most iconic, widely seen art work in recent history. Its dignified profile telegraphed both patriotism and change better than any other single image in a mediagenic campaign. "Hope" both captured and helped enable a historic moment.

And it got its maker into a heap of trouble. In ʼ09 Fairey and the AP sued each other over the artistʼs use of Garciaʼs photo. "Hope" may not have merely helped the United States elect its first African-American president. It could set new legal precedents for one of the most important issues of the digital age: intellectual property.

Faireyʼs lawsuits with the Associated Press are a test case for the changing rules of IP and a case study in what media studies scholar Henry Jenkins et al have described as the new media literacy of appropriation.1 The meeting of an underground artist with mainstream and commercial ideology is also an example of what Jenkins calls convergence culture: "a cultural shift as consumers are encouraged to seek out new information and make connections among dispersed media content."2 The story of the "Hope" poster is the story of divergence as well: of increasingly closed copyright law deviating from increasingly open-sourced public practice. In this case, the law and mainstream media are working at odds to both market capitalism and anarchist street culture.

A close analysis of the Fairey/AP battle -- or what could be called the case against "Hope" -- provides key insights into the status of appropriation, fair use, free culture, and engaged citizenry as we enter the final year of the first decade of the 21st century. The battle could be a strategic turning point in what Harvard professor Lawrence Lessig has called the war against free culture. "There is no good reason for the current struggle around Internet technologies to continue," he writes. "There will be great harm to our tradition and culture if it is allowed to continue unchecked. We must come to understand the source of this war. We must resolve it soon."3 By studying Faireyʼs employment of appropriation, we take another step toward understanding that war. Lessig may be optimistic in saying understanding can lead to resolution, but it can certainly inform further activism and creativity.

Anarchy in the Public Domain
Faireyʼs use of Garciaʼs image, and the entire NML conception of appropriation, have historical precedents in the cultural traditions in which the artist was steeped: punk, collage, street art, and Pop art. Frank Shepard Fairey grew up in Charleston, South Carolina. He discovered punk rock and its connected skateboard subculture as a teenager. "The Sex Pistols changed my life," he says. "That was the gateway band for me."4

The English band the Pistols, who sang about "Anarchy in the UK" in a music driven by over-amped guitars and Johnny Rottenʼs sarcastic snarl, were Faireyʼs gateway out of conservative Southern culture and into a global youth subculture characterized by rebellion against mainstream and corporate values. "Thereʼs not a lot of progressive culture there," he has said of his hometown. "I got into the skateboarding and punk life. That opened my eyes to political and social critique: How art could work with things that are political."5

The cover of Nevermind the Bollocks, Hereʼs the Sex Pistols, the bandʼs 1977 debut album, was designed by an English artist named Jamie Reid. Reid did for punk music what Fairey did for the Obama campaign, providing a distinctive iconography of cut-up, Xeroxed images and ransom-note-style lettering. In one famous piece, he put a safety pin through the lip of a reproduction of a photograph of Queen Elizabeth II, providing a visual complement to the Pistols song "God Save the Queen." As far as I can tell, Reid was not sued by royal photographer Peter Grugeon -- though there was certainly intense uproar over the song and artwork.6

There was a purpose to this playfulness. Do-It-Yourself -- the notion that culture should actively
be in the creative hands of the people, not just something produced by corporations and consumed by a passive audience -- is a guiding ethos of punk. In reaction to the showy musicianship of art-rock, such bands as the Clash advocated that music be simplified and demystified, so that anyone could play it. Cut-up art is similarly a way of claiming images that permeate public spaces (the queenʼs face was omnipresent in ʼ77 England, the year of the Silver Jubilee), asserting individual expression over them (the safety pin), and making them public domain (Reidʼs image was stickered around town). Through media bricolage, Reid and other punk ʻzine creators asserted individualsʼ right to exploit and manipulate commercial imagery, since commercial imagery exploits and manipulates the public. They were appropriating, creating visual remixes and mashups -- long before those were digital-culture buzzwords.

The graphic creation that first made Fairey famous in underground circles was also a punk sticker, one that looks strikingly like "God Save the Queen." Fairey went to the Rhode Island School of Design to study illustration. In 1989, he made a stencil of Andre the Giant and added the words "Andre the Giant Has a Posse," plus the wrestler/actorʼs height and weight. He plastered the stickers around Providence enough that a local weekly, The Nice Paper, took note. Soon, the Andre campaign spread to nearby Boston and New York. Fairey sent stickers to friends who put them up wherever they lived. He advertised in punk magazines and sold the stickers by mail order for five cents each.

Within seven years, he had printed and distributed a million of them. Fairey also made Andre posters and stencils. André René Roussimoff died in 1993, but he and his make- believe posse were ubiquitous on urban street lamps and walls for years afterwards.7

According to one news account, Fairey had to alter the image of Andre, as the owners of World Wrestling Entertainment threatened to sue over it.8 The face evolved into a Constructivist-inspired abstraction, and now the words just said "Obey" or "Giant." The forced change actually enabled Faireyʼs art to become more sophisticated and distinctive. The style that was to become famous with "Hope" was apparent in the "Obey" series of works of 1995.

In his street-art campaign, Fairey was inspired by another musical culture of the 1970s. Graffiti is considered one of the four main elements of hip-hop (the other three being DJing, breakdancing, and rapping). It, like punk cut-up art, is also an assertion of the individualʼs right to self-expression in the public domain, with the legal concept of public domain meant quite tangibly -- on subway cars and abandoned buildings. The art of spray-painting tags (aliases of graffiti artists) and street murals exploded during New Yorkʼs fiscal crisis, as colorful balloon letters and stylized characters proliferated. Such practitioners as Futura 2000, Rammellzee, Lady Pink, Revs, Cost, and Claw became famous for going "all-city."9 Street artists Keith Haring and Jean-Michel Basquiat were also accepted into the world of fine art, becoming celebrities of the Downtown scene of the 1980s.

Fairey saw this work all around him on a 1989 visit to New York, shortly before he launched the Andre sticker. "I saw graffiti in risky places that gave me new respect for the dedication of the writers," he writes in Obey: Supply and Demand: The Art of Shepard Fairey. "Stickers and tags coated every surface in New York City. I left the city inspired ..."10

Reclamation and transformation of commercial or public images is also an accepted method in the art world of museums and galleries. Marcel Duchamp virtually invented conceptual installation art with his famous urinal sculpture. Robert Rauschenbergʼs combines and collages of the ʻ50s mixed found objects and images. In the 1960s, Andy Warhol made brightly colored silkscreens of Campbellʼs soup cans, Marilyn Monroe, and Elvis Presley. In the ʻ70s Richard Prince rephotographed commercial shots of Marlboro Men and Brooke Shields.

Such appropriative art has been both highly successful -- a Prince work sold for $1.2 million in 2005 -- and controversial: He was sued over the Shields shot, and reportedly settled out of court for a small fee.11 Still, appropriation has become largely accepted as an artistic practice. "Good artists borrow, great artists steal," Pablo Picasso is reputed to have said. In 2009, Miamiʼs Rubell Family Collection named an exhibit of 74 of its artists engaged in various forms of mimickry, including Mike Kelley, Rashid Johnson, David Hammons, Paul McCarthy, and Sherrie Levine, "Beg Borrow and Steal." "Artists are acting as cultural curators; through their work theyʼre recurating history and recontextualizing it," says Jason Rubell, one of the exhibitʼs curators. "Theyʼre appropriating and reassessing imagery that came before."12

In the same way that Reid and the punks utilized it, appropriation by fine artists may be an effective tool against mass media bombardment. "Thereʼs an enormous difference between imitation and appropriation," says Rene Morales, a curator at the Miami Art Museum, which co-produced an installation by Fairey in December 2009. "Appropriation is a creative act; itʼs become one of the most effective ways to make art in a media-saturated word."13

The Pop Art of Rauschenberg, Warhol, Prince, and others influenced Fairey. "My favorite artists are people like Jamie Reid and Rauschenberg and Warhol, who incorporated existing art work in their work but did it in a way that made something that wasnʼt very special incredibly special," he says.

To those who decry lack of originality in Faireyʼs work, the artist agrees. "The idea of originality is pretty ridiculous. Itʼs virtually impossible to be original. Language is based on reference. To me as a visual artist, I use reference in my work all the time, both images that have a specific
connotation and styles that have a specific connotation."

For instance, in the Andre artworks, Fairey wrote "Obey" in red capital letters. This was his homage to ʻ90s art star Barbara Kruger, whom he calls "the most political, outspoken artist" of that time. "I liked her work and I thought that if I used that style, people were going to wonder what I was trying to say. I think she understood she should be flattered."

Russian Constructivism, Reid, Warhol, Kruger: The influences on Faireyʼs work are clear. The artist is as unapologetically derivative in his image choices as in his styles. He doesnʼt draw or paint the central figures of his pieces. He uses images created by others, either by photographers with whom he is collaborating, or images he finds online, or at agencies that sell stock photos, or that are already well known (such as his series on famous musicians). "Thereʼs no shortage of images," he says with a twinkle of ironic mischief. "Itʼs just that thereʼs an abundance of lawyers as well."

Prince simply rephotographed some of his most famous images, without modification. Fairey alters, sometimes radically, the works he appropriates, with exacto knives, computer tools, or by hand illustrating them. He defends his methods philosophically.

"Iʼm biased to my own idea that images are abundant but making them special is whatʼs important. Looking at how to distill what will make something iconic is what I think my skill is. Thereʼs some people who have great brush strokes and others who come up with cool color combinations. This is my skill, and whether the law says itʼs okay or not, itʼs what my skill is. ...

"Thereʼs a huge debate with new technology about what constitutes legitimate art. Does it have to be done with a paintbrush or with your hands? I enjoy illustrating with my hands. But really, your eyes make the art. You make the decisions by looking at things and transferring what you want to do in any number of ways, whether itʼs with your hands or digitally or with photography. The end result is whatʼs important. You may be Jeff Koons and have fabricators build it and never touch it. That to me is whatʼs art about: Whether that end result, however you got there, affects people and says what you wanted to say."

Sampling and Appropriation

Digital technology is radically changing the way the arts are made, transmitted, communicated, marketed, taught, learned, and controlled. Nowhere is this clearer than in the development of remixing and sampling. The ability to duplicate audio clips with commercially available technology became the basis for two important musical forms born in the 1970s: Jamaican dub and its descendent, hip-hop. In a Kingston recording studio, engineer King Tubby took preexisting musical tracks brought in by the artists and producers who had recorded them and cut and pasted, electronically tweaking along the way. "The salient point about Tubby is not that he invented the remix (although he did). Itʼs that the concept of the remix reinvented modern music," writes musical historian Greg Milner.14

A few years later in the Bronx, such DJs as Grandmaster Flash and Koolmaster Herc plugged their sound systems into lampposts and performed for block parties. MCs rapped over instrumental tracks; thus hip-hop was born. DJ/producers mixed hooks and beats from multiple records, obscure or famous, to create whole new songs -- the audio counterpart to Rauschenbergʼs combines, or Reidʼs and Faireyʼs collages. The commercial development of cheap samplers made what had been the high-art form of appropriation easy and ubiquitous. It also fueled the most important creative outpouring of music of the last 30 years, as rap artists emerged from ghettos, barrios, suburbs and small towns around the world. Hip-hop is an example of the environment of creativity that law professors James Boyle and Lawrence Lessig both argue is the core context of intellectual property law.15

The art of cutting, pasting, and remixing -- whether in word-processing software, Photoshop, iMovie, wherever -- is now intrinsic to computer culture. Lessig and many others see this as part of the radically transformative power of digital culture. "For the Internet has unleashed an extraordinary possibility for many to participate in the process of building and cultivating a culture that reaches far beyond local boundaries," Lessig writes. "That power has changed the marketplace for making and cultivating culture generally, and that change in turn threatens established content industries."16

Since 2006 the MacArthur Foundation has been funding a $50 million study of digital culture and learning. In a 2006 white paper written under funding from that study, Jenkins et al identify the skills that are enabled by new media and explore how they might be implemented in classrooms. The paper identifies appropriation as one of these main skills. "The digital remixing of media content makes visible the degree to which all cultural expression builds on what has come before," Jenkins et al write. "Appropriation is understood here as a process by which students learn by taking culture apart and putting it back together."17

Faireyʼs "Hope" poster is a definitive example of appropriation, as launched by his artistic and musical predecessors (Fairey also spins records under the name DJ Diabetic) and described by the white paper. "Appropriation enters education when learners are encouraged to dissect, transform, sample, or remix existing cultural materials," Jenkins et al wrote.18 Fairey was engaged in the essential appropriative processes of analysis and commentary when he remixed Garciaʼs photo.

The Clampdown
" Appropriation may be recognized and respected by artists, punks, rappers, scholars, and educational foundations. But it has become the center of a legal battleground. As an artist being sued for copyright infringement, Fairey follows in the footsteps of Richard Prince and rappers 2 Live Crew. But he is the first creative person to be engaged in litigation with a news giant during a time when internet communication technologies have fundamentally unsettled media organizations (or what I like to call the mediacracy).

IP law is complicated, to say the least. As Jessica Litman quips, "Copyright law questions can make delightful cocktail-party small talk, but copyright law answers tend to make eyes glaze over everywhere."19 Essentially, the law in America historically seeks a balance between the need to guarantee creators and inventors a financial incentive to create and invent, and the right of the public at large to participate in the free exchange of ideas. The overall goal, as stated in the Constitution, is "to promote the Progress of Science and useful Arts."

!ntrinsic to that progress and free expression, certain uses of copyrighted material are protected as fair use. "The Copyright Act allows the copying of copyrighted material if it is done for a salutary purpose -- news reporting, teaching, criticism are examples -- and if other statutory factors weigh in its favor," writes legal scholar Paul Goldstein.20

The Miami bass group 2 Live Crew took their fight for the right to appropriate all the way to the Supreme Court. In 1990 music publishers Acuff-Rose sued the salacious rappers for sampling the Roy Orbison song "Oh, Pretty Woman," to which they owed the rights. 2 Live Crewʼs lawyers defended the use as an act of parody and therefore an example of fair use. The Supreme Court agreed. "The goal of copyright, to promote science and the arts, is generally furthered by the creation of transformative works," Justice David Souter wrote, in a decision that has ramifications for Fairey.21

But other acts who have used samples have not been able to claim the parody fair use defense and lost their cases. Since the rapper Biz Markie was forced to remove a track from his 1991 album I Need a Haircut, musicians have repeatedly been sued over royalties. Now record companies are paranoid about any and all use of samples. What some artists and critics have called the genreʼs current demise could be in part related to the legal crackdown on sampling.22

Indeed, there is something about the digitization of pop music that has caused jurists and legislators to side with multimedia corporations in a clampdown on copying that is changing the rules of intellectual property. The courts shut down music distribution systems Napster and MP3.com and issued restrictive, expensive licensing rules that effectively silenced Internet radio for a time. Lessig, the founders of the Electronic Frontier Foundation, and others have documented and argued against this erosion of free culture. "In the middle of the chaos that the Internet has created, an extraordinary land grab is occurring," Lessig writes. "The law and technology are being shifted to give content holders a kind of control over our culture that they have never had before. And in this extremism, many an opportunity for new innovation and new creativity will be lost."23

Litman refers to this land grab by the vested interests of media conglomerates as the Copyright Wars. "If current trends continue unabated, however, we are likely to experience a violent collision between our expectations of freedom of expression and the enhanced copyright law," she writes.24
******************************(MORE TO COME)*******************************************************
Evelyn McDonnell is doing life backwards: After more than two decades of writing about popular culture and society, she's getting her Master's in arts journalism as an Annenberg Fellow at the University of Southern California. She is the author of three books: Mamarama: A Memoir of Sex, Kids and Rock 'n' Roll; Army of She: Icelandic, Iconoclastic, Irrepressible Bjork; and Rent by Jonathan Larson. She coedited the anthologies Rock She Wrote: Women Write About Rock, Pop and Rap and Stars Don't Stand Still in the Sky: Music and Myth. She has been the editorial director of www.MOLI.com, pop culture writer at The Miami Herald, senior editor at The Village Voice, and associate editor at SF Weekly. Her writing has appeared in numerous publications and anthologies, including Rolling Stone, The New York Times, Spin, Travel & Leisure, Interview, and the LA Times. She codirected the conference Stars Don't Stand Still in the Sky: Music and Myth at the Dia Center for the Arts in New York in 1998. She has won several fellowships and awards. "Nevermind the Bollocks" is part of a larger project Evelyn is researching on artists in the age of content. You can contact Evelyn at evelyn@evelynmcdonnell.com.

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Public Media, Public Education, and the Public Good: An Interview with Heather Chaplin (Part Two)

Editor's note: This is my last post of 2009. See you in the new year. I am going to take some time off with my family.


Much of your discussion centers around the impact of public media on public education. How would you describe the ideal learning environment for the 21st century and what blocks us from achieving that ideal?

One could write a book on that topic! Well, one of the intriguing things about creating a more intimate relationship between public media and public education is that public media is in possession of a national treasure of historical materials. Part of NPL would be assisting public media in digitizing that material and retooling it for teachers to use while teaching.

So imagine a science class where the teacher can pull out a segment from Nova on the spot to illustrate the answer to a particular question asked by a student. Or using a bit of an interview from a Jim Leher interview to make a political point. The examples could go on for ever. And, unlike the archives of corporate-owned media, these arches belong to the American public. We paid for them and we should take advantage of them.

There are also real opportunities for public media to be involved teaching kids media skills. Imagine a local PBS station also being a hub where kids could take classes on video editing, or putting together sound pieces, or making videogames. Part of public media 2.0 calls for local stations to take a greater role in serving their local communities directly.

In terms of the classroom of the future in general, I see digital media as a huge opportunity. I don't believe, however, that digital media tools replace things like smaller teacher-to-student ratios. And I do worry, on some level, about having so much of our lives mediated by machines. I see these digital media tools being used when appropriate to enhance the teaching experience and not as a replacement for teacher to student contact. For example, the idea of using 3-D models of molecules to teach science: that's probably just a better and more effective way of teaching what a molecule is than giving a lecture on one. Therefore, since it's something we can do, we should. On the other hand, discussing a great novel is probably best done by teacher-student discussion. That should go away. It's a matter of understanding the technology now at our disposal and making good choices of when to use it.

What blocks us from achieving these goals? A lot of things. The public school system in this country is messed up almost beyond belief and on every level. Bush's push towards more standardization certainly didn't help - it meant teachers teaching kids to pass certain standardized tests, and not teaching them to be critical thinkers, to be genuinely literate in the sense of being able to create meaning. Our schools are wildly underfunded, and even when money is available, the resistance to change is staggering. I asked one former state school superintendent what she'd do to fix the public education system in this country and she - a mild-looking women in a tweed suit - said she'd blow the whole thing up and start from scratch.

What's so scary is how high the stakes are. Democracy requires an educated citizenry. Without that, you regress to mob rule. Part of being free is knowing how to use your mind.


You are calling for improvements in the broadband infrastructure to bring richer media content into schools but schools are also seeking to police the flow of content into the classroom, blocking off access to social networking and media sharing sites, for example. How might we resolve this tension between the desire to broaden and to regulate access to information in the 21st century classroom?

Another excellent question and I wish I had the answer. It is true that schools and teachers fear the Internet desperately. In part, I think people fear the lack of control the vastness of the Internet implies, I think they fear the new, and I think on some level they simply fear and distrust new technology. People tend to think the things they didn't grow up with are somehow bad.

To me, however, it's like we've built a high-way system, said hey! our whole world is now going to be based on this new highway system - but we're not going to teach anyone to drive. It's sheer lunacy.

I think schools need to learn to teach kids how to use the Internet, not hide them from it. The reasons for this are too numerous - and too well elucidated by you, Henry!, to even go into right here. As to some sort of solution, I can't help but think the answer is working with teachers and parents.

We need to educate people as to what 21st century literacy will require - because being literate in the 21st century is going to be very different from being literate in the 20th century. You simply will not be literate in the future if you don't know how to handle the Internet in a meaningful way. I teach journalism, and I do several classes where everybody brings in their lap top and we do experiments on Internet research, for example. But then that's at the college level and I have freedom over what I get to teach. Again, I can't say enough how high I think the stakes are.

Think of the kid growing up in a small rural town that doesn't even have Internet access. How is that kid going to manage as an adult competing against kids who've been using the Internet since they were toddlers? If the schools don't take this on, children in rural and poor areas will suffer the most and will be left behind even more than they already are.

You argue that concerns about "station by-pass" have sometimes placed public television at war with the new digital tools and participatory culture. Explain. How might we resolve this conflict?

Local public media stations are afraid for their existence. If everything is digital and handled via the Internet, and broadcast becomes a thing of the past, the question does arise of why they even exist. What is their purpose?

The answer to this lies in re-envisioning the role of the local station in its community. A lot of the public media community is starting to image the local station as a community hub, doing serious local journalism, creating forums and town-hall-style meetings, and providing resources for solving local problems. Also, as I mentioned above, taking a greater role in teaching youth to be media literate. The network of local stations is an infrastructure aimed at serving the public good already in place; we shouldn't waste it. But we do need to re-imagine it.

A decade ago, the push to respond to the digital divide led to the wiring of classrooms often without adequate pedagogical goals or professional development. We wired the classroom-now what? How do we avoid the replication of this same problem where the expansion of technical infrastructure outstrips the educational vision needed to use these tools towards meaningful pedagogy?


This is another great question and I feel woefully unqualified to answer it. It's so easy to say what ought to happen, and another thing entirely to actually make something happen.

I think you put your finger on it before when you asked about teachers' wanting to keep the Internet, social networking, etc. out of the classroom. Or Jim Gee talks very eloquently about classrooms very methodically making kids leave everything they're interested in at the door, thus essentially ensuring the kids will be uninterested in the classroom, and, most obviously, failing to take advantage of a kid's natural interests to facilitate learning. Or I love the example I've heard you give of your Moby-Dick project getting stymied because the word "dick" had been blocked by school administrators from Internet searches.

I totally agree with you that having fancy technology is of no use whatsoever if there's no vision of how to use it.

Part of what NPL advocates is also providing content for teachers to use in the classroom and a major push for teacher training when it comes to digital tools. But I know that's kind of a cop-out answer, because how do you actually implement these things? How do you inspire vast change in a system notoriously mired in bureaucracy and seriously allergic to change? This is one of those questions of the ages.

It's probably worth remembering that we are in a period of transition. In another ten years or so, the people signing on to become teachers will have grown up with digital technology and may feel more comfortable using it. In the meantime, I think an assault from all sides is necessary - pressing the Obama administration, which seems pretty savvy and progressive regarding digital technology, to get involved; working with parents to understand what's at stake in terms of their kids' education; educating teachers, etc

.


Educational games figure prominently in this report. This is not surprising given your previous work on games. Why might games be a particularly rich test case for the kind of expanded public media system you are describing?


Yes, I am very passionate about using games to teach and foster civic engagement. One example: right now simulations exist at all levels of the government for all kinds of things, from weather predictions, to budget issues, to military scenarios. Simulations can be incredibly powerful tools for learning how things work - why not take these simulations, which already exist and which we, as tax payers, financed, and turn them into games made available to the public to play with?

It would be cheap, could reach vast amounts of people quicly and easily, and could educate people about important things like how tax cuts or break will effect the economy, what the potential outcomes of military decisions might be, etc. In other words these could be powerful tools for fostering transparancy, which is key to a real democracy. We now have more data than we know what to do with.

Making games so that people can play with the data is one way to help people make sense of everything that is out there. Government data should be available to the public so that we can make informed decisions about what our government ought to be doing. Taking something that already exists- government-created simulations - and making them available as games to people seems a really obvious way to foster democracy.

I also think public media needs to begin funding games in the same way it funds educational television. The inspiration for the act of Congress that funded the Corporation for Public Broadcasting and created PBS and NPR in the first place was this idea that here was this new media - TV - and that we ought to be using it for more than just entertainment purposes. Well, that was 1967. It's more than 30 years later and there's a new new media on the block and that's the videogame. Why leave such a powerful tool in the hands of corporate entertainment companies? As a society we want it in our arsenal of tools to educate the next generation of Americans to be active and engaged participants in our democracy.

Heather Chaplin is a professor of journalism at The New School and author of the book, Smartbomb: The Quest for Art Entertainment and Big Bucks in the Videogame Revolution. She recently participated in a Ford Foundation grant looking at issues of the public interest in the next generation of the Internet. She also works with the Corporation for Public Broadcasting on issues of digital literacy and journalism. She has been interviewed for and cited in publications such as The New Yorker, The Atlantic Monthly, The New York Times Magazine, Businessweek, and The Believer and has appeared on shows such as Talk of the Nation, and CBS Sunday Morning. Her work has appeared in The New York Times, The Los Angeles Times, GQ, Details, and Salon. She is a regular contributor on game culture for All Things Considered.

On Chuck and Carrot Mobs: Mapping the Connections Between Participatory Culture and Public Participation

One of my proudest moments at the Futures of the Entertainment 4 conference was moderating a session on Transmedia for Social Change, which closed off the first day of the event. This panel brought together a number of people who I have encounter recently through my research on the relations between participatory culture and public participation: Stephen Duncombe - NYU, author of Dream: Re-Imagining Progressive Politics in the Age of Fantasy (The New Press); Andrew Slack - The Harry Potter Alliance; Noessa Higa - Visionaire Media; Lorraine Sammy - Co-creator Racebending; and Jedidiah Jenkins-Director of Public & Media Relations, Invisible Children.

For many attending this event, their discussion of new forms of activism that have emerged around the borders of transmedia entertainment were particularly eye opening While we were able to draw connections across these various projects, none of the panelists had met before and most did not know what the others were doing. It was exciting to see the shift in tone at the conference as we moved from talking about business plans to talking about human rights and social justice. I wanted to share the video of this session with you here.

During my introduction to the panel, I referenced the research we've begun to do trying to better understand how engagement with participatory culture, especially with fandom, may be teaching the skills and creating identities which can be applied to campaigns for social change. This project has launched since my move to California and is being conducted jointly with researchers at USC, MIT, and Tufts. What follows is the first of a series of reports on this still new research initiative, written by members of my team. Anna Van Someren, who wrote this first installment, joined the team having already served as the production manager on Project New Media Literacies, and with a background in media production, media literacy instruction, and social activism. Here, she gives an overview of what we are trying to do.


On Chuck and Carrot Mobs: Mapping the Connections Between Participatory Culture and Public Participation
by Anna Van Someren

I was on my 8th (excruciating) rep, struggling with some kind of bowflex-looking machine when my personal trainer asked what I do for work. As usual, I had the fleeting wish that I could say something short and concrete, something like "preschool teacher" or "novelist". Because really, did this woman care any more than the typical dentist who asks such questions with both hands inside your mouth? Could I finally come up with something a little less opaque than "researcher at MIT"? If I did, could I for once muster the self-discipline it takes not to ramble incomprehensibly?

I tried a new approach, and asked if she had a favorite television show. "Battlestar Galactica!" - her face lit up as she described the Starbuck costume her friend was helping her create for Halloween. "Well, say a Battlestar Galactica fan group became interested in doing some work for social change, work that maybe addresses an issue brought up by the show. The group I'm working with is looking at how people who organize around a story they love, and then decide to take some kind of public action." She seemed genuinely interested, so I continued with more detail during front lunges. I think I may have gotten a bit rambly, but I'll try not to here.

As readers of this blog know, Henry has moved to LA and is now the Provost's Professor of Communications, Journalism, and Cinematic Art at the University of Southern California. Although he has relinquished his role as principal investigator at MIT's Center for Future Civic Media (funded by the Knight Foundation), his work on participatory culture and civic engagement has spawned a new research project supported in part by the center. This project is bi-coastal; on the east coast we have myself, research advisor Clement Chau and research assistant Flourish Klink. Representing the west coast out at USC with Henry we have research director Sangita Shresthova (CMS alum '03) along with more than a dozen Annenberg School students whose work relates directly to our research interests.

Our early conversations circled around the skills needed to become involved in public discourse. We discussed emerging forms of engagement, such as the Carrotmob project, which might be considered civic because of its socially beneficial goal of protecting the environment. Carrotmob organizes competitions in which local businesses pledge to make ecological improvements to their practices. The business with the best pledge enjoys an environmentally-motivated flash mob: 'carrotmobbers' receive instructions via blog posts and twitter about where and when to show up and spend.

The 'Finale & a Footlong' Save Chuck campaign is another recent initiative working to leverage consumer power. In April 2009, organizers mobilized fans of the television show Chuck to buy footlong sandwiches at Subway, a main sponsor, on the night of the show's finale. Fans were instructed to leave a note in the Subway suggestion box mentioning the campaign, and Chuck star Zach Levi described it as "a way for non-Nielson fans to show their love of the show by directly supporting one of Chuck's key advertisers".

These two projects have entirely different goals, and some might say Save Chuck is a far cry from civic engagement, but it's interesting to note that the skills and strategies being used are so similar. We began to wonder if participants in campaigns like Save Chuck might stand to gain some of the skills and knowledge needed to become active citizens. With so many young people so engaged with popular culture, this potential is critical to understand. In Convergence Culture, Henry describes how popular culture can function as a civic playground, where lower stakes allow for a greater diversity of opinions than tolerated in political arenas. "One way that popular culture can enable a more engaged citizenry is by allowing people to play with power on a microlevel ...popular culture may be preparing the way for a more meaningful public culture."

Of course, there are differing definitions of what an 'engaged citizenry' looks like. CIRCLE, the Center for Information and Research on Civic Engagement, works with three primary categories: civic activities, electoral activities, and political voice activities. In Civic Life Online, Kate Raynes-Goldie and Luke Walker define civic engagement broadly and simply as "any activity aimed at improving one's community". In his book Bowling Alone, sociologist Robert Putnam considers civic engagement to be on the decline, and bemoans the social ties we've lost now that we spend more time "isolated" in front of the television. Some share his pessimism, worrying that the millennial generation lacks an interest in the workings of government, but it's important to remember that we're not talking about something static or stabilized. In their paper Young Citizens and Civic Learning: Two Paradigms of Citizenship in the Digital Age Lance Bennett, Alison Rank and Christopher Wells remind us that "citizenship is a dynamic social construction that reflects changing social and political conditions."

So how does the dimension of popular culture fit into our understanding of citizenship? Voting, joining a political party, or doing community service are concrete, measurable activities that have long been defined as civic. What does loving a television show have to do with any of this? It's helpful here to consider two opposing views of democracy described by Stephen Coleman in Civic Life Online. Although he's talking specifically about youth e-citizenship here, he offers a useful model, describing the conflict between democracy viewed as "an established and reasonably just system, with which young people should be encouraged to engage" and as "a political as well as cultural aspiration, most likely to be realized through networks in which young people engage with one another". The second view is expansive; it describes a realm where citizens are empowered not only to participate in the public arena, but to shape it. It's a view that does not contain activity within a strictly political sphere, but embraces cultural citizenship. This aligns well with Peter Levine's definition of civic engagement as not only political activism, deliberation, and problem-solving, but also cultural production, or participation in shaping a culture.

If we want to see how engagement with popular culture can fuel social action, Loraine Sammy and her activities with racebending.com provide a rich case study. Fans of Nickelodeon's Avatar: the Last Airbender animation series were frustrated and disappointed by the casting process for the live-action movie version. Paramount cast the main characters, who are Asian in the original series, with white actors. Avatar fans came together to create the LiveJournal-based Aang Ain't White campaign, which attempted to pressure Paramount with a letter-writing campaign. Loraine, who spoke on the Transmedia for Social Change panel at Futures of Entertainment 4, helped grow Aang Ain't White into the racebending movement, "a coalition and community dedicated to encouraging fair casting practices". She and other participants volunteer their time, talents and skills to advocate on behalf of this cause, which has now reached beyond the Avatar movie and may begin to play a watchdog role in Hollywood.

There are so many aspects we want to explore about the racebending community, and others like it. It's intriguing to think about how fiction and fantasy can captivate us on an emotional level, providing a narrative structure that can motivate us to seek change in the real world. We're also curious about how individuals develop their identities as citizens - is it possible that participants in the Save Chuck campaign were developing a sense of empowerment and efficacy in the world - exercising their civic muscles, as it were? Our primary interest right now lies with the nature of participatory culture communities, like racebending.

We consider a participatory culture to be one where:

  1. there are relatively low barriers to artistic expression and civic engagement
  2. there is strong support for creating and sharing one's creations with others
  3. there is some type of informal mentorship whereby what is known by the most experienced is passed along to novices
  4. members believe their contributions matter
  5. members feel some degree of social connection with one another

How do these characteristics work together to encourage and support civic engagement? To find out, we'll be looking at participatory culture communities engaged in some type of social or public action. We're specifically interested in groups which originally gelled around shared interest in popular culture and then become somehow involved in public discourse. Racebending is an excellent example, and is one of our planned case studies, along with the Harry Potter Alliance, Invisible Children, Browncoats, Anonymous, and possibly the hacktivism inspired by Cory Doctorow's novel Little Brother.

This winter we'll be conducting interviews with members and founders of these groups, asking questions about their operations, their membership, and their activities. By spring we hope to have a stronger grasp on our research question, how do the characteristics of participatory culture environments support the kinds of social learning, deliberation, debate, and advocacy practices that allow entry into a shared public discourse? In order to share our thoughts and findings in advance of our white paper, we'll be posting updates here. This introduction marks the start of our series, so stay tuned for more from our team, and please share your ideas, critiques, and comments.

If you know of other groups or projects who are deploying fan culture/popular culture as a springboard for social change, please let us know. We are trying to cast a wide net right now to identify examples which might help us better understand these emerging forms of activism. We are especially interested in examples from outside the United States.

If you are interested in this discussion of civic engagement and participatory culture, you might also want to check out this video produced by the MacArthur Foundation and showcasing the thinkin of Joe Kahne, who is part of the new research hub MacArthur is creating to think about these issues.

Joe Kahne on Civic Participation Online and Off from Spotlight on Vimeo.

Inside the Computer Clubhouse (Part Three of Three)


Would it be possible to do what the Computer Clubhouses do in the context of more formalized educational structures? Why or why not?

YASMIN: We have many examples of schools that adopt the premise of self-directed work for students who with assistance of teachers and other peers dig deeply into projects rather than to follow textbooks. Schools and classrooms like these think about themselves as communities of learners rather than as a collection of individuals. Examples are the recently opened "Quest to Learn" school in New York City; here in Philadelphia, I know of the Science Leadership Academy.

But to become a school like this requires some fundamental changes in how we organize learning in general, what the roles of students and teachers are, and what the role of technology is - how it's being used for research, exchange and production. The Computer Clubhouse also reconceptualized the role of the coordinator. We conducted many interviews with coordinators, community organizers and network administrators to get a better sense on what a job description for clubhouse coordinator would be like - part social worker, youth support, art teacher, mentor - it's not a traditional role when you're there to support youth in creative endeavors. I think the same would apply to teachers, principals, and administrators who want to adopt the principles of the Computer Clubhouse model in their schools.


You write, "The Computer Clubhouse is not a computer lab." Explain the difference.

YASMIN: Actually Gail Breslow, the director of the Computer Clubhouse Network made this statement in an interview that we conducted with her. The picture that people have of a computer lab is one with rows of computers facing walls and students not interacting with each other as they're running programs. The picture of a Computer Clubhouse is very different: computers in clusters so that youth can talk to the person right next to them and see what they're doing and a green table in the middle with no computers on it that serves as play and meeting space.

ROBBIN: Computer labs provide an invaluable service by making digital technologies available to its clients. These labs, however, are not designed to generate a learning community and to respond to needs and situations outside of the use of computer equipment and computer resources. The Clubhouse provides access to digital technology, but that is just the beginning. In fact, the Clubhouse is primarily a learning community, both for learning to use technology for creative expression and becoming a lifelong learner.


You place a strong emphasis on helping young people to learn how to program. What do you see as the value of programming, as opposed to other kinds of digital skills, such as networking or storytelling?

KYLIE: It's not really an either/or proposition. Certainly, social networking and digital storytelling are important skills in the 21st Century. Learning to computer program is really about learning the language of the computer. Now, I'm an artist and not a programmer by trade, so it's probably surprising that I would see the value in learning to program. By championing programming as a critical skill for today's youth, I'm not advocating for a generation of hackers insomuch as I'm seeing programming as a key step in moving youth from consumers to producers, and learning to program provides transparency into how software and computers operate and give youth some degree of control over their interactions with the computer. Casey Reas and others have called this "software literacy" because at the heart of using the computer as a creative medium is learning how to manipulate it and to create your own software in a sense. You really don't need to look far to see how people are taking up this type of literacy on a widespread scale--The iPhone app phenomenon is one example where everyday people are creating their own apps. This is also catching on in youth communities. It's not as hard to do as it might seem--As the book illuminates, the field has produced several shortcut tools (see for example Scratch or Processing) that allow youth (and adults alike) to use programming concepts in a way that is more user-friendly to novices. As evidenced by burgeoning online communities of tween/teen game designers, animators and digital artists, learning to code creatively is becoming to today's generation what learning to read and write was to those growing up in the 20th Century. Furthermore, media projects (like the Scratch projects described in the book) emphasize graphic, music and video -- media at the core of youths' technology interests and thus provide new opportunities to broaden participation of under-represented groups in the design and invention of new technologies.

ROBBIN: Programming constructs can be viewed as another instance of Papert's "gears." In Papert's case, his play with gears gave him insight into more powerful mathematical ideas of differentials, etc. Programming can give learners insights into more powerful ideas such as convergence, iteration, etc. However, I disagree with the phrasing of your question, as it presupposes storytelling is not as important an activity at the Clubhouse as programming. Storytelling, or more specifically, being able to tell a good story, is important whether you're a researcher telling the story of your data or a Clubhouse member telling the story of your learning. Storytelling embodies many powerful ideas, including non-determinism. Storytelling also engages learners in various modes of critical reflection.


You write that when the Clubhouses started in 1993, 70 percent of your visitors had never used a mouse before. How have the users of the Clubhouses changed over this time and what shifts have you needed to make to keep pace with the nature of your learners?

ROBBIN: Members come into the Clubhouse with a greater familiarity and comfort with computer technologies. There are regional variances, of course. As a result, members can dive right in to using the equipment. At the Clubhouse, it is important that mentors support the members starting "where they are" along the user spectrum. What is unique about the Clubhouse experience is members are challenged to create and be expressive with rather than just use technology. If a member wants to play computer games, she must first create a computer game to play.



What processes have you built into the Computer Clubhouses to insure that participants reflect on their own practices and share what they have learned with others?

ROBBIN: At the Flagship Clubhouse, members use software called, Pearls of Wisdom, to share their meta-learning and creative experiences around their project development. There are also project showcases and presentations that take place at the Clubhouse. Additionally, the Clubhouse-2-College/Clubhouse-2-Career program provides opportunities for members to reflect on how their Clubhouse learning can leads to job and education opportunities beyond the Clubhouse itself.


How have you been able to tap the international network of Clubhouses to help foster greater global consciousness in your participants?

KYLIE: One experience that really stands out in my mind is the Teen Summit in Boston in 2006. I attended this summit along with several of the youth from the Youth Opportunities Unlimited, Inc. Computer Clubhouse in South Los Angeles. To give you a bit of background, the Computer Clubhouse Network hosts a teen summit every couple of years. Every Clubhouse is able to send a couple of their top members (15 years and older) to the event as well as one or two members of their staff to help with supervision. The youth come from across the globe and speak a variety of languages. Keep in mind that Clubhouses are mostly located in very low-income areas by design, so this is the first time that most of the youth have been outside of their city, let alone on a plane to another country or state. The youth coming from the Los Angeles Clubhouse really blossomed as a result of this experience and met youth from South America and elsewhere. Like with most similar experiences for teens, the intense amount of time spent together day and night forge deep bonds that were made deeper as they engaged in meaningful collaborative work during the workshops. Participating youth signed up for a range of workshops to explore new types of software and project ideas, including video workshops where they learned interview and editing techniques, Adobe Photoshop workshops, robotics labs, social network analyses labs and the list goes on and on. All of the youth participated in multiple workshops and were also able to visit local college campuses, museums, and stay in campus dorms. Some of the groups made videos about their darkest fears or learned new programming skills to put the latest Chris Brown dance video together. When the youth returned to Los Angeles, you could see their horizons had expanded and they worked hard to remain in contact with their new friends. The book highlights many other examples, including how a traveling puppet named Cosmo, which was based on the Flat Stanley books, moved between Clubhouses worldwide, bringing together youth from all over the world to create a collective narrative about the puppet's journeys in each country. Youth's stories were well documented on the intranet and new chapters (as well as Cosmo's arrival) were much anticipated by the youth. Additionally, in countries like Israel, there are Clubhouses in the Israeli and Palestinian areas of the country, which are geographically close to one another. Coordinators use creative projects to bring youth together and foster cross-cultural tolerance in meaningful ways through creating musical compositions or fostering meaningful dialogues among participants.


Yasmin Kafai, professor of learning sciences at the Graduate School of Education at the University of Pennsylvania, has led several NSF-funded research projects that have studied and evaluated youth's learning of programming as designers of interactive games, simulations and media arts in school and afterschool programs. She has pioneered research on games and learning since the early 90's and more recently on tween's participation in virtual worlds, which is now supported by a grant from the MacArthur Foundation. She has also been influential in several national policy efforts among them "Tech-Savvy: Educating Girls in the Computer Age" (AAUW, 2000). Currently, she is a member of the steering committee for the National Academies' workshop series on "Computational Thinking for Everyone". Kafai is a recipient of an Early Career Award from the National Science Foundation, a postdoctoral fellowship from the National Academy of Education, and the Rosenfield Prize for Community Partnership in 2007.

Kylie Peppler is an Assistant Professor in the Learning Sciences Program at Indiana University, Bloomington. As a visual and new media artist by training, Peppler engages in research that focuses on the intersection of the arts, media literacy, and new technologies. A Dissertation-Year Fellowship from the Spencer Foundation as well as a UC Presidential Postdoctoral Fellowship has supported her work in these areas. Her research interests center on the media arts practices of urban, rural, and (dis)abled youth in order to better understand and support literacy, learning, and the arts in the 21st Century. Peppler is also currently a co-PI, on two recent grants from the National Science Foundation to study creativity in youth online communities focused on creative production.

Dr. Robbin Chapman is currently the Manager of Diversity Recruitment for the MIT School of Architecture and Planning and Special Assistant to the Vice-Provost for Faculty Equity. She is responsible for strategic leadership and development of Institute-wide faculty development programs and graduate student recruitment initiatives. She is PI on a Department of Education grant project that is underway in schools in the Birmingham, Alabama public school system.

Inside the Computer Clubhouse (Part Two of Three)


What do you see as the biggest impact the Computer Clubhouse movement has made on our current pedagogies around new media?

ROBBIN: When I think of pedagogies and new media one thought is that new media can serve as a powerful amplifier of human sociality, in this case around learning. Such new media pedagogies should catalyze, facilitate, and propagate individual and collective learning and teaching experiences. The Clubhouse has been a test bed for exploring how learners and mentors can engage learning from each other through digital media. One outcome has been how members and mentors come to view digital media as a material for expressing their ideas about learning and their community.


The MacArthur Foundation will be hosting an upcoming conference on Diversifying Participation. What lessons might we take from the Computer Clubhouses about how to support diversity in access and engagement with digital media?

KYLIE: The Clubhouse definitely serves as a great model for successful scale-up across diverse contexts, including across racial, gender, religious and national boundaries. One of the programs that the Network has adopted to foster diversity within the Clubhouses is "Girls Day". Girls Day sets aside particular times and days where the Clubhouse is an all-girls site, where girls can feel comfortable learning new skills and trying out new projects in a safe space. As a result, the Computer Clubhouse Network has historically appealed equally to both boys and girls, which is uncommon in technology-rich settings.

It also seems to me that Clubhouse's emphasis on creative production allows for both local adaptability and the ability to make something personally meaningful. The tools that are available at the Clubhouse sites have been chosen precisely because they allow youth to design their own projects and give them flexibility in the process. For example, at the LA Clubhouse site, a popular activity was to manipulate digital pictures of expensive cars, inserting a picture of yourself next to "your" ride. A young bi-racial African-American and Latino youth named Dwight extended this practice by creating a culture of "Low Rida" interactive Scratch projects. A Low Rida (or lowrider) is a customized car associated principally with the Mexican American community that first emerged amongst migrant workers during World War II. Lowrider art is now an established art form where youth draw or depict lowriders and is featured in magazines, like Lowrider magazine, along with pictures of customized cars, political reports, and advertisements for parts and accessories. In one of Dwight's first projects, "Low Low," the viewer controls the hydraulics on two cars using arrow and letter keys. Dwight's contribution to the Clubhouse was to expand the genres of work in Scratch and incorporate new genres that are inclusive of his social practices. This resonated with others in the Clubhouse community, eventually drawing in several first-time users of Scratch who may have not otherwise engaged in this type of creative production. Low Ridas represent a conscientious and literate practice that stands in opposition to the pressure to assimilate into the American mainstream culture. In sum, the Clubhouse's emphasis on design and tools for design seems to facilitate the ability to adapt to local contexts more so than, say, games that are by nature more embedded in the culture that produced them.



Early in the book, you describe your goal as to "inspire youth to think about themselves as competent, creative, and critical learners and citizens." Break that down for us.


ROBBIN: Clubhouse member self-identification as critical thinkers is a product of their experiences in deep learning activities such as debugging, critical reflection, etc., and their exchanges with others learners in the Clubhouse. There are many ways to practice these skills, whether utilizing software (Pearls of Wisdom, for example), hardware (robotics, Legos, etc.), and people (working on team projects, exchanging ideas with other leaders, reacting to project feedback from other learners, etc.).



While the Clubhouse supports young people pursuing their own interests and projects, you also see adults as playing a strong role in the process. You describe these adults as "mentors" and not "teachers." How do you characterize the distinction?

KYLIE: While there is considerable overlap, the distinction is important with regard to two factors: the nature of afterschool learning environments and support for the constructionist philosophy of the Clubhouse. On the first point, when we think of the role of a "teacher", we're envisioning the type of direct instruction that is common in schools. While direct instruction has merit, there are numerous characteristics of afterschool learning spaces that don't look like those of your typical classroom--youth moving freely between activities in the Clubhouse, sporadic attendance, and the often irregular times that parents drop in to pick up their kids are a few of these factors. As a result, using a direct instruction model for projects that youth work on for a few days or weeks doesn't really work. The second, and perhaps more important, factor in this distinction between our view of a "teacher" and a "mentor" is the role of a mentor as a muse, someone who supports the kids on self-directed projects, even if the mentor has very little expertise in the area. Being a mentor extends way beyond helping members to debug their projects; it's about social networking and connecting youth with resources outside the Clubhouse; it's about listening, advice giving and supporting; and it's about co-creating with the youth. Some of the times that were most exciting for me at the Clubhouse in South LA were the times when neither of us (the member or me) knew the answer to a given problem. At one point, I was working with a youth that wanted to make a side-scrolling video game using Scratch. I had absolutely no idea how we were going to do this! We each came up with several ideas - none of them really worked, but he seemed to build some confidence in the fact that I didn't know what I was doing either and I was getting a Ph.D. at UCLA at the time. That evening he continued to work after I left. The next day, he was soooo excited to show me the solution that he had come up with - one that neither of us had originally thought of. You could see it in his eyes that he was beaming with pride and shortly thereafter he told me that he wanted to be a professional game designer. These types of experiences made me realize that you really don't need to know how to do everything in order for kids to discover new things. Being open to exploring the materials alongside youth is equally, if not more, valuable.

ROBBIN: I view the exceptional mentoring that takes place at the Clubhouse as a function of four core mentor "strengths;" mentor as model, cultivator, peer and network. While it is rare for a single individual to embody all these strengths, it is the combination and distribution of these attributes that determine the "feel" of a Clubhouse and the breadth and depth of the learning activities that take place. The "mentor as model" represents mentoring behaviors that expose members to how the adult goes about problem solving, learning new things, and how they articulate their meta-learning experiences. Members tend to be particularly drawn to mentors that exhibit this strength. The "mentor as cultivator" speaks to how mentors seed many of the "firsts" members discover during their time at the Clubhouse, including expectations of going to college, involved community citizenship, and connecting Clubhouse lessons to their dreams and aspiration. The "mentor as peer" is the person who encourages members to teach what they know to other Clubhouse members. These mentors tend also to encourage members to problem-solve and provide moral support while the member navigates this process. The members are then encouraged to share their understanding of meta-learning with their peers. Finally, the "mentor as network" refers to the mentor as a key resource, to people and ideas previously unavailable to the member through his or her personal networks. Exposure to a "larger world" than that experienced in their local neighborhood is a critical part of the learning and teaching that occurs at the Clubhouse.

You talk about the Computer Clubhouse as a "community of learners." How important is it that they function as communities rather than provide services to individual learners?

KYLIE: This question is really at the heart of what makes the Computer Clubhouse unique. During one of our interviews for the book, one of the Clubhouse Coordinators put it in terms that really resonated with me. He was someone who had made quite a bit of money in a former career as a computer engineer in the .com era but was increasingly dissatisfied with his former job. As a result, he quit his job and started working at a local Computer Clubhouse, sharing his knowledge about computer programming and engineering with the Clubhouse youth. His daughter, on the other hand, was still attending a wealthy private school. He noted that despite having access to all of the same equipment at home and at school, the crucial ingredient that was missing was the community of learners engaged in shared activity. Even learning about technologies en masse in a computer class in school doesn't provide the same arena for the development of personal interests, nor the amount of time to work in depth on your projects, using these technologies. Without it, he argued youth didn't have the support from adults and peers to creatively engage with the technologies as youth have at the Clubhouse. It's really not about the technologies, the communities and practices that emerge around the technologies are what are most important for meaningful and continued long-term engagement, which ironically is not part of technology programs even in wealthy and more well-off neighborhoods.

ROBBIN: A defining characteristic of a vibrant, productive community is its resiliency and strength. Such communities are themselves the "safety net" that protects its members and ensures their personal and professional development. Service providers may provide various safety net functions; however in most cases this requires the person being serviced to fit within a framework particular to the service provider. Clients must use the programs and services in particular ways that are determined by the service provider. The Clubhouse, as a learning community, provides a safety net without an excess of program constraints. Kids are members of the Clubhouse community. The resources of the Clubhouse belong to them and are their responsibility. They have a say in how their Clubhouse manages itself and how it grows. The Clubhouse is the launch point for new, future opportunities, including higher education and creative, successful careers based on the learning lessons of the Clubhouse. Also, the Clubhouse community is more than a group of learners and is deeply connected. Members and mentors develop lifelong relationships.


Yasmin Kafai, professor of learning sciences at the Graduate School of Education at the University of Pennsylvania, has led several NSF-funded research projects that have studied and evaluated youth's learning of programming as designers of interactive games, simulations and media arts in school and afterschool programs. She has pioneered research on games and learning since the early 90's and more recently on tween's participation in virtual worlds, which is now supported by a grant from the MacArthur Foundation. She has also been influential in several national policy efforts among them "Tech-Savvy: Educating Girls in the Computer Age" (AAUW, 2000). Currently, she is a member of the steering committee for the National Academies' workshop series on "Computational Thinking for Everyone". Kafai is a recipient of an Early Career Award from the National Science Foundation, a postdoctoral fellowship from the National Academy of Education, and the Rosenfield Prize for Community Partnership in 2007.

Kylie Peppler is an Assistant Professor in the Learning Sciences Program at Indiana University, Bloomington. As a visual and new media artist by training, Peppler engages in research that focuses on the intersection of the arts, media literacy, and new technologies. A Dissertation-Year Fellowship from the Spencer Foundation as well as a UC Presidential Postdoctoral Fellowship has supported her work in these areas. Her research interests center on the media arts practices of urban, rural, and (dis)abled youth in order to better understand and support literacy, learning, and the arts in the 21st Century. Peppler is also currently a co-PI, on two recent grants from the National Science Foundation to study creativity in youth online communities focused on creative production.

Dr. Robbin Chapman is currently the Manager of Diversity Recruitment for the MIT School of Architecture and Planning and Special Assistant to the Vice-Provost for Faculty Equity. She is responsible for strategic leadership and development of Institute-wide faculty development programs and graduate student recruitment initiatives. She is PI on a Department of Education grant project that is underway in schools in the Birmingham, Alabama public school system.

Inside the Computer Clubhouse (Part One of Three)

The Computer Clubhouse is a worldwide network of digital literacy programs in after-school settings. The first clubhouse program started in 1993 at the Boston Computer Museum, an outgrowth of the work being done at the MIT Media Lab by Mitchel Resnick and Natalie Rusk. By 2007, there were more than one hundred clubhouses world wide. I I have long admired the extraordinary impact of the Computer Clubhouse movement, having had the privilege to get to know Resnick and others associated with the project during my many years at MIT. Few other programs have had this kind of impact on learning all over this planet, getting countless young people more engaged with the worlds of programming and digital design through an open-ended, constructionist practice, which respects each learner's goals and interests.

A new book, The Computer Clubhouse: Constructionism and Creativity in Youth Communities, pays tribute to the fifteen year plus history of the movement, sharing some of its key successes, and offering key insights into what has made the Clubhouses so successful. The highly readable book, addressed to educators of all kinds who want to make a difference in addressing the digital divide and the participation gap, was produced for the Teacher's College Press by some key veterans of the movement -- Yasmin B. Kafai, Kylie A. Peppler, and Robbin N. Chapman. I know this book is going to be of great interest to many of you who follow this blog because of your interest in new media literacies. The publisher was nice enough to arrange an interview with the editors for this blog and I will be sharing their perspectives over the next three installments. In this installment, they share something of the goals and history of the clubhouse movement. In future installments, we will dig deeper into its global impact and its governing pedagogical assumptions.

Kalfai's work will already be familiar to regular readers, since she participated in an interview I did a year or so back with the editors of Beyond Barbie and Mortal Kombat: New Perspectives on Gender and Gaming.

How would you describe the vision behind the Computer Clubhouse movement? What factors led to the creation of the first Computer Clubhouse?

YASMIN: It all started out in the Computer Museum. Yes, in the late 80's there was a museum with a walk-through computer in Boston (it has since then moved into the Museum of Science). Coincidentally it was right next to the Children's Museum with the mission to make information technology more accessible to the public. Many of the exhibits in the museum allowed visitors to take a closer look at the inner working of a computer and some even asked them to make things, like robots. Those turned out to be the really popular exhibits with kids; so popular that some kids would come back and sneak past admissions into the museum in order to play with the computers. Remember, computers at home or in school were rare in those days. This led Natalie Rusk, the education director at the computer museum, to talk with Mitchel Resnick and Stina Cooke to propose an after school space to which youth could come independent from the museum with a special focus on creating things with technology.

The idea was to provide access to the tools professionals actually used to make graphics, robots or games. There is a great paper titled "Access is not enough" that recounts this history in more detail as does a chapter in the book. What's important here is though that the focus was not just on giving access to computers but on promoting creative uses -- the very ones kids found so intriguing that they came back voluntarily (!) to the museum. All of this was a really bold proposal in the early 90's - that kids would actually be interested in designing technology, in making things. But we had ample evidence that indeed they were interested in challenging activities.

At the time, I was working in a local elementary school where hundreds of students were designing video games to learn about programming and mathematics and science and writing stories and advertisements. They were spending months on it. We knew that these kinds of creative activities with computers were popular with kids not just in school but also in museums and after school clubs.

ROBBIN: The vision of the Clubhouse can be described as a response to the need for space where equity, opportunity, and learning community membership become resources for young people. I often express this idea as the function, Clubhouse Vision = f{equity(learning, creativity) + opportunity(self-development, new areas for growth) + learning community(participation, citizenship)}



Can you define constructivism? How has this philosophy shaped the work of the computer clubhouses?

ROBBIN: Constructionism is project-based learning that occurs through the building and rebuilding of projects that you share with others. I view constructionism as an organic learning model because it grows in depth and breadth as it is expressed different local learning environments. This ability to adapt keeps the model regionally relevant and robust.


YASMIN: Seymour Papert who coined the term 'Constructionism' clearly distinguished it from 'Constructivism' that emphasizes the construction of knowledge by learners. Papert emphasized that indeed learners construct their own knowledge but they do so best by making things of social significance. In the end, you're constructing knowledge by constructing artifacts - be it a computer program, robot, or games - that represent your thinking. Equally important is the idea of 'social significance' that means that you do so with others and for others. I believe these two aspects, the artifacts and the social context, are what make constructionism a pedagogy of the 21st century. Today, we take it for granted that people socially interact and contribute via technology but twenty years ago this was a bold assertion.


Give us a sense of the scale of the Computer Clubhouse movement. What has allowed this project to achieve this level of scalability and sustainability?


KYLIE: Currently, the Computer Clubhouse Network is an international community of over 100 Computer Clubhouses located across 21 different countries around the world. The whole movement started with the opening of the Flagship Clubhouse in Boston in 1993 and grew with support from the Intel Foundation and several others to reach the point that it's at now. In my opinion, there are three crucial ingredients that led to the success of Computer Clubhouse movement.

First, the model establishes new Clubhouses within existing community organizations. This is helpful not just for management and advertisement in the local community, but also helps with long-term planning and additional funding support for the new Clubhouses. There are some challenges with this model of expansion, however. Primarily, local staff need training and support to adhere to the Clubhouse philosophy, which can be challenging for people coming from more traditional ways of thinking about informal learning spaces as "computer labs". Instead, Clubhouses are more like digital studios, and have a wide array of tools available for youth beyond just computers. Of course, there are other issues of coordinators gaining the technical expertise to run the Clubhouse but, as the coordinators will tell you, you can learn those skills on the job. Helping coordinators to uphold the ideals of the Clubhouse is an active central Network in Boston that provides ongoing support in the form of training for new Clubhouse staff, in-person visits from Network staff, and a cutting-edge intranet that connects all of the Clubhouses and coordinators.

The Clubhouse intranet provides a worldwide social network to share ideas, projects, host social events, and share insights on how to run a successful Clubhouse. Of course, what really sets Clubhouses apart is that these spaces are really youth-organized and run. At local Clubhouses, the youth run for executive offices and oftentimes take on leadership roles in the local community. If youth didn't find the Clubhouses to be engaging, the Network would cease to exist. Youth really drive the Clubhouses and return even after they graduate to help mentor future generations of members - another key sign of their commitment to the long-term success of these programs.

ROBBIN:
The core principles of the Clubhouse model, with its grounding in the constructionist learning framework, are important because various mechanisms can be wrapped around the model to facilitate learning. In the case of the Clubhouse, digital technology is one layer. Other layers include local customs, materials, and modes of engagement. The model doesn't exist because of the technology; instead the technology is another material being used by the model. Because of this layering characteristic, the model is very adaptable to local needs and resources.

Yasmin Kafai, professor of learning sciences at the Graduate School of Education at the University of Pennsylvania, has led several NSF-funded research projects that have studied and evaluated youth's learning of programming as designers of interactive games, simulations and media arts in school and afterschool programs. She has pioneered research on games and learning since the early 90's and more recently on tween's participation in virtual worlds, which is now supported by a grant from the MacArthur Foundation. She has also been influential in several national policy efforts among them "Tech-Savvy: Educating Girls in the Computer Age" (AAUW, 2000). Currently, she is a member of the steering committee for the National Academies' workshop series on "Computational Thinking for Everyone". Kafai is a recipient of an Early Career Award from the National Science Foundation, a postdoctoral fellowship from the National Academy of Education, and the Rosenfield Prize for Community Partnership in 2007.

Kylie Peppler is an Assistant Professor in the Learning Sciences Program at Indiana University, Bloomington. As a visual and new media artist by training, Peppler engages in research that focuses on the intersection of the arts, media literacy, and new technologies. A Dissertation-Year Fellowship from the Spencer Foundation as well as a UC Presidential Postdoctoral Fellowship has supported her work in these areas. Her research interests center on the media arts practices of urban, rural, and (dis)abled youth in order to better understand and support literacy, learning, and the arts in the 21st Century. Peppler is also currently a co-PI, on two recent grants from the National Science Foundation to study creativity in youth online communities focused on creative production.

Dr. Robbin Chapman is currently the Manager of Diversity Recruitment for the MIT School of Architecture and Planning and Special Assistant to the Vice-Provost for Faculty Equity. She is responsible for strategic leadership and development of Institute-wide faculty development programs and graduate student recruitment initiatives. She is PI on a Department of Education grant project that is underway in schools in the Birmingham, Alabama public school system.

He's BA-A-A-ACK!

My blog, begun at MIT some years ago, has now successfully relocated onto USC servers. And so I am now going to return to my normal blogging activities.

As I do so, I wanted to use this first post to play catch up on a number of recent developments around projects that I am involved with, so today will feel like a series of announcements (many of which you already know if you are following me on Twitter).

New Media Literacies Conference

Project New Media Literacies is collaborating once again with the fine folks at Home Inc. to put together a conference, back at MIT, on new media literacy as a "21st century skill" on Oct. 24 2009. The key note speaker will be Alan November.

Here's his bio:

November is an international leader in education technology. He began his career as an oceanography teacher and dorm counselor at an island reform school for boys in Boston Harbor. He has been director of an alternative high school, computer coordinator, technology consultant, and university lecturer. He has helped schools, governments and industry leaders improve the quality of education through technology and was named one of the nation's fifteen most influential thinkers of the decade by Classroom Computer Learning Magazine. In 2001, he was listed as one of eight educators to provide leadership into the future by the Eisenhower National Clearinghouse. In 2007 he was selected to speak at the Cisco Public Services Summit during the Nobel Prize Festivities in Stockholm, Sweden. His writing includes numerous articles and best-selling book, "Empowering Students with Technology". Alan was co-founder of the Stanford Institute for Educational Leadership Through Technology and is most proud of being selected as one of the original five national Christa McAuliffe Educators.

November will be speaking about "Digital Nation - Education in Transition to 21st Century Learning." Other participants will include Erin Reilly, the Research Director for Project New Media Literacies; Jenna McWilliams, formerly the curriculum development specialist on our team, now at Indiana University's Learning Sciences Program; Chris Sperry from Project Look Sharp; Home Inc's Alan Michel; Wheelock College's Susan Owusu and Bill Densmore from the Media Giraffe Project. I wish I was going to be there, since I've very much enjoyed participating in other events in this series, but I am committed elsewhere over those dates. Here's where you can go to register.

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Futures of Entertainment 4 Conference

The Convergence Culture Consortium is really kicking into high gear as it is getting ready for our Fourth Futures of Entertainment Conference, which is going to be held at MIT on November 20-21 2009. I am going to be the opening speaker of the first day which centers on issues of transmedia entertainment. Speakers already booked include:

* DAVID BAUSOLA - Co-founder of Ag8

* NANCY BAYM- University of Kansas

* BRIAN CLARK - Partner and CEO, GMD Studios

* STEPEHN DUNCOMBE - NYU

* DAN GOLDMAN - Illustrator of Shooting War (Grand Central Publishing [US] and Weidenfeld & Nicolson [UK])

* NOESSA HIGA - Visionaire Media

* JENNIFER HOLT - UC Santa Barbara

* VICTORIA JAYE - Acting Head of Fiction & Entertainment Multiplatform Commissioning, BBC

* HENRY JENKINS-USC

* DEREK JOHNSON - University of North Texas

* BRIAN LARKIN - Milbank Barnard College

* JUYOUNG LEE - Co-Founder & Chief Scientist, ACE Metrix

* TRAPPER MARKELZ- VP Products, GamerDNA

* JASON MITTELL- Middlebury College

* AVNER RONEN - CEO & Co-founder, Boxee

* FRANK ROSE - Contributing Editor,Wired

* LORRAINE SAMMY - Racebending

* ANDREW SLACK - The Harry Potter Alliance

* DAVID SPITZ -Director of Business Development, WPP

* LOUISA STEIN - San Diego State University

* JORDAN WEISMAN - CEO and Founder, Smith & Tinker

* MARK ZAGORSKI- Chief Revenue Officer, eXelate Media

I am particularly excited about moderating a session on Transmedia Activism, which grows out of some current work I am doing on the ways we might bridge between participatory culture and public/civic participation. I hope to write more about this session and its underlying framework as we get closer to the event.

If you have come to our events in the past, you know how exciting Futures of Entertainment can be. If you have not, all of our previous sessions are now available as webcasts. Here, for example, is a conversation I had at FOE 3 with Yochai Benkler, author of The Wealth of Networks.

We see the conference as a vital meeting ground between people working in the media industry and academics, both of whom are doing cutting edge thinking about current trends impacting the realms of entertainment. So, register now and help us spread the word.


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Diversifying Participation
I am also working with the MacArthur Foundation to help organize the "Diversifying Participation" conference which will be held Feb. 18-20 2010 at the University of California, San Diego. We've just announced our keynote speakers, both of whom will be well known to regular readers of this blog -- Sonia Livingstone (London School of Economics), author of Children and the Internet: Great Expectations and Challenging Realities, and S. Craig Watkins (University of Texas-Austin), author of The Young and the Digital: What the Migration to Social Network Sites, Games, and Anytime, Anywhere Media Means for Our Future. You can read my interview with Livingstone here and my interview with Watkins here. The conference is accepting proposals for panels (in all kinds of formats) through October 30 here.
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GAMBIT "Game of the Week"

GAMBIT, the MIT-Singapore Games Lab, is continuing to run a series of blog posts, showcasing the games which were produced during their summer program this summer. Each week, they showcase one game, including artwork, design materials, and comments from team members. If you have not had a chance to play this year's titles, you really should check them out. Several of them have already started to generate buzz across the games blogosphere and like previous titles, are certain to be competitive where-ever independent games are being shown. I had a chance to sit down with the Gambit team during a recent visit back to MIT and was as always impressed by their output, which is consistently breaking the mold in terms of the design of play mechanics, visuals, and sound. Their mandate is to stretch the limits of our understanding of what games can do. Each game serves a larger research question, but Philip Tan, the Lab's director, makes sure that the most important thing created on his watch is FUN!
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Understanding Superheroes

I will be speaking this coming Saturday (Oct. 24) at the University of Oregon as part of a conference and art exhibition they have organized around "Understanding Superheroes." It sounds funny to say that I am keynoting a superheroes conference -- like Aquaman couldn't make it! My topic will be "'Man Without Fear': David Mack and the Formal Limits of the Superhero Comic." While I have been writing and speaking about comics for a while, this will be the first time I've really dug deep into the formal conventions of superhero comics. My primary focus will be, as the title suggests, the work which Mack has done within the mainstream continuity of Marvel's Daredevil Franchise though more generally I will be exploring what happens when experimental and mainstream comics intersect each other. Other speakers at the conference include creative artists such as Danny Fingeroth, Kurt Busiek, Matt Fraction, and Gail Simone as well as scholars and critics such as Douglas Wolk, Charles Hatfield, Corey Creekmur, Jonathon Grey, and Matt Yockey. The conference was organized and the exhibit curated by Ben Saunders. I will be sharing my impressions of this event on my blog next week.

PBS's Digital Nation: Another Great Resource For Teaching the New Media Literacies

Early last summer, I sat down with a production crew from PBS's Frontline at the Games for Change conference in New York City. They were producing web-based content for a new documentary, Digital Nation, which was intended to be a follow up to their Growing Up Digital documentary. To be honest, I had some concerns about the depiction of young people's online experiences in the earlier production. It seemed to me to be sensationalistic in its choice of topics, mostly depicting generational conflicts around the use of the web. In most cases, there was a bias towards the adult perspectives offered by parents and teachers over those advanced by young people, who often lacked a language through which to defend experiences which were clearly meaningful to them. In this case, the decision not to include academic experts worked against having a fair hearing for young people, since the adults were advancing arguments which were oft staged through other news outlets while the young people were trying to get grown-ups to reconsider entrenched biases.

In many ways, the Digital Nations site is correcting this over-sight, providing a rich array of indepth interviews with some of the top thinkers about young people's online lives. I was very pleased to see extensive use made of my interview, talking about the value of multitasking in an era of information overflow, how collective intelligence may displace the ideal of the Renaissance Man, participatory culture, parents and video games, the myth of game addiction, the nature of virtual reality, what schools are misunderstanding about the new media literacies and why so many teachers are ding book culture at the expense of embracing new skills and experiences. (Unfortunately, the site's producers have made it extremely difficult if not impossible to embed clips from this site onto blogs, showing how much they still have to learn about how to communicate ideas through digital media. So I am not able to offer you clips directly here on the blog but have to rely on links to direct you back to the PBS site. Trust me, if the content wasn't so good, I wouldn't bother!)

I've already found the site a useful resource for teaching my graduate seminar on New Media Literacies, finding the short segments an ideal length to spark discussions and provide students access to key thinkers, sharing their ideas in their own words. I haven't watched every segment yet but here are some of the ones I would highlight:

Marc Prensky, who is widely credited with coining the terms, "digital natives" and "digital immigrants," sums up his perspective about how young people learn and process knowledge differently than previous generations, thanks to their time spent engaged with new media.

Second Life's Philip Rosedale on the ways that we are using virtual reality's contributions to human evolution.

danah boyd on our shifting understanding of privacy and young people's desires to control disclosure in the world of Facebook and other social networks and her critiques of the anxieties about internet safety being fostered by sensationalized news reports on "stranger danger."

Net Family New's Anne Collier talks about the challenges of parenting for the digital age.

James Paul Gee on the kinds of learning that take place through computer and video games and on the ways that schools are regulating youth's access to participatory culture.

Secretary of Education Arne Duncan on the responsibility schools carry to help close the "opportunity gap" surrounding digital literacy.

The Dumbest Generation
's Mark Bauerlein on why digital media threatens traditional literacy skills and may leave us knowing less rather than more.

"Old School, New School,
" a documentary segment showing the very different ways teachers understanding what it means to read in an age of digital media.

These short segments are provocative; they ask hard questions and offer contradictory advice, and that's why they represent such a valuable resource for the classroom. I am using them to start discussion; you may use them as probes for writing; but the topics they raise are ones we need to be discussing with our students.

You might want to bring one of these segments into your class as the world pays its respect this week to "One Web Day" and calls attention to the need to diversify and expand opportunities for participation in the new media landscape.

Is Facebook a Gated Community?: An Interview With S. Craig Watkins (Part Two)

Today, I am sharing the second part of my interview with sociologist S. Craig Watkins about his recently released book The Young & The Digital.

From the moment I read his manuscript, I knew that his chapter, "Digital Gates: How Race and Class Distinctions Are Shaping the Digital World" would be the one which generated a lot of the heat and the controversy here. Those of us who see the web as key to our vision of a more participatory culture have to be concerned with the obstacles which block many from full involvement. And those of us who celebrate the "virtual community" being achieved through digital media need to be especially concerned with the various forms of exclusion running through our online lives. Indeed, one could argue that for many, going digital involves a kind of "white flight" as they escape the "dangers" of their real world communities by seeking out other like-minded people in cyberspace. Watkins joins a growing number of writers who are asking in what ways our social networks online replicate -- for better and for worse -- our friendship networks offline, networks we know are shaped by continued segregation.

I was struck by a chart Watkins offers showing the language people use to describe and distinguish between Facebook and MySpace, language with long historical associations to our assumptions about race and class in the American context.
MySpace is described as "crowded, trashy, creepy, uneducated, immature, predators, crazy" while Facebook was praised as "selective, clean, trustworthy, educated, authentic, college, private." In other words, MySpace takes on values we associate with inner city slums, while Facebook is tied to the values one might associate with a gated community.

In this installment, I ask Watkins to reflect on these findings and how they might add another layer to our understanding of race in America; I also ask him to discuss the relationship between this new project on youth's digital lives and his earlier work on hip hop culture.



What challenges are educators facing as they try to teach the generation which has come of age in the era of web 2.0?


This is a fascinating question and, I believe, one of many that we are just beginning to reckon with as educators, researchers, and society. Part of my research included spending some time in the classroom and talking with teachers and school administrators.

What I soon discovered is that they are on the front lines of the move to digital. Teachers face a generation of students armed with more personal media than any other generation. Most teachers will tell you that the trend of permitting students to bring mobile phones, iPods, and other devices to school is a big mistake. Just think. The idea that I would have been permitted to bring a personal media device to school would have been out of the question. But it reveals how our values, behavior, and culture are shifting in the digital age.

The main concern among teachers is the degree of distraction these devices encourage in the classroom. It turns out that parents insist that their children carry mobile phones--easier to communicate and coordinate family schedules that are growing more challenging.

In The Young and the Digital I deal with some of the learning and educational challenges/opportunities posed by digital media. There are two kinds of technologies in today's classroom-- technologies that pull students away from the classroom, and technologies that pull students into the classroom. I give some examples of both.

But I am also interested in the social and behavioral challenges educators face in regards to technology. These include issues like citizenship, community, and helping students and educators make smart decisions regarding their engagement with digital media.

Most schools are being forced to deal with student conflicts that occur online and away from school. More and more, administrators are having to contend with issues like cyberbullying or the circulation of photos that reveal some sort of misconduct. These kinds of issues raise questions about privacy and authority (i.e., when is a student's behavior away from school an administrator's concern?) Their are no rule books or precedence for what is happening in the digital world and online lives students build.

I was surprised to learn that many principals are struggling not only with the online behaviors of students but of teachers also. A growing number of teachers and practically all recent college grads going into the profession maintain a personal profile. As you can imagine this raises many questions about the conduct of teachers away from school. Some teachers "friend" their students in places like MySpace and Facebook while others vehemently reject the idea. Like the rest of society schools and the people who run them are learning what it means to "be digital."



Building on work by danah boyd and others, you argue that Facebook has operated not unlike a "gated community" and may directly contribute to racial and class segregation in the online world. How can scholarship on race in the physical world help us to better understand how race operates in the virtual world? What steps should be taken to combat segregation in the online world?

It is easy to get caught up in the wonders of what scholars have variously referred to as "being digital," 'life behind the screen," or the "second self". But as the Web has become a more common experience it has also become a more local experience. That is, we use the World Wide Web to communicate most frequently with our friends, work colleagues, and acquaintances--that is, people we know, like, and trust. To use Putnam's language regarding social capital we use the Web to "bond" more than "bridge." This is certainly true with race.

When danah distributed her blog commentary about the class divisions in MySpace and Facebook, it struck me as a reasonable even predictable outcome, especially if you understand that what happens in our lives online is intimately connected to our lives offline. Some Web enthusiasts, however, were either surprised or annoyed by her claims.

But as your work and that of others show there is still a real "participation divide" that creates varying degrees of Internet engagement. No matter if we are talking about virtual worlds, mobile technologies, or social network sites race matters in the digital world. Most of the movers and shakers in the branding and marketing of the current generation Web show little, if any, interest in the social divisions that still mark the digital world. Mentioning the social divisions that are a part of the social Web is a kind of inconvenient truth. We learned a lot while studying young collegians embrace of Facebook. In reality, most of us use Facebook to connect to people that we know--we "friend" friends not strangers in our computer-mediated social networks. And who our friends are is usually influenced by race, class, education, and geography.

In examining the hundreds of surveys and one-on-one interviews we collected my grad assistant and I noticed a strong preference for Facebook among young white collegians and students more generally with a middle class orientation. It was more than a casual preference; it was also an intense rejection of MySpace. Our research found an interesting "racialization" of MySpace and Facebook among young people.

I began reading some of the research on the rise of gated communities in America and found some interesting parallels in the language used by residents living in physical world gated communities and young white collegians who preferred Facebook (a kind of virtual gated community) over MySpace. They both use words like "safe," "clean," "private," and "neat" to describe attachment to their communities. They both practice what cultural anthropologists call "gating," that is, the tendency to build physical/virtual, social, and cultural walls that are exclusive.

I also turned to French sociologist Pierre Bourdieu's work. I've used his work before to think about the kinds of cultural capital that young people accumulate, especially in the places that they create and inhabit, and how it works as a source of power, pleasure, and mobility. But in this case I was interested in what Bourdieu refers to as the "distinctions", that is, matters of taste, aesthetics, and values that middle class communities reproduce to maintain social and even physical separation between them and those that they view as below their own social status and class position.

When we began our work it was common to see college students switch from MySpace to Facebook. Among other things, the switch was also a bid for a social status upgrade, a move up the digital ladder. Today, middle class students in middle and high school are moving straight to Facebook. Social class distinctions like everything else in the digital age are trickling down to younger and younger users.

I was also intrigued by Bill Bishop's "Big Sort" argument. In short, Bishop argues that starting around the 1970s Americans underwent a massive social experiment that changed one of the most basic features of everyday life--where and with whom we live. The change in geography, Bishop maintains, is really a sorting by lifestyle. Racial and class segregation have been a fact of American life since the early 20th century (see Douglas Massey and Nancy Denton's work on residential segregation). But Bishop argues that American neighborhoods are now being stratified along ideological and lifestyle lines--not simply "red" and "blue" states but even more carefully sorted and homogenous neighborhoods. There are some interesting parallels in the digital world.

I'm a trained sociologists so I find it quite natural and instructive to look at wider sociological trends to understand what is happening in the online world. I simply can not separate the two.

Finally, social network sites do not cause racial divisions or the desire for homogenous online communities. Insofar as what we do online is intimately connected to the lives we lead offline the fact that a kind of digital sorting is happening is not that terribly surprising. Still, it is striking that among a generation that played a key role in electing America's first Black president race plays a crucial role in their use of social network sites and who they bond with online.


Tell us about the group you call "Four Pack." What did they help you to understand about the social dimensions of gaming?


The four pack is a group of young gamers I got to know quite well while working on the book. I first met Derrick. I interviewed him about his use of social network sites. During our conversation it was clear that most of his media time is spent playing games. I asked Derrick to identify a handful of his peers to join a panel of gamers I wanted to put together. The idea was to get to know them and follow them for a period of time to learn more about their experiences with games. Several young men in Derrick's peer group responded to my inquiry and I eventually settled on four of them.

I affectionately began calling the group the "four-pack." I visited them in their residential hall and established a rapport with them that lasted about six months. The four-pack provided me with what amounts to a life-history of their engagement with interactive media. Every two weeks I issued them questions via email to address in the media journals that they agreed to keep. One week the diaries, for example, may have been devoted to games, and the next week, to television. The diaries were honest, rich in detail, and provided intimate access to a group of young men who embody the rising generation of gamers. Each of the diary entries were followed up with one-on-one conversations.

I learned a lot from the four-pack--their thoughts about addiction, virtual worlds, and the appeal of games. I witnessed up close what many game scholars and industry insiders refer to as "social gaming."

Gaming among the four-pack and their peers was mainly a social experience. Rarely, if ever, did they play games alone. Often games were a way to have fun and also spend time with friends. In their own unique way, each member of the four-pack talked a lot about games as both a social lubricant and a social glue. The former refers to how games can make it easier to strike up conversations with new acquaintances, while the latter is a reference to how games give established friends a fun way to grow closer to each other. Games, it turns out, are the common denominator in their strongest and most meaningful social ties.


Some of your earlier work dealt with hip hop culture. What similarities and differences do you see between the technological and social practices of the hip hop culture and that you've found in your work on digital youth culture?

I've spent all of my academic career studying young people's relationship to media industries and technologies. The work I'm doing on digital youth culture is greatly informed by my earlier work on hip hop culture.

As you know their has been a substantial change in the way scholars examine the cultural practices and identities young people produce. Hip hop, like digital culture, is participatory and performative. Hip hop, like the social media practices of youth today, has always been about young people expressing themselves, building community, while also finding places of leisure, pleasure, and empowerment.

In my last book, Hip Hop Matters, I wrote a chapter titled "The Digital Underground." It was really an attempt to understand how the Web has become the new town square in hip hop culture--the place to find relevant and urgent dialogue about a host of issues facing young hip hoppers. To engage a community of young hip hop enthusiasts about a host of important social issues today you don't turn on corporate radio or read a corporate run magazine. You go online.

The innovative use of technology has been a part of hip hop's story from the beginning. That's how everything from graffiti art to mix tapes has been produced bearing a striking resemblance to the DIY culture of social media today.

My work has maintained a steady focus on understanding the world young people create and inhabit. It's clear that if you want to understand that world today you have to dig deep into the digital practices, identities, and communities young people are building. Writing The Young and the Digital gave me an up-close look at this world. The book and the blog we will be building is an effort to share what we are learning.


S. Craig Watkins teaches in the departments of Radio-Television-Film and Sociology and the Center for African and African American Studies at the University of Texas at Austin.

His new book, The Young and the Digital: What the Migration to Social Network Sites, Games, and Anytime, Anywhere Media Means for Our Future (Beacon) explores young people's dynamic engagement with social media, online games, and mobile phones. Craig participated in the MacArthur Foundation Series on Youth, Digital Media and Learning. His work on this ground breaking project focuses on race, learning, and the growing culture of gaming. He has been invited to be a Research Fellow at the Center for Advanced Study in the Behavioral Sciences (Stanford).

Currently, Craig is launching a new digital media research initiative that focuses on the use and evolution of social media platforms. For updates on these and other projects visit theyoungandthedigital.com.

Is Facebook a Gated Community?: An Interview With S. Craig Watkins (Part One)

Earlier this year, I was asked to write a blurb for `S. Craig Watkins's book, The Young & The Digital: What the Migration To Social-Network Sites, Games, and Anytime, Anywhere Media Means For Our Future. The book was an eye-opener as Watkins brings a sociological perspective to the kinds of social lives young people are building for themselves through their deployment of a range of new technologies and emerging cultural practices. Here's what I ended up writing about the book:

Why does Facebook have the same appeal as gated communities? Is distraction more concerning than addiction? How do video games like World of Warcraft value friendship? Bracing yet reassuring, often surprising, and always substantive, Craig Watkins acts as an honest broker, testing the contradictory claims often made about young people's digital lives against sophisticated fieldwork.

I don't agree with everything the book says -- that's probably what "bracing" means here -- but it shook up some of my own preconceptions and has stayed with me since I first read it.

We are seeing an explosion of significant new books on young people's digital lives -- in part inspired by the MacArthur Foundation's Digital Media and Learning initiatives, in part by the pervasiveness of digital culture all around us. I am trying to feature as many of these books and resources as they come out through the blog.

Watkins's book ranks among the best I've read on this topic. The Young & The Digital especially stands out for his close attention to the perspective of teachers as they grapple with the ways new media change how young people learn and to the perspective of young people who may not have the economic and social capital to fully participate in the digital and mobile realm inhabited by their more affluent and priviledged counterparts.

Watkins does not simply celebrate the "democratizing" impact of new media; he also looks at it as a space of social exclusions and in doing so, he calls attention to those factors which make it harder for some to participate more fully in the new media landscape. That's why I have chosen to highlight this interview as part of my contribution to this year's One Web Day with its theme -- "One Web. For All." And that's why I chose to include this book on the syllabus for the graduate course on New Media Literacies I am teaching at USC this fall.

In this installment, he takes on one of the senior figures in the sociological study of media, Robert Putnam, describing the ways that online participation may be paving the way for greater civic engagement, but he also ponders whether the online world may be making us "too social" for our own good, again striking a balance between utopian and dystopian arguments about the impact of digital media on young people's lives.

The Young and the Digital complicates in some important ways the arguments which Robert Putnam makes in Bowling Alone about the impact of electronic media on our social lives. Why did your field work lead you to reappraise Putnam's arguments?


The fieldwork did force me to reconsider some of the more enduring arguments about media and, especially, the well-traveled "Bowling Alone" thesis by Putnam. From the very beginning of the Web as an everyday tool, researchers have openly speculated about its influence in our social lives. Does the growing amount of time we spend in front of a screen make us more or less social, more or less interested in our friends, neighbors, and the world around us? Putnam's most compelling evidence regarding this questions is based on television. Among researchers who study TV as a leisure activity, the medium's greatest legacy is how it influences our connection, or lack thereof, to our neighbors, communities, and civic life. Putnam argues that TV watching comes at the expense of nearly every social activity outside the home, resulting in the erosion of social capital--a sense of neighborliness, mutual trust, and reciprocity that binds people and communities together. The big fear, of course, is that we will all retreat into our own media fortresses, forgoing any valuable social interaction with friends and acquaintances. While I understand the concern, the research evidence simply does not support it. This was certainly true in our research.

As we began talking with young people and combing through our survey results it became clear that their engagement with technology is first and foremost, a social activity. Conventional wisdom contends that time spent at home with TV is time spent away from friends and public life. But computer and mobile phone screens represent very different kinds of experiences than the ones traditionally offered by TV. Among the teens and young adults that we talk to, time spent in front of a computer or mobile screen is rarely, if ever, considered time spent alone. Screen time, increasingly, is time to connect with friends and acquaintances.

It's true, connecting via a mobile or Facebook is a different way of bonding, but, as I argue in the book, these practices are expressions of intimacy and community. We tend to get caught up on how much time young people spend with their computers and mobile phones. But what I came to understand is that their true interest is not in the technology per se, but rather the people and the relationships the technology provides access to.

Finally, I believe that young people's move online is also forcing us to reconsider another argument made by Putnam's regarding decreasing political participation. The final chapter of the book considers how young people's use of social and mobile media appears to be reversing some of the disturbing trends Putnam documents regarding a once decisive shift among Americans from political participation--for instance, attending political events, signing petitions, or writing an editor or politician. While establishing their support for President Obama, young people used Facebook, mobile phones, YouTube, and digital cameras to essentially redefine what electoral politics will look like in the future. Their use of digital media was social, communal, and in its own distinct way, political.



Throughout the book, you have a good deal to say about the ways digital media is reshaping young people's relations to traditional media (newspapers, television). What insight can you offer people working in the television industry about their prospects of attracting or holding the attention of younger Americans?


I'm glad you asked me about television. My interests in young people's engagement with the social Web is driven, in part, by a desire to understand the shift from television to screens that are more social, mobile, and personal. It's a historic shift and one that breaks from a more than fifty year cultural institution and experience--television as the first and most dominant screen in our lives.

Our research indicates that among persons ages thirty and under television is not the first or most preferred screen in their lives. They are just as likely to view their laptop or mobile phone as their "go to" screen. Young people still watch television but in ways that are quite distinct from previous generations--they watch it while media multitasking, on the go, and online. Moreover, kids are being socialized to engage TV in ways that are distinct from the generations that grew up in TV-centric households. These and other changes have forced a group of executives accustom to the dominance of TV in the household to rethink their business and programming models.

The television industry is diligently struggling to avoid what has happened to the pop music and newspaper industry. The TV business is struggling with what most of the corporate media world is struggling with and that is the question, "who will control content?" It's a hard lesson to learn but the rules of engagement really are changing.

It will be really interesting to see what network television looks like in about ten years. There is no doubt that it will look different but it will largely be outside forces--the ways our viewing and media behaviors shift--that will provoke change. Everything from rethinking the prime time schedule (NBC's decision to decrease scripted dramas and the impending Leno experiment) to the scaling back of the up-front presentations that once defined the industry's premium status among media buyers.

The biggest thing that the industry has to realize is that they can no longer control content or our viewing habits like they did in the past. It took a while but they began putting their shows online and making them available as downloads. Hulu-- a network response to the rise of YouTube--has shown signs of early success for long-format online video. But there is still a debate within the industry regarding this question of control. That is, should the network partners in Hulu make their content exclusive or, as some contend, make it available everywhere. I think it's clear that if network TV is to have a meaningful future it will have to permit its audience to not only access content across multiple platforms but also encourage audiences to shape and influence content, too.


You question the argument that digital media has had an anti-social impact on young people. Are there ways that these new media technologies and practices have made us "too social"?


I think so. Still, I realize that the idea of being "too social" is peculiar. Here is what I mean. The assertion that the Web and mobile phones are making us less social, caring, and involved with others is baffling when you consider the preponderance of evidence that actually compels a substantially different question: is today's "always-on" environment making us too social, too connected, and too involved in other people's lives?

In an "always on" world we are constantly communicating with each other via social network sites and mobile phones. It was interesting to learn that part of the initial appeal of Facebook among college students, for example, was the opportunity for constant status updates as well as the chance to gaze into the backstage world of friends and acquaintances. Young college students consistently made references to what they called, "e-stalking," that is the degree to which their peers frequently use social-network sites to track people's lives, activities, and relationships. Twitter and this idea of what Clive Thompson refers to as "ambient awareness" is another example of a technology that promotes a desire to be in constant connection with others.

In the digital age the idea of being out of touch or disconnected from family and friends is practically obsolete. No matter where we are--in class, at work, driving, or on vacation--the idea of being connected to our social networks is now a constant opportunity and, quite frankly, a constant challenge.

Rather than worrying about the likelihood of becoming anti-social I wonder if the reverse outcome--being too social--is a more legitimate concern. Talk to teachers in high school and you will learn that students are constantly connecting via their mobile phones while sitting in the classroom. Talk to university professors and there is a growing belief that students are constantly connecting with each other via platforms like Facebook while sitting in class. Again, it's the idea that we are using these emerging technologies in ways that are inventively social and dare I say excessively social.

S. Craig Watkins teaches in the departments of Radio-Television-Film and Sociology and the Center for African and African American Studies at the University of Texas at Austin.

His new book, The Young and the Digital: What the Migration to Social Network Sites, Games, and Anytime, Anywhere Media Means for Our Future (Beacon) explores young people's dynamic engagement with social media, online games, and mobile phones. Craig participated in the MacArthur Foundation Series on Youth, Digital Media and Learning. His work on this ground breaking project focuses on race, learning, and the growing culture of gaming. He has been invited to be a Research Fellow at the Center for Advanced Study in the Behavioral Sciences (Stanford).

Currently, Craig is launching a new digital media research initiative that focuses on the use and evolution of social media platforms. For updates on these and other projects visit theyoungandthedigital.com.

Diversifying Participation

CALL FOR SESSION PROPOSALS

FIRST ANNUAL DIGITAL MEDIA AND LEARNING CONFERENCE
CONFERENCE THEME: "DIVERSIFYING PARTICIPATION"

February 18 - 20, 2010

Cal IT2
University of California, San Diego
La Jolla, California

We are pleased to announce the first Digital Media and Learning Conference, an annual event sponsored by the MacArthur Foundation. The conference is meant to be an inclusive, international and annual gathering of scholars and practitioners in the field, focused on fostering interdisciplinary and participatory dialog and linking theory, empirical study, policy, and practice.

For this inaugural year, the theme will be "Diversifying Participation". Henry Jenkins is the Chair of the Digital Media and Learning Conference.

We invite submissions for session proposals that speak to the conference theme as well as to the field of digital media and learning more broadly. Those wishing to present work should look to propose or participate in a panel topic (see submission process outlined below).

DIVERSIFYING PARTICIPATION

A growing body of research has identified how young people's digital media use is tied to basic social and cultural competencies needed for full participation in contemporary society. We continue to develop an understanding of the impact of these experiences on learning, civic engagement, professional development, and ethical comprehension of the digital world.

Yet research has also suggested that young people's forms of participation with new media are incredibly diverse, and that risks, opportunities, and competencies are spread unevenly across the social and cultural landscape. Young people have differential access to online experiences, practices, and tools and this has a consequence in their developing sense of their own identities and their place in the world. In some cases, different forms of participation and access correspond with familiar cultural and social divides. In other cases, however, new media have introduced novel and unexpected kinds of social differences, subcultures, and identities.

It is far too simple to talk about this in terms of binaries such as "information haves and have nots" or "digital divides". There are many different kinds of obstacles to full participation, many different degrees of access to information, technologies, and online communities, and many different ways of processing those experiences. Participatory cultures surrounding digital media are characterized by a diversity that does not track automatically to high and low access or more or less sophisticated use. Rather, multiple forms of expertise, connoisseurship, identity, and practice are proliferating in online worlds, with complicated relationships to pre-existing categories such as socioeconomic status, gender, nationality, race, or ethnicity.

We encourage sessions that describe, document, and critically analyze different forms of participation and how they relate to various forms of social and cultural capital. We are interested in accounts of the challenges and obstacles which block or inhibit engagement to different forms of online participation. We also encourage session proposals that engage with successful intervention strategies and pedagogical processes enabling once marginalized groups to more fully exploit the opportunities for learning with digital media. Conversely, we are interested in hearing more about how marginal and subcultural communities find diverse uses of new and emerging technologies, pushing them in new directions and navigating a complicated relationship with "mainstream" forms of participation. Specifically, we seek to understand the following:

* What can research on more diverse communities contribute to our understanding of the learning ecologies surrounding new media?
* What are the technologies, practices, economic, and cultural divides that lead to segregation, "gated" information communities, and differential access?
* When and how do diversity and differentiation in participation promote social and cultural benefits and opportunities, and when do they create schisms that are less equitable or productive?
* What strategies have proven successful at broadening opportunities for participation, overcoming the many different kinds of segregation or exclusion which impact the online world, and empowering more diverse presences throughout cyberspace?
* Are there things occurring on the margins of the existing digital culture that might valuably be incorporated into more mainstream practices?

In addition to these questions directly addressing the conference theme, we welcome submissions that address innovative new directions in research and practice relating to digital media and participatory learning.

SUBMISSION DETAILS

Submissions should be in the form of full session proposals. Proposed sessions may range from 1 to 2 hours in length and may include traditional paper presentations, hands-on workshops, design critiques, demos, pecha kucha, or roundtable discussions. We welcome and encourage submissions of innovative formats, but request that the proposals come in the form of session proposals rather than individual papers or presentations.

The goal of the event is to foster dialog and build connections. To that end, sessions should have at least three to four presenters and/or discussants. Session organizers should reserve substantial amounts of time for open discussion and exchange.

We have established an open wiki for potential participants to engage in session organizing. The wiki can be used to call for contributions to a briefly outlined session topic, to seek out partners to develop a topic together, to brainstorm about co-presenters, and any other functions potential participants find valuable. The wiki can be accessed at: http://dmlconference2010.wikidot.com/forum:start

Session organizers should submit proposals that consist of a title and a 200-word abstract (including proposed presentation topics and formats and the speakers and/or discussants). In addition, names and contact details for the session organizers and participants will be required. The submission system will be available at the end of September 2009.

Each individual will be limited to participation on no more than two panels at the conference. Participants will be expected to fund their own travel and accommodation. Registration for the conference will be free.

Conference Website: http://dmlcentral.net/conference

Conference Wiki: http://dmlconference2010.wikidot.com/forum:start

KEY DATES AND DEADLINES
Submission System Available: September 30, 2009
Deadline for Submissions: October 30, 2009
Notification of Acceptance: November 30, 2009
Registration System Opens: December 15, 2009

Conference Program Announced: December 15, 2009
Registration Deadline: January 15, 2010
Evening Reception: February 18, 2010

CONTACT INFORMATION
Digital Media and Learning Research Hub
UC Humanities Research Institute
University of California, Irvine
Email: dmlhub@hri.uci.edu

Over the next week, I am going to be focusing this blog on issues of digital inclusion, which is the theme of this year's One Web Day. A global event, One Web Day has been celebrated each year since 2006 on September 22. Bloggers all over the world are using their space to call attention to the value of the web in our everyday life and to some of the issues which are blocking full participation. This year's theme is "One Web. For All." So it seems particularly appropriate to be announcing this conference call in the midst of the blogosphere's growing focus on issues surrounding the "digital divide" and the "participation gap." For more on One Web Day, go to their homepage.

New Media Literacies -- A Syllabus

Last week, I shared the syllabus for my Transmedia Storytelling and Entertainment class and was blown away by the intensity of interest out there. I don't expect the same level of excitement over this class, since there are many such classes out there around the world, but I figured I would share it just the same. This course is pretty much over-subscribed at USC so I am not trying to attract new students -- just sharing models and resources with others doing work in this area.

What does it mean to be "literate" and how has this changed as a consequence of the introduction of new communication technologies? What social skills and cultural competencies do young people need to acquire if they are going to be able to fully participate in the digital future? What are the ethical choices young people face as participants in online communities and as producers of media? What can Wikipedia and Facebook teach us about the future of democratic citizenship? How effective is Youtube at promoting cultural diversity? What relationship exists between participatory culture and participatory democracy?

How is learning from a video game different than learning from a book? What do we know about the work habits and learning skills of the generation that has grown up playing video games? Who is being left behind in the digital era and what can we do about it? And how might research on pedagogy and learning contribute more generally to our understanding of media audiences? Much of the reading in this course will be drawn from a series of books recently produced by the MIT Press and the MacArthur Foundation. These books reflect a national push by the MacArthur Foundation to explore how young people are learning informally through the affordances of new media and what implications this has for the future of schools, libraries, public institutions, the workplace, and the American family.

This emerging body of research represents an important place where media and communication studies is interfacing with learning researchers and public policy makers. Understanding these debates helps shed light on long-standing debates in media and cultural theory, especially those having to do with the social production of meaning around media content and the nature of online communities. A better understanding of how informing learning, cultural collaboration and knowledge production takes place through fan and game communities may offer key new insights into media audience research and may also help journalists to better understand shifts in how young people access and deploy news and information. At the same time, translating this theory into practice poses challenges which may force our field to rethink some of its core assumptions. This course is intended to be a meeting point between students interested in communications research and cultural studies, media production, and educational research.

The course is structured in two parts: Part One, Learning in a Participatory Culture, seeks to provide an overview of our contemporary moment of media change, of the kinds of informal learning which is occuring in the context of participatory culture, of how schools are responding to the challenges posed by new media technologies, and of core debates between those who value and those who criticize the new media literacies. Part Two, Core Skills and Competencies, digs deeper into what young people need to learn if they are going to become full participants in the emerging media culture, adopting the framework of social skills and cultural competencies which shapes the work of Project New Media Literacies, and illustrating them by looking more closely at such cultural phenomenon as computer game guilds, youtube video production, Wikipedia, fan fiction, Second Life and other virtual worlds, music remixing, social network sites, and cosplay. We will be examining more closely new curricular materials which have emerged from Project New Media Literacies, Global Kids, The Good Play Project, Common Sense Media, the George Lucas Foundation, and other projects which are seeking to introduce these skills into contemporary educational practices.

By the end of the course, students will be able to:

• Map the ways the changing media landscape has impacted the way young people learn
• Identify how participatory cultures work to support the growth and contributions of their members
• Recognize and be able to respond to core debates surrounding the value of bringing new media technologies and participatory culture practices into the classroom.
• Outline some of the ethical challenges which youth face in their roles as media producers and members of online communities.
• Describe our current understanding of the connections between participatory culture and civic engagement, including the relationship between the digital divide and the participation gap.
• Summarize and critique core theorists working in the field of New Media Literacy
• Comprehend the framework of basic social skills and cultural skills associated with the new media literacies
• Apply their theoretical understandings to the development of curricular resources for use in school or after school programs.
• Critique existing curricular resources designed to teach "the new media literacies"
• Deploy course concepts in the development of an independent research project which makes a substantive scholarly contribution.
•

Course Assignments:


• For each class session, the student should make one thoughtful contribution to the class forum, describing their response to the readings, and offering some topics or questions we should explore during the class discussions. This process is designed to jump start the conversation before class so students should make an effort to read their classmate's contributions. Keep in mind that contributions here also allow me to assess your mastery over the course content so try to anchor your comments closely to the readings. You need not, however, reference all of the readings for that week but should focus your discussion on salient points of interest. (10 percent)
• Deploying their emerging understanding of the literature on New Media Literacies and their own personal experience as a user of new media tools and platforms, the student will write a five page response to Mitoko Rich, "Literacy Debate - Online, R U Really Reading?", New York Times Book Review, July 27 2008. The response should consider what counts as literacy, how literacy changes in response to the new media landscape, and what value we should ascribe to the new forms of communication that are emerging online. (Due Week Three) (10 percent)
• The Student will do a short interview with a student or educator, identifying some of their core beliefs about the value of new media technologies and practices for learning, and sketching out how much and in what ways they use such tools and techniques inside and outside of school. Drawing on the literature we've read so far in the class, the student will write a short five page essay which paints a portrait of their interview subject and links them to larger trends impacting how young people are learning through and about new media. (Due Week Six) (20 Percent)
• The Student will develop one challenge for the Project NML Learning Library. Challenges may deploy videos produced by the project or other material that already circulates online. The challenge should reflect their understanding of the "new media" skills and should introduce young people to some aspect of digital culture. (Due Week Ten) (20 Percent)
• The student will complete a paper or project of their own design, with consultation with the instructor, which makes a significant scholarly or pedagogical contribution to our understanding of the new media literacies. A written paper should be roughly 20 pages in length. (due at end of the term) The scale of projects should be negotiated with the professor. The student will make a brief presentation of their paper or project to their classmates during the final class session. (Due Week Fifteen) (40 Percent)

Required Books:
Cory Doctorow, Little Brother (New York: Tor, 2008).
Henry Jenkins, Convergence Culture: Where Old and New Media Collide (New York: New York University Press, 2006).
Peter Lyman, Mizuko Ito, Barrie Thorne, and Michael Carter, Hanging Out, Messing Around, And Geeking Out: Kids Living and Learning With New Media (Cambridge: MIT Press/MacArthur Foundation, 2009).
John Palfrey and Urs Gasser, Born Digital: Understanding the First Generation of Digital Natives (New York: Perseus, 2008).
Colin Lankshear and Michele Knobel, New Literacies: Everyday Practices and Classroom Learning (Maidenshead: Open University Press, 2006).
S. Craig Watkins, The Young and the Digital (Boston: Beacon Press, 2009).


PART ONE: LEARNING IN A PARTICIPATORY CULTURE

Week 1 (August 25) Growing Up Digital

Recommended Readings (For after the first class session):

Mark Prensky, "Digital Natives, Digital Immigrants" (2001)

Henry Jenkins, "Reconsidering Digital Immigrants," Confessions of an Aca-Fan, December 5 2007.

Henry Jenkins, "Eight Traits of the New Media Landscape," Confessions of an Aca-Fan, November 6 2006

Henry Jenkins, "Nine Propositions Towards a Theory of YouTube," Confessions of an Aca-Fan, May 28 2007

Renee Hobbs, "The Seven Great Debates in the Media Literacy Movement"

Week 2 (September 1) The New Media Literacies

Henry Jenkins et al, Confronting the Challenges of a Participatory Culture: Media Education for the 21st Century. , pp.3-23.

James Paul Gee, Good Video Games + Good Learning (New York: Peter Lang, 2007), chapter 8, "Affinity Spaces", pp.87-103.

Colin Lankshear and Michele Knobel, New Literacies: Everyday Practices & Classroom Learning (Maidenhead: Open University Press, 2006). Part One: "What's New?", pp.7-101.

Richard Sennett, The Craftsman (Yale University Press, 2008), Chapter 6 "Expressive Instructions," pp. 179-193.

Week 3 (September 8) The New Digital Landscape: Differing Perspectives

Peter Lyman, Mizuko Ito, Barrie Thorne, and Michael Carter, Hanging Out, Messing Around, And Geeking Out: Kids Living and Learning With New Media (Cambridge: MIT Press/MacArthur Foundation, 2009).

Mark Bauerlein, The Dumbiest Generation: How the Digital Age Stupefies Young Americans and Jeopardizes Our Future. (New York: Tarcher, 2008), Chapter One: "Knowledge Deficits," pp. 11-38 and Chapter Two, "The New Bibliophobes," pp.39-70.


Week 4 (September 15) The Ethics of Participation

Carrie James with Katie Davis, Andrea Flores, James M. Francis, Lindsey Pettingill, Margaret Rundle and Howard Gardner, "Young People, Ethics, and the New Digital Media," pp.1-62.

John Palfrey and Urs Gasser, Born Digital: Understanding the First Generation of Digital Natives (New York: Basic, 2008), "Privacy" pp. 53-82, "Safety" pp. 83-110, "Pirates" pp. 131-154, "Aggressors" pp. 209-222.

Thomas McLaughlin, "The Ethics of Basketball", Give and Go, Basketball as Cultural Practice, State University of New York Press, Albany, 2008. 23-45

Ellen Seiter, "Practicing at Home: Computers, Pianos, and Cultural Capital" in Tara McPherson (ed.), Digital Youth, Innovation and the Unexpected (Cambridge:MIT Press/MacArthur Foundation, 2008), pp. 27-52.

Week 5 (September 22) The Politics of Participation

Cory Doctorow, Little Brother (New York: Tor, 2008).

Justine Cassell and Meg Cramer, "High Tech or High Risk: Moral Panics about Girls Online" in Tara McPherson (ed.), Digital Youth, Innovation and the Unexpected (Cambridge:MIT Press/MacArthur Foundation, 2008), pp. 53-76.


PART TWO: CORE SKILLS AND COMPETENCIES


Week 6 (September 29) Play

Jenkins et al, pp. 22-25.

James Paul Gee, "Learning and Games" in Katie Salens (ed.) The Ecology of Games: Connecting Youth, Games and Learning (Cambridge: MIT Press/MacArthur Foundation, 2008), pp. 21-40.


Kurt Squire and Shree Durga (in press), "Productive Gaming: The Case for Historiographic Game Play," in Robert Fedig (ed.), The Handbook of Educational Gaming (Hershey, PA: Information Science Reference), pp. 1-21.


Mary Louise Pratt, " Arts of the Contact Zone," Profession 91 (1991), pp.33-35.

Eric Klopfer, "Augmented Learning," Confessions of an Aca-Fan, July 7 2008

David Williamson Shaffer, "How Computer Games Help Kids Learn," Confessions of an Aca-Fan, January 25 2007


Week 7 (October 6) Performance

Jenkins et al, pp. 28-31.

James Paul Gee, "Pleasure, Learning, Video Games, and Life: The Projective Stance," in Michele Knobel and Colin Lankshear (eds.), A New Literacies Sampler (New York: Peter Lang, 2007), pp.95-114.

Shelby Ann Wolf and Shirley Brice Heath, "Living in a World of Words," in Henry Jenkins (ed.) The Children's Culture Reader (New York: New York University Press, 1998), pp. 406-430.

Gerard Jones, Killing Monsters: Why Children Need Fantasy, Superheroes, and Make-Believe Violence (New York: Basic, 2002), "The Good Fight," pp. 65-76 and "Fantasy and Reality," pp.113-128.

Geraldine Bloustein, "'Ceci N'est Pas Un Jeaune Femme': Videocams, Representation and 'Othering' In the Worlds of Teenage Girls," in Henry Jenkins, Tara McPherson and Jane Shattuc (eds.) Hop on Pop: The Politics and Pleasures of Popular Culture (Durham: Duke University Press, 2002) pp.162-186.


Week 8 (October 13) Appropriation

Jenkins et al, pp. 32-34.

Henry Jenkins, Convergence Culture: Where Old and New Media Collide (New York: New York University Press, 2006), Chapter 5, "Why Heather Can Write," pp. 169-205.

Rebecca W. Black, "Digital Design: English Language Learners and Reader Reviews in Online Fiction," in Michele Knobel and Colin Lankshear (eds.) A New Literacies Sampler (New York: Peter Lang, 2007), pp.115-136.

Angela Thomas, "Blurring and Breaking Through the Boundaries of Narrative, Literacy, and Identity in Adolescent Fan Fiction," in Michele Knobel and Colin Lankshear (eds.), A New Literacies Sampler (New York: Peter Lang, 2007), pp.137-166.

Lankshear and Knobel, "New Literacies as Remix," pp.105-136.


Week 9 (October 20) Transmedia Navigation and Multitasking

Jenkins et al, pp. 34-36, 46-49.

Gunther Kress, Literacy in the New Media Age (New York: Routledge), Chapter 4 "Literacy and Multimodality: A Theoretical Framework," pp. 35-60.

Henry Jenkins, Convergence Culture: Where Old and New Media Collide (New York: New York University Press, 2006), Chapter 3 "Searching for the Oragami Unicorn," pp. 93-130.

Mimi Ito, "Technologies of the Childhood Imagination: Yugioh, Media Mixes, and Everyday Cultural Production" pp.31-34.

David Buckingham and Julian Sefton-Green, "Structure, Agency and Pedagogy in Children's Media Culture," in Joseph Tobin (ed.), Pikachu's Global Adventure: The Rise and Fall of Pokemon (Durham: Duke University press, 2004), pp.12-33.

Week 10 (October 27) Collective Intelligence and Distributed Cognition

Jenkins et al, pp. 37-43

Henry Jenkins, Convergence Culture: Where Old and New Media Collide (New York: New York University Press, 2006), Chapter One "Spoiling Survivor," pp.25-58.

Jane McGonigal, "Why I Love Bees: A Case Study in Collective Intelligence Gaming" in Katie Salens (ed.), The Ecology of Games: Connecting Youth, Games, and Learning (Cambridge: MIT Press/MacArthur Foundation, 2008), pp. 199-228.

Andrew Clark, Natural-Born Cyborgs: Minds, Technologies and the Future of Human Intelligence (Oxford: Oxford University Press), Chapter Two "Technologies to Bond With," pp. 35-58.

T.L. Taylor, "Does WOW Change Everything?: How a PvP Server, Multinational Playerbase, and Surveillance Mod Scene Caused Me Pause," Games & Culture, October 2006, pp.1-20.


Week 11 (November 3) Simulation and Visualization

Jenkins et al, pp. 25-30.

Ian Bogost, "Procedural Literacy: Problem Solving in Programming, Systems and Play," Telemedium: The Journal of Media Literacy, 52, 2005, pp.32-36.

Rachel Prentice, "The Visible Human," in Sherry Turkle (ed.), The Inner History of Devices (Cambridge: MIT Press 2008), pp. 112-124.

Sherry Turkle, Life on Screen: Identity in the Age of the Internet (New York: Touchstone, 1996), Chapter Nine "Virtuality and Its Discontents," p.233-254

Barry Joseph, "Why Johnny Can't Fly: Treating Games as a Form of Youth Media Within a Youth Development Framework," in Katie Salen (Ed.), The Ecology of Games: Connecting Youth, Games, and Learning (Cambridge: MIT Press/MacArthur Foundation, 2008), pp. 253-266.


Week 12 (November 10) Networking

Jenkins et al, pp. 49- 52.

danah boyd, "Why Youth Social Network Sites: The Role of Networked Publics in Teenage Social Life," in David Buckingham (ed.) Youth, Identity and Digital Media (Cambridge: MIT Press/MacArthur Foundation, 2009), pp. 1-26

W. Lance Bennett, "Changing Citizenship in the Digital Age" in W. Lance Bennett (ed.), Civic Life Online: Learning How Digital Media Can Engage Youth (Cambridge: MIT Press/MacArthur Foundation, 2009), pp. 1-24.

Yasmin B. Kafai, "Gender Play in a Tween Gaming Club," in Yasmin B. Kafai, Carrie Heeter, Jill Denner, and Jennifer Y. Sun (eds.), Beyond Barbie & Mortal Kombat: New Perspectives on Gender and Gaming (Cambridge: MIT Press, 2008), pp.110-123.

Elizabeth Hayes, "Girls, Gaming, and Trajectories of IT Expertise," in Yasmin B. Kafai, Carrie Heeter, Jill Denner, and Jennifer Y. Sun (eds.) Beyond Barbie & Mortal Kombat: New Perspectives on Gender and Gaming (Cambridge: MIT Press, 2008), pp.217-230.

Vanessa Bertozzi, Unschooling and Participatory Media (Master's Thesis, Comparative Media Studies, MIT, 2006), "Carsie's Network: Connecting a Geographically Dispersed Population," pp. 98-123.



Week 13 (November 17) Negotiation

Jenkins et al, pp.52-55.

S. Craig Watkins, The Young and the Digital (Boston: Beacon Press, 2009)

Antonio Lopez, "Circling the Cross: Bridging Native America, Education, and Digital Media" in Anna Everett (ed.), Learning Race and Ethnicity: Youth and Digital Media (Cambridge: MIT Press/MacArthur Foundation, 2008). pp. 109-126.


Week 14 (November 24) Judgement

Jenkins et al, pp. 43-46

Henry Jenkins, "What Wikipedia Can Teach Us About the New Media Literacies," Journal of Media Literacy,

Axel Bruns, "Educating Produsers, Produsing Education," Blogs, Wikipedia, Second Life, and Beyond: From Production to Produsage (New York: Peter Lang, 2008), pp.337-356.

Andrew J. Flanagin and Miriam J. Metzger, "Digital Media and Youth: Unparalleled Opportunity and Unprecedented Responsibility,"In Andrew J. Flanagin and Miriam J. Metzger (eds.), Digital Media, Youth, and Credability (Cambridge: MIT Press/MacArthur Foundation, 2008), pp. 5-28.


Week 15 (December 1) Student Presentations


Documenting the Digital Generation

The George Lucas Educational Foundation recently launched an exciting new website -- Digital Generation -- which offers a wealth of videos which will be relevant to anyone who wants to better understand the new media literacies, participatory culture, and young people's online lives, themes which recur here with great frequency. I have been looking the site over closely as I am getting ready to teach a graduate seminar on new media literacy at USC this fall. I certainly will be using the materials on this site as a resource for sparking classroom discussions and giving my students a more immediate experience of some of the writers we will be reading.

First, the site brings together substantive conversations with what they are calling "Big Thinkers." These include some key participants from the MacArthur Foundation's Digital Media and Learning initiatives, including Katie Salen talking about learning with and through games, Howard Gardner talking about ethics and education, Sasha Barab talking about virtual worlds and participatory culture, John Palfrey talking about "Born Digital" youth, James Paul Gee on assessment and games, and yours truly speaking to parents and educators about our changing media landscape. Here's Mimi Ito from the Digital Youth Project talking about what her ethnographic research has shown about the ecology of informal learning.







Second, the website offers some vivid and engaging portraits of typical American teens and their relationship to new media technologies and practices. There's so much that I find commendable about these videos -- starting from the fact that they define new media in terms of its opportunities rather than starting from the conflict and controversy approach which defined for example PBS's Growing Up Online documentary last year. Key to this is the centrality of the young participant's own voice in describing what these new tools and communities mean to them, coupled with supportive comments from teachers, parents, and other adults who remain part of their lives. The picture that emerges acknowledges that there are sometimes generational conflicts around the deployment of these media but also models strategies for working through those disagreements in ways that allow everyone to tap into the opportunities and route around the risks posed by the online world. Young people's lives are shown to be conducted across and through a range of different media platforms, rather than, say, identifying one kid as a gamer or another as a social networker. The technologies are shown as supporting a range of different social roles and relationships rather than necessarily directing young people to develop in predetermined directions. There are great examples here of gifted teachers who embrace the informal learning which is taking place in and around participatory culture and linking it in meaningful ways to the school curriculum. These stories allow us to see new media practices as an expansion of rather than distraction from traditional forms of learning. These are the kinds of stories I wish we could see more of in mainstream media rather than sensationalized newsreports which are designed to provoke moral panic over the topic of the week. Right now, that topic seems to be sexting.

This video about Sam is one of my personal favorites. Sam is a young drama queen -- in all of the best senses of the word -- and it's clear that she is deploying a range of new media tools to produce, critique, edit, and restage her own persona (as well as to direct her friends in their own identity play activities).







And this portrait of Luis shows a young man as he uses new media tools to juggle a range of social responsabilities. Part of what I love here is the ways that his mastery over these technologies allows him to be a dutiful son, a caring brother, an active citizen, and a mentor to other youth.







And surrounding each of the youth portraits are samples of their own media productions and links to sites which are meaningfully part of their own lives. These young people are allowed to share their own insights and experiences through the site, alongside the credentialized experts (and "Big Thinkers") and this is clearly as it should be, given how much each of them has to say about digital culture.

Finally, the site offers videos which provide portraits of significant youth-focused organizations and the work they are doing to promote the new media literacies. These groups include several with whom Project NML has been collaborating, including New York City's Global Kids and Chicago's Digital Youth Network. This video, for example, shows a workshop on digital storytelling and talks about the Remix World project. I've had the chance to get to know Nichole Pinkard and Akili Lee, visit their school, and see their students in action. What they are doing is, in the words of one of the young people featured here, "totally sick."








These samples only scratch the surface. You should allow yourself the time to explore this rich new resource for media literacy education.

Calling Young Gamers. Share your AHa! Moment!

My friends, Alex Chisholm and Andrew Blanco from the Learning Games Network asked me if I could use this blog to help them spread the word of some exciting new activities designed to engage young gamers/media makers and to encourage reflection on the value of games for education. Both are causes close to my own heart, as regular readers will know. Here's what Blanco has to say about the initiative:

Lights. Camera. Action! Tell us what you think a learning game looks like. Share a story about a connection you made between something you did in a game and something you had to learn in school.

From the Learning Games Network (LGN) comes an interesting inspiration for user-generated content. A recently established 501(c) (3) non-profit organization, established by former MIT CMS Director of Special Projects Alex Chisholm, the MIT Education Arcade's Eric Klopfer and Scot Osterweil, and the University of Wisconsin-Madison's Kurt Squire, LGN was formed to spark innovation in the design and use of video games for learning. In addition to bringing together an integrated network of educators, designers, media producers, and academic researchers who all have a hand in creating and distributing games for learning, they're also bringing forth opportunities for youth to contribute to conversations, research, and development. It's a no brainer for today's students to share their perspectives in a more participatory role as the future of education is shaped.

The first of two efforts is a video contest, notable in its invitation to students to help inform educators and designers with their own thoughts on video games as tools for learning. Requiring entrants to create their own two-to-three minute YouTube videos, the contest offers two themes from which students can choose.

(1) The first challenge asks them to describe an "aha moment" they've personally encountered: "If you've experienced that spark of realization, that moment of epiphany between an idea from a game and something you learned -- at school, at home, or anywhere else -- tell us about it in your video."

(2) The second puts students in the role of teacher or coach, asking them to describe an
idea for a learning game they would employ to help others learn: "What kind of game would it be? What would it help players learn? Why would your video game be a better way to learn something? In your video, tell us what challenges players would face and how they would learn from them."

Contest rules can be found at http://www.aha-moment.org. Students must be 13 years old and above to enter; there are separate categories for middle school, high school, and post-secondary students. Thanks to sponsorship by AMD, the first place prize for each category is a 16-inch HP Pavilion dv6 series notebook, powered by an AMD Turionâ„¢ X2 Ultra Dual-Core Mobile Processor. Deadline for submissions is midnight on July 31, 2009.

A second, longer term initiative is LGN's Design Squad. With game design and production requiring many rounds of iteration during which details are play-tested,tuned, and enhanced, Design Squad members will learn about the development process and the integration of gaming into both formal and informal learning settings, as well as serve as a pool of rapid-reaction testers and reviewers during the creation of learning games by LGN and other organizations that are part of its network. This is a great opportunity for students to play an important role in creating innovative new learning games, enabling them to contribute to design discussions, play testing, production reviews, and early marketing concepts. LGN aims to amplify the voices of today's students among the companies, writers, and designers that are trying to better understand how games are both a powerful media for education and a challenge to develop if one doesn't understand what makes an engaging and rewarding experience.

LGN is looking for highly motivated, creative, and articulate middle school, high school, and undergraduate students to (a) participate in exclusive workshops and online sessions with leading learning game designers, producers, marketers, and researchers;(b) regularly review and test learning games that are in development; and, (c) work both locally and virtually with LGN member organizations across the U.S. Design Squad members in the Boston area will work with the LGN team in its newly established Cambridge studio, a stone's throw from the MIT campus. Interested students between the ages of 13 and 20 can send a note to designsquad at learninggamesnetwork dot org. Or, if you're a teacher or parent who would like to nominate a student, please contact LGN.

LGN plans to review inquiries and send applications to interested or nominated students
through the end of July before announcing the LGN DS 2009-2010 team in time for back-to-school.

Questions about the Learning Games Network can be directed to Andy Blanco, Director of Program and Business Development, andy.blanco at learninggamesnetwork dot org.


Risks, Rights, and Responsibilities in the Digital Age: An Interview with Sonia Livingstone (Part Two)


A real strength of your new book, Children and the Internet: Great Expectations and Challenging Realities, is that it combines ethnographic and statistical, qualitative and quantitative approaches. What does each add to our understanding of the issues? Why are they so seldom brought together in the same analysis?

I'm glad you think this is a strength, as it's demanding to do, which may be why many don't do it. The simple answer is that I am committed to the view that qualitative work helps us understand a phenomenon from the perspective of those engaged in it, while quantitative work helps us understand how common, rare or distributed a phenomenon is.

Personally, I was fortunate to have been trained in both approaches, starting out with a rigorous quantitative training before launching into a mixed methods PhD as a contribution to a highly qualitative field of audience research and cultural studies. While I don't argue that all researchers must do everything, I do hope that the insights of both qualitative and quantitative research can be recognised by all; as a field, it seems to me vital to bring these approaches together, even if across rather than within projects.



You begin the book by noting the very different models of childhood which have emerged from psychological and sociological research. How can we reconcile these two paradigms to develop a better perspective on the relationship of youth to their surrounding society?

I hope that the book takes us further in integrating psychological and sociological approaches, for I try to show how they can be complementary. Particularly, I rebut the somewhat stereotyped view that psychologists only consider individuals, and only consider children in terms of 'ages and stages', by pointing to a growing trend to follow Vygotsky's social and materialist psychology rather than the Piagetian approach, for this has much in common with today's thinking about the social nature of technology.

However, this is something I'll continue to think about. It seems important to me, for instance, that few who study children and the internet really understand processes of age and development, tending still to treat all 'children' as equivalent, more comfortable in distinguishing ways that society approaches children of different ages than in distinguishing different approaches, understandings or abilities among children themselves.



One tension which seems to be emerging in the field of youth and digital learning is between a focus on spectacular case studies which show the potentials of online learning and more mundane examples which show typical patterns of use. Where do you fall?

Like many, I have been inspired and excited by the spectacular case studies. Yet when I interview children, or in my survey, I was far more struck by how many use the internet in a far more mundane manner, underusing its potential hugely, and often unexcited by what it could do. It was this that led me to urge that we see children's literacy in the context of technological affordances and legibilities. But it also shows to me the value of combining and contrasting insights from qualitative and quantitative work. The spectacular cases, of course, point out what could be the future for many children. The mundane realities, however, force the question - whose fault is it that many children don't use the internet in ways that we, or they, consider very exciting or demanding? It also forces the question, what can be done, something I attend to throughout the book, as I'm keen that we don't fall back into a disappointment that blames children themselves.
As you note, there are "competing models" for thinking about what privacy means in this new information environment. How are young people sorting through these different models and making choices about their own disclosures of information?
There's been a fair amount of adult dismay at how young people disclose personal, even intimate information online. In the book, I suggest there are several reasons for this. First, adolescence is a time of experimentation with identity and relationships, and not only is the internet admirably well suited to this but the offline environment is increasingly restrictive, with supervising teachers and worried parents constantly looking over their shoulders.

Second, some of this disclosure is inadvertent - despite their pleasure in social networking, for instance, I found teenagers to struggle with the intricacies of privacy settings, partly because they are fearful of getting it wrong and partly because they are clumsily designed and ill-explained, with categories (e.g. top friends, everyone) that don't match the subtlety of youthful friendship categories.

Third, adults are dismayed because they don't share the same sensibilities as young people. I haven't interviewed anyone who doesn't care who knows what about them, but I've interviewed many who think no-one will be interested and so they worry less about what they post, or who take care over what parents or friends can see but are not interested in the responses of perfect strangers.

In other words, young people are operating with some slightly different conceptions of privacy, but certainly they want control over who knows what about them; it's just that they don't wish to hide everything, they can't always figure out how to reveal what to whom, and anyway they wish to experiment and take a few risks.



You reviewed the literature on youth and civic engagement. What did you find? What do you see as the major factors blocking young people from getting more involved in the adult world of politics?

I suggest here that some initiatives are motivated by the challenge of stimulating the alienated, while others assume young people to be already articulate and motivated but lacking structured opportunities to participate. Some aim to enable youth to realise their present rights while others focus instead on preparing them for their future responsibilities.

These diverse motives may result in some confusion in mode of address, target group and, especially, form of participation being encouraged. Children I interview often misinterpret the invitation to engage being held out to them (online and offline) - they can be suspicious of who is inviting them to engage, quickly disappointed that if they do engage, there's often little response or recognition, and they can be concerned that to engage politically may change their image among their peers, for politics is often seen as 'boring' not 'cool'.

In my survey, I found lots of instances where children and young people take the first step - visiting a civic website, signing a petition, showing an interest - but often these lead nowhere, and that seems to be because of the response from adult society. Hence, contrary to the popular discourses that blame young people for their apathy, lack of motivation or interest, I suggest that young people learn early that they are not listened to. Hoping that the internet can enable young people to 'have their say' thus misses the point, for they are not themselves listened to. This is a failure both of effective communication between young people and those who aim to engage them, and a failure of civic or political structures - of the social structures that sustain relations between established power and the polity.


Sonia Livingstone is Professor in the Department of Media and Communications at the London School of Economics and Political Science. She is author or editor of fourteen books and many academic articles and chapters on media audiences, children and the internet, domestic contexts of media use and media literacy. Recent books include Audiences and Publics (2005), The Handbook of New Media (edited, with Leah Lievrouw, Sage, 2006), Media Consumption and Public Engagement (with Nick Couldry and Tim Markham, Palgrave, 2007) and The International Handbook of Children, Media and Culture (edited, with Kirsten Drotner, Sage, 2008). She was President of the International Communication Association 2007-8.

If you've enjoyed this interview, you can hear Sonia Livingstone live and in person this summer at the 2009 Conference of the National Association for Media Literacy Education
(NAMLE)to be held August 1-4 in Detroit, MI. Her keynote address for this biennial conference -- the nation's largest, oldest and most prestigious gathering of media literacy educators -- is scheduled for Monday, August 3 at 4:00 pm in the Book Cadillac Hotel in downtown Detroit.

The conference - four days of non-stop professional development on topics such as teaching critical thinking, gaming, media production, literacy, social networking and more! -- will feature more than sixty events, including keynotes, workshops, screenings, special interest caucuses and roundtable discussions. Among the special events are the launch of the new online Journal of Media Literacy Education, the Modern Media Makers (M3) production camp for high school students, and a celebration of the 50th
anniversary of Detroit's famous "Motown Sound."

The conference theme, "Bridging Literacies: Critical Connections in a Digital World" speaks to the educational challenges facing teachers, schools and administrators in helping young people prepare for living all their lives in a 21st century culture. Complete details and online registration are available here.

Risks, Rights, and Responsibilities in the Digital Age: An Interview with Sonia Livingstone (Part One)

The first time I saw Sonia Livingstone speak about her research on the online lives of British teens, we were both part of the program of a conference organized by David Buckingham at the University of London. I was impressed enough by her sober, balanced, no-nonsense approach that I immediately wrote a column for Technology Review about her initiative. Here's part of what I had to say:


A highlight of the conference was London School of Economics professor Sonia Livingstone's announcement of the preliminary findings of a major research initiative called UK Children Go Online. This project involved both quantitative and qualitative studies on the place of new media in the lives of some 1,500 British children (ages 9 to 19) and their parents. The study's goal was to provide data that policymakers and parents could draw on to make decisions about the benefits and risks of expanding youth access to new media. Remember that phrase -- benefits and risks.

According to the study, children were neither as powerful nor as powerless as the two competing myths might suggest. As the Myth of the Digital Generation suggests, children and youth were using the Internet effectively as a resource for doing homework, connecting with friends, and seeking out news and entertainment. At the same time, as the Myth of the Columbine Generation might imply, the adults in these kids' lives tended to underestimate the problems their children encountered online, including the percentage who had unwanted access to pornography, had received harassing messages, or had given out personal information....

As the Livingstone report notes in its conclusion: "Some may read this report and consider the glass half full, finding more education and participation and less pornographic or chat room risk than they had feared. Others may read this report and consider the glass half empty, finding fewer benefits and greater incidence of dangers than they would have hoped for." Unfortunately, many more people will encounter media coverage of the research than will read it directly, and its nuanced findings are almost certainly going to be warped beyond recognition.

The last sentence referred to the ways that the British media had reduced her complicated findings to a few data points about how young people might be accessing pornography online behind their parents' backs.

This week, Sonia Livingstone's latest book, Children and the Internet: Great Expectations and Challenging Realities, is being released by Polity. As with the earlier study, it combines quantitative and qualitative perspectives to give us a compelling picture of how the internet is impacting childhood and family life in the United Kingdom. It will be of immediate relevence for all of us doing work on new media literacies and digital learning and beyond, for all of you who are trying to make sense of the challenges and contradictions of parenting in the digital age. As always, what I admire most about Livingstone is her deft balance: she does find a way to speak to both half-full and half-empty types and help them to more fully appreciate the other's perspective.

Given the ways I observed her ideas getting warped by the British media (read the rest of the Technology Review column for the full story), I wanted to do what I could to make sure her ideas reached a broader public in a more direct fashion. (Not that she needs my help, given her own skills as a public intellectual.) She was kind to grant me this interview during which she talks through some of the core ideas from the book.

In the broadest sense, your book urges parents/educators/adult authorities to
help young people to maximize the potentials and avoid the risks involved in moving into the online world. What do you see as the primary benefits and risks here?

My book argues that young people's internet literacy does not yet match the headline image of the intrepid pioneer, but this is not because young people lack imagination or initiative but rather because the institutions that manage their internet access and use are constraining or unsupportive - anxious parents, uncertain teachers, busy politicians, profit-oriented content providers. I've sought to show how young people's enthusiasm, energies and interests are a great starting point for them to maximize the potential the internet could afford them, but they can't do it on their own, for the internet is a resource largely of our - adult - making. And it's full of false promises: it invites learning but is still more skill-and-drill than self-paced or alternative in its approach; it invites civic participation, but political groups still communicate one-way more than two-way, treating the internet more as a broadcast than an interactive medium; and adults celebrate young people's engagement with online information and communication at the same time as seeking to restrict them, worrying about addiction, distraction, and loss of concentration, not to mention the many fears about pornography, race hate and inappropriate sexual contact.

Indeed, in recent years, popular online activities have one by one become fraught with difficulties for young people - chat rooms and social networking sites are closed down because of the risk of paedophiles, music downloading has resulted in legal actions for copyright infringement, educational institutions are increasingly instituting plagiarism procedures, and so forth. So, the internet is not quite as welcoming a place for young people as rhetoric would have one believe. Maybe this can yet be changed!



Risk seems to be a particularly important word for you. How would you define it
and what role does the discussion of risk play in contemporary social theory?

I've been intrigued by the argument from Ulrick Beck, Anthony Giddens and others that late modernity can be characterised as 'the risk society' - meaning that we in wealthy western democracies no longer live dominated by natural hazards, or not only by those. But we also live with risks of our own making, risks that we knowingly create and of which we are reflexively aware. Many of the anxieties held about children online exactly fit this concept.

My book tries to show how society has created an internet that knowingly creates new risks for children, both by exacerbating familiar problems because of its speed, connectivity and anonymity (e.g. bullying) and generating new ones (e.g. rendering peer sharing of music illegal). These are precisely risks that reflect our contemporary social anxieties about children's growing independence (in terms of identity, sexuality, consumption) in contemporary society.



As you note, some want to avoid discussion of "risk" because it may help fuel the climate of "moral panic" that surrounds the adoption of new media into homes and schools. Why do you think it is important for those of us who are more sympathetic to youth's online lives to address risks?

I have worried about this a lot, for it is evident to me that, to avoid moral panics (a valid enterprise), many researchers stay right away from any discussion or research on how the internet is associated not only with interesting opportunities but also with a range of risks, from more explicit or violent pornography than was readily available before, to hostile communication on a wider scale than before, and to intimate exchanges that can go wrong or exploit naïve youth within private spaces invisible to parents. I think it's vital that research seeks a balanced picture, examining both the opportunities and the risks, therefore, and I argue that to do this, it's important to understand children's perspectives, to see the risks in their terms and according to their priorities.

Even more difficult, and perhaps unfashionable, I also think that we should question some of children's judgments - they may laugh off exposure to images that may harm them long-term, for example, or they may not realise how the competition to gain numerous online friends makes others feel excluded or hurt.

Last, and I do like to be led in part by the evidence, I have been very struck by the finding that experiences of opportunities and risks are positively associated. Initially, I had thought that when children got engaged in learning or creativity or networking online, they would be more skilled and so know how to avoid the various risks online. But my research made clear that quite the opposite occurs - the more you gain in digital literacy, the more you benefit and the more difficult situations you may come up against.

As I observed before, partly this is about the design of the online environment - to join Facebook, you must disclose personal information, and once you've done that you may receive hostile as well as valuable contacts; to seek out useful health advice, you must search for key words that may result in misleading or manipulative information. And so on. This is why I'm trying to call attention to how young people's literacy must be understood in the context of what I'm calling the legibility of the interface.



You argue that we should be more attentive to the affordances of new media than
its impacts. How are you distinguishing between these two approaches?

Many of us have argued for some time now that the concept of 'impacts' seems to treat the internet (or any technology) as if it came from outer space, uninfluenced by human (or social and political) understandings. Of course it doesn't. So, the concept of affordances usefully recognises that the online environment has been conceived, designed and marketed with certain uses and users in mind, and with certain benefits (influence, profits, whatever) going to the producer.

Affordances also recognises that interfaces or technologies don't determine consequences 100%, though they may be influential, strongly guiding or framing or preferring one use or one interpretation over another. That's not to say that I'd rule out all questions of consequences, more that we need to find more subtle ways of asking the questions here. Problematically too, there is still very little research that looks long-term at changes associated with the widespread use of the internet, making it surprisingly hard to say whether, for example, my children's childhood is really so different from mine was, and why.

Sonia Livingstone is Professor in the Department of Media and Communications at the London School of Economics and Political Science. She is author or editor of fourteen books and many academic articles and chapters on media audiences, children and the internet, domestic contexts of media use and media literacy. Recent books include Audiences and Publics (2005), The Handbook of New Media (edited, with Leah Lievrouw, Sage, 2006), Media Consumption and Public Engagement (with Nick Couldry and Tim Markham, Palgrave, 2007) and The International Handbook of Children, Media and Culture (edited, with Kirsten Drotner, Sage, 2008). She was President of the International Communication Association 2007-8.

The Radical Idea that Children are People

This post is another in a series of essays written by the graduate students in my Media Theory and Methods proseminar last term. They were asked to try their hands at integrating autobiographical perspectives into theorizing contemporary media practices. As noted previously, the result was a strong emphasis on the informal learning which takes place around participatory culture.


The Radical Idea that Children are People
by Flourish Klink

The original iMac is instantly recognizable. Its cute curvy body and its Bondi blue back are iconic; one might go so far as to say that it is the most iconic personal computer that has ever been released. For me, the Bondi blue iMac represents more than just a turning point in the fortunes of Apple Inc., or even a turning point in Americans' computing habits. It represents a key, unlocking the door of the adult world.

In 1999, I was twelve years old. All my friends were having their Bar and Bat Mitzvahs, and I was feeling more than a little left out. Since my family wasn't Jewish, and my mother wasn't quite enough of a hippie to hold a "moon party" to celebrate my menses, my parents decided to buy me an iMac for my twelfth birthday. Even though it was advertised as "affordable," I knew at age twelve that this was an exorbitantly costly present: a thousand three hundred dollars! It was too large a number for me to put it into any kind of context. (Now that I am older I can say: a thousand three hundred dollars is three months' rent on a crummy graduate student apartment, and it was probably more than that in 1999. Scheiße!)

The iMac itself, however, wasn't the important thing. I'd been around computers forever, and I knew what they could do: they could help me draw things, write things, calculate things, program things, blah, blah, blah. All that was exciting, but it got old fast. What was important was the cords that attached to the iMac. You see, I was about to become the only one of my friends to have an internet connection of her very own. No more arguing over whether I should hog the family computer long after my homework was finished. No more begging my father to hurry up so I could get online. Just me and the information superhighway, me and the vast world of online communities, me and all the knowledge I could possibly cram into my malleable young brain.

According to the Pew Internet and American Life project, a third of all teens share their media creations online with others. At twelve, I was ready to be part of that demographic. In fact, I was thrilled. Most of my friends didn't share my single-minded passion for fiction writing and textual exegesis. Actually, "textual exegesis" makes it sound like I was interested in Hemingway or Joyce or something equally high-minded. The fact is, my friends just weren't interested in chronicling the rules of spell casting in the Harry Potter world (you might say "Crucio!" to cast the Cruciatus Curse, but you never Crucio someone; rather, you Cruciate them). I didn't know it, because I didn't know anyone who was involved in the world of media fandom yet, but I was a budding fangirl.

As soon as that iMac came into my life, I began connecting with people online, exploring Harry Potter fan sites, joining mailing lists, posting fanfiction, making friends. The stories I wrote weren't very good - I was twelve years old, and I wanted to explore emotions that I had only the most inchoate and vague experience with. But my writing skills were good enough that I attracted the attention of not just other preteens but also adults, good enough that I was able to take my place in the online community as a valuable participant. In Situated Language and Learning: A Critique of Traditional Schooling, Jim Gee calls spaces like the Harry Potter fan community "affinity spaces," and cites their value as locations for learning.

My experiences support his claim. I couldn't tell you about almost anything I did in high school; a few fantastic teachers are easy to recall, but even the details of what I learned in their classes is fuzzy and dim. Yet I can remember the experience of getting feedback on my fanfiction as if it were yesterday; I can remember how much I struggled to write my first fanfiction novel, and I can remember reading Strunk and White's The Elements of Style because I translated it into Harry Potter terms ("Headmaster Dumbledore is a man of principle, and his principal goal is to keep Lord Voldemort from rising again," et cetera). I was driven to write, to read, to found a non-profit company, for heaven's sakes, all before I reached the age of sixteen. In comparison, my time in high school seems empty, void, a place-holder that let me get that precious diploma and hightail it to college as fast as possible.

I believe that my internet connection, as symbolized and enabled by that beautiful Bondi blue iMac, inspired me to pursue my goals - but I also believe that it helped me fill an enormous lack in my life. Trapped as I was in the suburbs, too young to drive and be mobile, I could not find a community where my own particular expertise was respected and valued. I felt trapped in my twelve-year-old body, frustrated that everyone around me saw me as a kid. (Actually, I wonder if I wouldn't have felt just as trapped even if I lived in an urban area, even if I was able to seek out other people like me in the physical world: "on the internet, nobody knows your a dog," but in person, everybody knows that you're only twelve.) My internet connection gave me the opportunity to try on a new role: the role of an fan author and editor. That role wasn't one that was tied to my "kid" status. Anyone could be a fan author, anyone could be a fan editor, and if I could do those things as well as anyone, I could earn the right to be just as important and respected as an adult.

Now, looking back through the mists of time, I spend a lot of time thinking about how I could help other kids have similar experiences to mine. If I could find some way to introduce teens to affinity spaces that would provide them room to learn and grow the way that Harry Potter fandom did for me, I'd do it in an instant. Unfortunately, you can't force anyone to discover an affinity space. As young, idealistic English teachers learn every day, just because you love a book doesn't mean you can make everyone else love it (sorry, Ms Christiansen; I still think that Harry Potter was more formative for me than The Catcher in the Rye). If I had discovered the online fan community through a class, I might still have liked it - but then, I might have rejected it, slotting it firmly into the category of "work" rather than "play."

Then, too, there's the problem of the digital divide. I felt awfully overlooked, sometimes even dehumanized and objectified, as a pretty little twelve-year-old, but I wasn't nearly as overlooked as a kid whose parents couldn't afford to buy her a shiny new iMac - and I wasn't anywhere near as overlooked as a kid who'd never gotten to interact with a computer at all, or a kid whose literacy skills were so poor that they couldn't participate effectively in online discussion. For privileged young me, the internet was a saving grace, but I was starting with so many advantages that it seems short-sighted to take me as a case study.

So what can I learn from my childhood experiences? What can I give youth that's as valuable to them as Bondi blue idol was to me? I think that the first answer has to be "don't give them anything." That power relationship has got to go. That's what the computer really did for me: it gave me access to a space where no adult could tell me what to do. In the Harry Potter books, Harry was taking on adult roles, taking on challenges that would be difficult for grown-ups even though he was only a kid; online, I was doing the same thing. Since then, though, I've - well - I've aged. I've become less and less likely to think of preteens as individuals with hopes, dreams, expertise, knowledge and more and more likely to think of them as kids. When I was 12, I never believed this day would come, but at 22, it's easy to forget how I felt ten years ago.

I can't give every preteen I meet a shiny new iMac, and I can't teach them how to use it, and I can't instill confidence in them, and I can't lead them by the hand into affinity spaces and make them like it. I can try to make it so that they don't need the same measure of escape that I did. I can try to make sure that I don't just slot them into the category of "child" and forget about them, and I can try to make sure that they know I respect, trust, and believe in them. I can do that much.

Flourish Klink co-founded one of the largest Harry Potter fan fiction sites, FictionAlley.org, a project which was nominated for a Webby in 2004 and a Prix Ars Electronica award in 2005. She was one of the young fan fiction writers interviewed for Convergence Culture, already identified as a key writer and editor while still in high school. Her undergraduate career focused on the classics and religion, interests that she learned to combine with her growing fascination with digital media and fan culture. She earned a BA in religion from Reed College in 2008, where her undergraduate thesis explored the question: Can one have a Catholic religious experience in virtual reality? The project ultimately centered on religious communities within Second Life. At MIT, Klink has become a valuable member of the Project NML team. Her personal website is at madelineklink.com.

Bouncing Off the Walls: Playing with Teen Identity

Off and on, over the next few weeks, I am going to be showcasing work produced last term for my Media Theory and Methods graduate prosem at MIT. In the class, we spend a good deal of time exploring how various theorists and critics situate themselves in relation to the cultural objects and processes they study. This issue surfaces especially in relation to ethnographic research but also matters when dealing with a range of critical practices, especially those which emerge from feminist or minority perspectives. I ask students to write one paper which forces them to tap into their own autobiographical experiences as they seek to theorize some larger aspect of contemporary culture. The results never cease to amaze me: this is the most personally engaged writing these students generate all year and each brings something fresh to my own understanding of popular media.

This year, there was a strong emphasis on educational issues -- a biproduct of the work we have been doing through the New Media Literacies Project and the Education Arcade. Many of the students returned to moments in their life when they were learning how to become cultural participants, media makers, curators, or critics of popular media.

Bouncing Off the Walls: Playing with Teen Identity
by Hillary Kolos

If you've ever had the chance to observe a teenager use the web, it's likely one of their browser windows was open to their Myspace or Facebook profile. Teens are constantly updating and customizing their profiles online, adding photos and songs, and posting to each other's virtual "walls." While this could be interpreted as just playing around, these activities can also be a means for teens to construct and experiment with their identity. In particular, it can be a space for exploring one's gender identification and sexuality.

Gerry Bloustein proposed this view in her work on teen girls use of video to create personal representations. She notes:


"On the surface such attempts at representation...seemed like 'just play' but under closer scrutiny we can see specific strategies--'the human seriousness of play'-- providing insights into the way gendered subjectivity is performed." (Bloustein, 165)

Serious play for teens is not necessarily something new to the digital age. Adolescence is often considered a time when rules are relaxed and young people can experiment with who they are or want to be. As new technology emerges though, some chose to blame it for distracting youth from what they see as the more important things in life, like education, physical fitness, or family relations. But teens' playful activities, while fun, can often have the deeper purpose of identity construction, which may not be apparent to those who view play always as meaningless.

As a teen, my arena for play was primarily my bedroom. I remember once ripping out a black and white Calvin Klein ad from the latest issue of Vogue. In it, a young woman-not an All-American beauty, but striking in appearance-sat on the ground with her legs tucked under her. Her head was shaved and her face pierced. She wore just a black bra, a jean skirt and black tights. Most would not have read too much into this picture at all, but to me it represented a way of being, both in its content and form, that I wanted to emulate-down to earth, edgy, and beautiful.

At the time, I was a 14-year-old wannabe skater chick, living with my mom, dad, and brother in suburban Northern Virginia. Earlier, when I was 10, I had asked my parents to please take down the 1970's nursery-themed wallpaper on my walls and paint them pink. While my parents are very loving people, they aren't the quickest at finishing projects. So four years later (just enough time for me to outgrow my wall color preferences) I finally had a fully-painted pink room-and I totally hated it.

Tastes change, especially when you're a teen trying on new identities, but there was no way I could ask my parents to change the color of my walls again. Instead, I began a playful experiment: I decided to hang the Calvin Klein ad on my wall. From a young age I loved fashion. As a teen, I had several subscriptions to fashion magazines, including Vogue, Elle, Bazaar, Allure, and W. What if I used their pages to cover up the pink that was just so not me anymore? I'd start in the uppermost-left corner and work my way around the room. Sure there'd be some pink poking through, but eventually I'd be free from that oppressive color. I was over my pre-teen days of loving unicorns and Top 40. I wanted to make myself into a new kind of girl - pretty and cool, but different.

I began my experiment right before the Internet boom in the mid-90's. Email and AOL chat rooms were all the rage, but there was nothing like the social networking sites and new media tools that teenagers have today to express themselves. Using websites as their "walls," teenagers today construct identities using collages of photos, music, and text online. Sites like Flickr, blip.fm, and YouTube make it simple to gather media of all kinds under profiles which stand for who you want to be on the web. My teen years were similarly saturated with media. In my case it was cable TV, pop radio, and glossy magazine, but my options for organizing and presenting the bits of media I wanted to represent who I was were limited. I made my outlet my bedroom walls.

Selection

Teenagers' bedrooms are usually the only physical space they have all to themselves. I wanted anyone who walked into my room to know immediately the style I liked, the bands I thought were cool, and the boys I thought were hot. Not the deepest stuff, I know, but it was important to me then. My room was my identity lab. On my walls, I could play with how I wanted to be perceived by others, combining images to create something bigger than any single picture could depict.

My curatorial process didn't have any strict guidelines. In general, the pictures were of women. (Though a cute, male model made it in every once in a while.) I was picky about what I added and it took me about a year to fill up just one wall. While the clothes in each image were an important aspect, there was often something else about the photo that made it special enough to hang-an interesting use of color, a unique composition, or a model whose appearance broke with convention.

My selection pool was limited to the mainstream magazines my mother would buy for me. Though I wanted to portray myself as on the edge of the mainstream, I had very little access to alternative media. I lived about an hour from Washington, DC where a sizable independent movement was occurring in the local music scene. While I heard about this from friends at high school, my parents' strict curfew and exaggerated view of crime in the city prevented me from being a part of it. Instead, I spent time in my room creating my vision of the world I wanted to occupy. Using images from mass media, I created a collection of the most creative and attractive images I found and presented them on my walls.

Audience

But who exactly was I presenting this collection to? Who was my audience? I grew up in a neighborhood with few girls my age. My brother spent his time running a muck with a band of boys who lived down the street, while I busied myself inside with crafts, reading, and TV. Later in my adolescence, I attended a magnet high school that was 35 miles from my house, a distance great enough to prevent most friends from visiting me. The only people then who saw my room were my parents and the one local friend I had named Wendy. (She too had her walls covered in magazine pictures, but had more of a metal theme going.)

My mother was the person who saw my room the most. While I didn't realize it at the time, she was most likely my primary audience. She hated it when I started to hang pictures on the wall. She prided herself on having a neat house and thought the pictures made my room look cluttered and trashy. Starting around the age of 12 on, I, like most teen girls, had an antagonistic relationship with my mother. Nothing too drastic, just a constant misalignment of taste. At the time, I felt like the biggest problem was that she didn't understand me. I begged her to watch the TV show, My So-Called Life, with me because I strongly identified with the teenage main character, Angela, and her experiences. I thought maybe by watching the show my mother would understand me.

My mom never watched the show with me, and we rarely talked about things like fashion, music, or boys. She did however come into my room constantly to talk to me about other things or to clean. Since my mom and I didn't talk much about my interests, I had to force them on her visually. What better way to show your mother what you're into than to Scotch tape it to the walls of her house?

I was also my own audience. I stopped attending Catholic school around eighth grade, which is about the same time I started watching MTV. My worldview basically exploded wide open at that point. For the first time in my life, I saw that I could construct an identity with the clothes I wore and the music I listened to. Also my identity didn't have to be static, I could play with the possibilities. I was initially intrigued by grunge music... then indie rock... then techno... then punk and ska... then hardcore. For me, high school was a playground for trying on different alternative identities.

The fashion ads I put on my wall became an amalgam of styles, but, in reality, I could never afford the clothes in the ads. Instead, I began to shop in thrift stores and create my own mix of styles influenced by the ads. I had limited resources, both in terms of money and selection at the thrift stores, which forced me to be more creative with my outfits. My high school peers were very tolerant of different looks and I took the opportunity to experiment with my style.

Performance

Many are concerned with the images that fashion ads portray and their impact on young women, especially in terms of body image. The mid-nineties could possibly have been the height of this fear, as "heroin chic" ruled and a super-thin Kate Moss was on every other page of fashion magazines. I was lucky to be naturally tall and thin and thankfully escaped the desire to radically transform my body to match the fashion world's runway standards.

Instead, what I tried to emulate was the femininity in the photos. As edgy as some of the ads I hung on my wall were, they always possessed a sense of femininity and sexuality. Whether it was showing some skin or a wearing a flowing pant suit the women in the ads rarely represented traditionally masculine qualities. As I ventured into my teens years, I became less interested in being one of the boys and more interested in what it meant to be a woman.

I wanted a safe way to explore femininity so I tested the waters by dressing up and taking pictures. I did this solely in my room with my friend, Wendy, and it quickly became one of our favorite activities, better than our other options of wandering around Wal-mart or hanging out at Denny's. We'd pull together some of the more extraordinary thrift store items, put on a ridiculous amount of make-up, and do our hair in a way we'd never be seen with in public. As I looked back at pictures we took, I saw a variety of styles that we explored. Sometimes we went for goth with dark lips and black clothes. Other times we obviously had the Spice Girls in mind with uber-glam makeup and fancy dresses. No matter what the genre though, the clothes we chose were always tighter and more sparkly than the torn jeans and baggy t-shirts we wore to school.

These photo shoots were our way to perform and practice what it meant to us to be a woman. The images on my walls and those that we had seen on MTV served as a starting point. We then translated elements from them into our photos of ourselves working with what we had available to us in my room. One picture we took stood out to me. In it, I have made myself up to look like one of the pictures on my wall-one where the model is dressed in a kimono-like dress with her lips painted like a geisha. In our picture, I sit in a wicker chair with the ad hanging just over my shoulder, which, as I remember, was unintentional. My lips are painted similarly and I am sitting like the model (my dress and hair are way off). While I knew next to nothing about what a geisha was historically, I had a strong desire to perform the look of the ad. I wanted to see myself with those same lips, in the same position. I wanted to see if I could look like that kind of woman.

As a teen, I used many resources to play with new identities. Fashion ads served as inspiration. My walls were a place to exhibit them. I did also, on occasion, leave my room where I had other experiences that helped shape the woman I am today. But having a space of my own to play and then reflect was very important to my process of identity formation. What seemed like goofing off at the time was actually a process of exploring who I thought I was at the time, as well as who I thought I should be.

My experience in my room is one of countless examples of how teens use their available resources to explore potential identities through play. This kind of play can happen in private, but often young people use media to capture their experiments and share them with others. In this way, they can gauge reactions and refine their performances. I used my walls to reach a limited audience, but today teens can easily reach millions of people online and receive feedback instantly on how they represent themselves. It will be interesting to see the new possibilities, as well as the new concerns, that emerge as teens use new resources to play with their identities online.

Bloustien, Gerry. "'Ceci N'est Pas Une Jeune Fille': Videocams, Representation, and Othering in the Worlds of Teenage Girls." Hop on pop: the politics and pleasures of popular culture. Ed. Henry Jenkins, Tara McPherson, and Jane Shattuc. Durham: Duke University Press, 2002. 162-185.

Hillary Kolos completed a BFA at Tisch School of the Arts, NYU and worked in after-school programs, including one at the School of the Future, where she co-taught a high school filmmaking class. After graduating from college in 2002, she worked at a not-for-profit production company that produces documentaries on current issues in education for PBS. Seeking more experience in the classroom, she then worked as a media educator in New York City schools. She currently works as a media mentor for Adobe, advising teachers on how to incorporate media into their curricula. She was inspired to return to graduate school after reading the white paper produced by Project NML for the MacArthur Foundation. She has been working with NML this year around the classroom testing and refinement of our Teacher's Strategy Guide, "Reading in a Participatory Culture." She is currently developing a thesis centering on the gaming cultures of MIT, the notion of "geek mastery," and the gender dynamics of technical expertise. In the future, she hopes to work as a consultant to help teachers incorporate new media literacy skills into their classrooms.

What Is Learning in a Participatory Culture? (Part Two)

Today, I am running the second part of an essay written by Erin Reilly, the Research Director of the New Media Literacies Project (NML) in which she tells you more about our new learning library. If you have not yet checked out the learning library, you can find it here. And if you want to learn more about how it is starting to be deployed across a range of educational settings, check out the special issue of Threshold magazine about "Learning in a Participatory Culture."


Exploring New Media Literacies

My work on Zoey's Room was an ideal segue to applying practice to Project NML's research into how a participatory culture facilitates learning in the 21st century. Outside their classrooms, which largely still follow a top-down model of teachers dispensing knowledge, today's children learn by searching and gathering clusters of information as they move seamlessly between their physical and virtual spaces. Knowledge is acquired through multiple new tools and processes as kids accrue information that is visual, aural, musical, interactive, abstract, and concrete and then remix it into their own storehouse of knowledge. Describing how learning and pedagogy must change in this new cultural and multimedia context, the think tank New London Group argues that "literacy pedagogy now must account for the burgeoning variety of text forms associated with information and multimedia technologies."

Indeed, they describe how "the proliferation of communications channels and media supports" sets up a need for "creating the learning conditions for full social participation." The media-literacy movement has effectively taken the lead among educators in this regard by teaching students to analyze the media they consume and to see themselves as both consumers and producers of media. However, even this learning often is relegated to electives or to after-school programs rather than being integrated across curricula. The new media literacies allow us to think in very different ways about the processes of learning, because they acknowledge a shift from the top-down model to one that invokes all voices and all means of thinking and creating to build new knowledge. For many educators, however, this raises issues of maintaining control, building trust, and providing an open-source culture of learning that allows students to share their own expertise in the classroom. At the same time, the mindsets and skill sets of the new media literacies are changing the discipline itself. In effect, we are teaching an outdated version of literacy if we do not address the sorts of practices that new media and new technologies support.

Invitation to Participate

Integrating the new media literacies into learning echoes the concept of syndesis presented by social anthropologist Robert Plant Armstrong in "What's Red, White, and Blue and Syndetic?" (1982). Syndesis is a process that strings together self-contained moments or increments of what Armstrong calls "presence" to form a whole. Syndesis has important applications to today's learning environment because it ensures that educators and students contribute to the body of knowledge being formed by the group. The end result is an environment that shares information in multiple formats that become similar only when the group pulls them together.

One major approach to the new learning paradigm at Project NML is the Learning Library , a new type of learning environment that embraces the characteristics of syndesis and participatory culture. The Learning Library is an activities-based model that aggregates media from the Web--such as a video, image, or audio file--and provides tools for users to integrate that media into a learning objective. Educators are encouraged to load their own media or draw on media by others that already exist in the Library to shape new learning challenges and to collaboratively build and share new collections based on particular themes. These challenges range from playing a physics game designed to experiment with problem-solving, to developing collaborative ways to bring innovation into the classroom, to learning about attribution while exploring issues involving copyright, public domain, fair use, and Creative Commons.

Project NML has seeded the Learning Library with its first collection of 30 learning "challenges" so that users can explore and practice applying the new media literacies to their classroom activities. One example from our first collection of challenges, called Expressing Characters, uses the new media literacy of transmedia navigation. In this activity, a student learns how plot can be extended across media by following the adventures of Claire Bennet, a character from the TV show Heroes. After exploring how Claire is already portrayed on television, in a graphic novel, and on MySpace, learners practice transmedia navigation by adapting and extending one of their own favorite characters into media forms in which the character does not currently exist. Bringing their own experiences to this challenge, students then load their creations into the Library, where they can be viewed and remixed into a different learning objective by others. By exploring and practicing the new media literacy skill of transmedia navigation, students learn to make meanings across different media types--not just in relation to print text. In this way, these new modes of communication are highlighting the need to teach new ways of expression and new methods of understanding the digital world.

Conclusion
A prime goal of Project NML is to understand what happens when multiple forms of media are fully integrated into processes of learning. The new media literacies build upon existing print literacy practices, making possible new literacy practices where, according to the New London Group, "the textual is also related to the visual, the audio, the spatial, the behavioral, and so on." And these practices offer new resources and pathways for learning the disciplines.

Our students are already appropriating information from the Web and turning it into new knowledge. They are already learning from each other and participating in the learning of their peers. They already connect, create, collaborate, and circulate information through new media. The goal for us, as educators, is to find new ways to harness and leverage their interests and social competencies to establish a participatory learning environment. Teachers and administrators must learn to leverage this new learning paradigm to engage our students, and we encourage you to use the Learning Library and see if it works for your context.

Resources
Armstrong, Robert Plant. "What's Red, White, and Blue and Syndetic?" Journal of American Folklore, 1982.

Building the Field of Digital Media and Learning. MacArthur Foundation.

Jenkins, Henry et al. "Confronting the Challenges of Participatory Culture: Media Education for the 21st Century." MacArthur Foundation, October 2006. digitallearning.macfound.org

The New London Group. "A Pedagogy of Multiliteracies: Designing Social Futures." In Multiliteracies: Literacy Learning and the Design of Social Futures, edited by Bill Cope and Mary Kalantzis. Routledge, November 1999.


Erin Reilly is a recognized expert in the design and development of educational content powered by virtual learning and new media applications. As research director of MIT's Project New Media Literacies, Reilly helps conceptualize the vision of the program and develop a strategy for its implementation. Before joining MIT, Reilly co-created Zoey's Room, a national online community for 10- to 14-year-old girls, encouraging their creativity through science, technology, engineering, and math. In 2007, Reilly received a Cable's Leaders in Learning Award for her innovative approach to learning and was selected as one of the National School Boards Association's "20 to Watch" educators.

Pew Internet & American Life Project
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Zoey's Room.

"Geeking Out" For Democracy (Part Two)

A close look at the recent presidential election shows that young people are more politically engaged now than at any point since the end of the Vietnam War era. 54.5 percent of Americans ages 18 to 29 voted last November, constituting a larger proportion of the total electorate -- 18 percent -- then Putnam's bowlers, people 65-years-and-older (16 percent). The youth vote was a decisive factor in Obama's victories in several states, including Indiana, North Carolina, and possibly Florida. John Della Volpe, director of polling for the Harvard Institute of Politics, told U.S. News and World Reports that the desire to make the world a better place was "baked into the millennials' DNA" but "they just didn't believe they could do that by voting." Political scientist Lance Bennett has argued that unlike Putnam's bowlers, this generation's civic identities are not necessarily defined through notions of "duty" or through once-every-four-years rituals like voting; rather, he argues, they are drawn towards "consumerism, community volunteering, or transnational activism" as mechanisms through which to impact the larger society.

The Obama campaign was able to create an ongoing relationship with these new voters, connecting across every available media platform. Log onto YouTube and Obama was there in political advertisements, news clips, comedy sketches, and music videos, some created by the campaign, some generated by his supporters. Pick up your mobile phone and Obama was there with text messages updating young voters daily. Go to Facebook and Obama was there, creating multiple ways for voters to affiliate with the campaign and each other. Pick up a video game controller and Obama was there, taking out advertisement space inside several popular games. Turn on your Tivo to watch a late night comedy news show and Obama and his people are there, recognizing that The Daily Show or Colbert are the places where young people go to learn more about current events. This new approach to politics came naturally to a candidate who has fought to be able to use his Blackberry and text-messaging as he enters the White House, who regularly listens to his iPod, who knows how to give a Vulcan salute, brags about reading Harry Potter books to his daughters, and who casually talks about catching up on news online. The Obama campaign asked young people to participate, gave them chances to express themselves, enabled them to connect with each other, and allowed them to feel some sense of emotional ownership over the political process.

What has all of this to do with schools? Alas, frequently, very little.

Let's imagine a learning ecology in which the youth acquires new information through all available channels and through every social encounter. The child learns through schools and after school programs; the child learns on their own through the home and family and through their social interactions with their peers. They learn through face to face encounters and through online communities. They learn through work and they learn through play. The skills they acquire through one space helps them master core content in another. Through the New Media Literacy project, we have been developing resources which can be deployed in the classroom, in afterschool programs, and in the home for self-learning, seeking a more integrated perspective on what it means to learn in a networked society. Yet, right now, most of our schools are closing their gates to those cultural practices and forms of informal learning that young people value outside the classroom and in the process, they may be abdicating their historic roles in fostering civic engagement.

In a 2003 report, CIRCLE and the Carnegie Corporation of New York sought to document and analyze "the civic mission of schools." Historically, schools had been a key institution in fostering a sense of civic engagement. While their parents were bowling, their children were getting involved in student governments, editing the student newspaper, and discussing public affairs in their civics classes. The Civic Mission of Schools reports: "Long term studies of Americans show that those who participate in extracurricular activities in high school remain more civically engaged than their contemporaries even decades later.... A long tradition of research suggests that giving students more opportunities to participate in the management of their own classrooms and schools builds their civic skills and attitudes.....Recent evidence indicates that simulations of voting, trials, legislative deliberation, and diplomacy in schools can lead to heightened political knowledge and interest." Yet, the committee that authored the report ended up sharply divided about how realistic it was to imagine schools, as they are currently constituted, giving young people greater opportunities to participate in school governance or freedom to share their values and beliefs with each other. Student journalism programs are being defunded and in many cases, the content of the student newspaper is more tightly regulated than ever before. Schools no longer offer opportunities for students to actively debate public affairs out of fear of a push-back from politically sensitive parents.

In reality, young people have much greater opportunities to learn these civic skills outside school, as they "hang out," "mess around," and "geek out" online. This may be why so many of them use social network sites as resources to expand their contact with their friends at school or why they feel such a greater sense of investment in their game guilds than in their student governments, or why they see YouTube as a better place to express themselves than the school literature magazine. Meanwhile, our schools are making it harder for teachers and students to integrate these materials into the classroom. Federal law has imposed mandatory filters on networked computers in schools and public libraries. There have been a series of attempts to pass legislation banning access to social network sites and blogging tools. Many teachers have told Project New Media Literacies that they can't access YouTube or other web 2.0 sites on their school computers. And the Student Press Law Center reports that a growing number of schools have taken disciplinary action against students because of things they've written on blogs published outside school hours, off school grounds, and through their own computers.

In other words, rather than promoting the skills and ethical responsibilities that will enable more meaningful participation in future civic life, many schools have sought to close down opportunities to engage with these new technologies and cultural practices. Of course, many young people, as the Digital Youth Project discovered, work around these restrictions (and in the process, find one more reason to disobey the adults in their lives). Yet, many other young people have no opportunities to engage with these virtual worlds, to enter these social networks, on their own. These school policies have amplified the already serious participation gap that separates information-haves and have-nots. Those students who have the richest online lives are being stripped of their best modes of learning as they pass into the schoolhouse and those who have limited experiences outside of classroom hours are being left further behind. And all of them are being told two things: that what they do in their online lives has nothing to do with the things they are learning in school; and that what they are learning in school has little or nothing of value to contribute to who they are once the bell rings.

One of the goals of Project New Media Literacies has been to bring this participatory culture into the classroom as a key first step towards fostering a more participatory democracy . This isn't a matter of making school more "entertaining" or dealing with wavering student attention. It has to do with modeling powerful new forms of civic life and learning, of helping young people acquire skills that they are going to need to enter the workplace, to participate in public policy debates, to express themselves creatively, and to change the world. As we are doing this work, we are bumping up, again and again, against constraints which make it impossible for even the most determined, dedicated, and informed teachers to bring many of these technologies and cultural practices into their classrooms. It isn't simply that young people know more about Facebook than their teachers; it is that for the past decade, schools have sought to insulate themselves from these sites of potential disruption and transformation, hermetically sealing themselves off from these social networks and from the mechanisms of participatory culture. The first we can overcome through better teacher training, but the second is going to require us to rethink basic school policies if schools are going to pursue their traditional civic missions in ways that enhance these new forms of citizenly engagement.

This article was written for Threshold Magazine's special issue on "Learning in a Participatory Culture." Read more about Project New Media Literacies here.

"Geeking Out" For Democracy (Part One)

On the eve of our conference at MIT on "Learning in a Participatory Culture," Cable in the Classroom has joined forces with Project New Media Literacies to edit a special issue of Threshold which centers on the work we've been doing and the vision behind it. Among the features are a wonderful graphic showing the new learning environment and how informal, individual, and school based learning can work together to reinforce the core social skills and cultural competencies we've been discussing; a transcribed conversation with Benjamin Stokes, Daniel T. Hickey, Barry Joseph, John Palfrey, and myself about the challenges and opportunities surrounding bringing new media into the classroom; James Bosco adopting a school reform perspective on these issues; and a range of pieces by the core researchers on our team describing what happened when we introduced some of our materials into schools or after school programs.

If you wanted to attend the conference but just couldn't make it to Cambridge, you can follow along through the live webcasts of the event. Check here for details.

Over the next few weeks, I am going to be showcasing the work of Project New Media Literacies and introducing you to some of our curricular materials which are just now going public. Along the way, you will get a chance to read several pieces from the Threshold magazine, including one from our award-winning research director Erin Reilly, get some reflections from some of our students about how they learned about and through popular culture, and learn about how spreadability may impact education. Today and next time, I will be running the essay which I wrote for the magazine, which maps the ways I am starting to think about the relationship between participatory culture and participatory democracy.

And if that's not enough New Media Literacies thinking for you, check out this great podcast put together by Barry Joseph and others at Global Kids, one of our research partners, which includes a conversation between Mimi Ito and myself and an interview with Constance Steinkuehler.

"Geeking Out" For Democracy
by Henry Jenkins


In his book, Bowling Alone, sociologist Robert Putnam suggests that many members of the post-WWII generation discovered civic engagement at the local bowling alley. The bowling alley was a place where people gathered regularly not simply to play together, but talk about the personal and collective interests of the community, to form social ties and identify common interests. In a classic narrative of cultural decline, Putnam blames television for eroding these strong social ties, resulting in a world where people spent more time isolated in their homes and less time participating in shared activities with the larger community.

But what does civic engagement look like in the age of Facebook, YouTube, and World of Warcraft? All of these new platforms are reconnecting home-based media with larger communities, bridging between our public and private lives. All offer us a way to move from media consumption towards cultural participation.

During a recent visit in Santiago, I sat down with Chilean national Senator Fernando Flores Labra who believes that the guild structure in the massively multiplayer video game, World of Warcraft, offers an important training ground for the next generation of business and political leaders. (Guilds are affiliations of players who work together towards a common cause, such as battling the monsters or overcoming other enemies in the sword-and-sorcery realm depicted in the game.) The middle aged Labra, with his slicked back hair, his paunchy midsection, and his well-pressed suits, is probably not what you expect a World of Warcraft player to look like. Yet, he's someone who has spent, by his own estimate, "thousands of hours playing these games, with hundreds of people, of all ages, all over the world."

Labra recently invited leading business and political leaders to come together and learn more about such games, explaining: "I am convinced that these technologies can be excellent laboratories for learning the practices, skills and ethics required to succeed in today's global environment, where people are increasingly required to interact with people all over the world, but still have a hard time working with their colleagues in the office next door, never mind with their new colleagues, whom they have never met, on the other side of the world. If an organization is to survive and thrive in today's era of globalization, its leaders must ensure that members of their organization become experts in operational coordination among geographically and culturally diverse groups; build and cultivate trust among their various stakeholders, including their employees, their customers and their investors, all of whom may be culturally and geographically diverse; cultivate people that are able to act with leadership in an era of rapid and constant change."

Playing World of Warcraft requires the mobilization of a large number of participants and the coordination of efforts across a range of different skill groups. Experienced players find themselves logging into the game not simply because they want to play but because they feel an obligation to the other players. Participants often network outside the game space to coordinate their efforts and soon find themselves discussing a much broader range of topics (much like Putnam's bowlers). Participants develop and deploy tools which allow them to manage complex data sets and monitor their own performances. And the guild leadership, many of whom are still in their teens, learn to deal with their team member's complex motivations and sometimes conflicting personalities.

Whatever these folks are doing, they are not "bowling alone." If Putnam's correct, bowling was more than a game for post-war citizens, and World of Warcraft is more than a game for many students in your classrooms.

But let's take it a step further. Game guilds and other kinds of social networks are as central to what we mean by civic engagement in the 21st century as civic organizations were to the community life of the 20th century. If bowling helped connect citizens at the geographically local level, these new kinds of communities bring people together from diverse backgrounds, including adults and youths, and across geographically dispersed communities. Such dispersed social ties are valuable in a world where the average American moves once every four or five years, often across regions, and where many of us find ourselves needing to interact with colleagues around the planet.

I use the term "participatory culture" to describe the new kinds of social and creative activities which have emerged in a networked society. A participatory culture is a culture with relatively low barriers to artistic expression and civic engagement, strong support for creating and sharing one's creations, and some type of informal mentorship whereby what is known by the most experienced is passed along to novices. A participatory culture is also one in which members believe their contributions matter, and feel some degree of social connection with one another. Participatory culture shifts the focus of literacy from one of individual expression to community involvement.

The work we are doing through the MacArthur Foundation's emerging Digital Media and Learning Initiative, a network of scholars, educators, and activists , starts from the premise that these new media platforms represent important sites of informal learning. The time young people spend, outside the classroom, engaging with these new forms of cultural experience foster real benefits in terms of their mastering of core social skills and cultural competencies (the New Media Literacies) they are going to be deploying for years to come. While much has been said about why 21st century skills are essential for the contemporary workplace, they are also valuable in preparing young people for future roles in the arts, politics, and community life. Learning how to navigate social networks or produce media may result in a sense of greater personal empowerment across all aspects of youth's lives.

In a recent report, documenting a multi-year, multi-site ethnographic study of young people's lives on and off line, the Digital Youth Project suggests three potential modes of engagement which shape young people's participation in these online communities. First, many young people go on line to "hang out" with friends they already know from schools and their neighborhoods. Second, they may "mess around" with programs, tools, and platforms, just to see what they can do. And third, they may "geek out" as fans, bloggers, and gamers, digging deep into an area of intense interest to them, moving beyond their local community to connect with others who share their passions. The Digital Youth Project argues that each of these modes encourages young people to master core technical competencies, yet they may also do some of the things that Putnam ascribed to the bowling leagues of the 1950s -- they strengthen social bonds, they create shared experiences, they encourage conversations, and they provide a starting point for other civic activities.

For the past few decades, we've increasingly talked about those people who have been most invested in public policy as "wonks," a term implying that our civic and political life has increasingly been left to the experts, something to be discussed in specialized language. When a policy wonk speaks, most of us come away very impressed by how much the wonk knows but also a little bit depressed about how little we know. It's a language which encourages us to entrust more control over our lives to Big Brother and Sister, but which has turned many of us off to the idea of getting involved. But what if more of us had the chance to "geek out" about politics? What if we could create points of entry where young people saw the affairs of government as vitally linked to the practices of their everyday lives? "Geeking out" is empowering; it motivates our participation and in a world of social networks, pushes us to find others who share our passions. If being a "wonk" is about what you know, being a "geek" involves an ongoing process of sharing information and working through problems with others. Being a political "geek" involves taking on greater responsibility for solving your own problems, working as a member of a larger community, whether one defined in geographic terms or through shared interests.

Maybe "geeking out" about politics is key to fostering a more participatory democracy, one whose success is measured not simply by increases in voting (which we've started to see over the past few election cycles) but also increased volunteerism (which shows up in survey after survey of younger Americans), increased awareness of current events, increased responsibility for each other, and increased participation in public debates about the directions our society is taking. "Geeking out" might mean we think about civic engagement as a life style rather than as a special event.

We still have a lot to learn about how someone moves from involvement in participatory culture towards greater engagement with participatory democracy. But so far, there are some promising results when organizations seek to mobilize our emerging roles as fans, bloggers, and gamers. Consider, for example, the case of the HP Alliance, an organization created by Andrew Slack, a 20-something activist and stand up comic, who saw the Harry Potter books as potential resources for mobilizing young people to make a difference in the world. Slack argues that J.K. Rowling's novels have taught a generation to read and write (through fan fiction) and now it has the potential to help many of those young people cross-over into participation in the public sphere. Creating what he describes as "Dumbledore's Army" for the real world, the HP Alliance uses the story of a young man who questioned authority, organized his classmates, and battled evil to get young people connected with a range of human rights organization. Slack works closely with Wizard Rock bands, who perform at fan conventions, record their music as mp3s, and distribute it via social network sites and podcasts. He works with the people who run Harry Potter fan websites and blogs to help spread the word to the larger fan community. So far, the HP Alliance has moved more than 100,000 people, many of them teens, to contribute to the struggles against genocide in Darfur or the battles for worker's rights at Wal-Mart or the campaign against Proposition 8 in California.

Many parents and educators grumble about this generation's lack of motivation or commitment, describing them as too busy playing computer games to get involved in their communities. For some teens, this may be sadly true. But, Global Kids, a New York organization, has been using Second Life to bring together youth leaders from around the world and to give them a playground through which they can imagine and stage solutions to real world problems. Global Kids, for example, used machinima -- a practice by which game engines are deployed to create real time digital animation -- to document the story of a child soldier in Uganda and circulate it via YouTube and other platforms to call attention to the plight of youth in the developing world. Much like the HP Alliance, Global Kids is modeling ways we can bridge between participatory culture and participatory democracy.

Upcoming Conference -- Learning in a Participatory Culture

I've often written in this blog about the work we have been doing through Project NML developing curricular materials for in school and after school use to support the New Media Literacies. We will be hosting an event to showcase this work coming up next month and I wanted to encourage you to register and attend.

At NML's May 2nd conference, we will share our new web-based learning environment, the Learning Library, and host a series of conversations and workshops about the integration and implementation of the new media literacies across disciplines. Workshops include "The Complexities of Copyright: Shepard Fairey v. the AP," "Mapping in Participatory Culture: Boundaries," "Using Wikipedia in the Classroom" and many others. Henry Jenkins' closing remarks will address the future of NML and participatory democracy.

Panelists at this conference will include members of the NML team, educators who have been working with NML materials in the field, and educational researchers. The conference is designed to engage anyone with an interest in the future of education, especially high school teachers and after school coordinators. The format itself will be participatory - we hope that attendees will join the conversation, and leave the conference equipped with new ideas and strategies.

Learning in a Participatory Culture will take place at MIT, Cambridge MA, from 8:30 am to 5:00 pm.
Registration for this one-day conference is $35.00, breakfast and lunch included.

Registration is now open. For more, check out Project NML homepage.

Loomings 2009: What Obama Might Have Learned from Moby-Dick

The following post was written by Wyn Kelley, a Melville scholar, who is collaborating with Project NML (New Media Literacies) on our teacher's strategy guide on "Reading in a Participatory Culture." The work we've been doing on Moby-Dick would not have been possible without Wyn's passion for the topic and her commitment to teaching. More than any one else, she helped me to see that there are fans of serious literature just as there are fans of popular culture and that we have much to learn from each other about how we engage with texts that really matter to us. She recently shared with me these interesting reflections on Obama's reading preferences and what they might tell us about his vision for the country. I wanted to share them with you -- along with my own best wishes on the dawning of a new era in American history.


"Loomings 2009"
by Wyn Kelley

"Grand Contested Election for the Presidency of the United States." "WHALING VOYAGE BY ONE ISHMAEL." "BLOODY BATTLE IN AFFGHANISTAN."

After September 11, 2001, some commentators wondered if Melville's phrases in the opening of Moby-Dick prophesied a twenty-first-century war in Afghanistan. This year, as we observe a new inauguration, his words about an election for the presidency might seem strangely apt as well. Few have considered, however, whether "WHALING VOYAGE BY ONE ISHMAEL" matters to the government of the United States.

Now, apparently, it does. According to a statement on his homepage at Facebook, as well as in various interviews and profiles, incoming president Barack Obama's favorite books are Toni Morrison's Song of Solomon and Herman Melville's Moby-Dick. What does this information suggest about our new president?

Song of Solomon, the story of an African-American man searching for his identity, seems a likely inspiration for Obama's account of a (somewhat) similar quest, Dreams from My Father. But Moby-Dick? One would hardly associate Obama with Captain Ahab, a man of furious passion bent on revenge. Nor does he much resemble Ishmael. As verbally inclined as Melville's narrator, Obama nevertheless has assumed political leadership, whereas Ishmael prefers the role of observer.

Perhaps he is an island prince, like Queequeg? Yes, he comes from a distant Pacific island, but Obama has taken his place within American society as Queequeg never does. Does he, like Bulkington, have a soul that can "keep the open independence of her sea"? It may be too soon to tell.

One possible answer appears in Obama's book, Dreams from My Father. In contemplating an early failure when working as a community organizer in Chicago, Obama describes himself as like "the first mate on a sinking ship" (166). Call me Starbuck?

Ishmael portrays Starbuck as a "long, earnest man." He admires his valor: "Looking into his eyes you seemed to see there the yet-lingering images of those thousand-fold perils he had calmly confronted through life." Ishmael pays tribute to his "august dignity," which he associates with a "just Spirit of Equality, which has spread one royal mantle of humanity over all my kind!"

Starbuck, however, goes down with the Pequod. Obama took the helm of what he saw as a sinking ship and steered it to Washington.

On further reflection, we might conclude that Obama is less like Melville's human characters and more like the whales, who maintain their equilibrium in widely diverse regions. "Oh, man!" says Ishmael, "model thyself after the whale! . . . Be cool at the equator; keep thy blood fluid at the Pole. . . . [L]ike the great whale, retain, O man! in all seasons a temperature of thine own." Perhaps our new president has the whale's "rare virtue of a strong individual vitality, and the rare virtue of thick walls, and the rare virtue of interior spaciousness" with which to endure the hazards of nature--or American politics.

Wyn Kelley teaches in the Literature Faculty at MIT and has published
extensively on Melville. Other projects include working with the New Media Literacies
group at MIT and the Melville Society Cultural Project at the New Bedford Whaling Museum
in New Bedford, MA.

Capturing Cosplay: The Photographs of Brian Berman (Part Two)

Editor's note: this is my last post for 2008. I will be back after the start of the new year.

Last time, I shared with you a series of photographs of Furry fans taken by Brian Berman and encouraged us to reflect a bit on what they show or fail to show us about this particular subcultural community. To me, these photographs speak to a core issue in fan studies: the question of how we position ourselves vis-a-vis the subjects of our research. Put in its broadest terms, we see different things and say different things if we are writing about a community which we are a member of than when we are dealing with that same community as an outsider.

Brian is very explicit in his artistic statement and in his bio that while he is fascinated by these fan communities, he looks at them as an outsider, a non-participant. This does not mean that his photographs are necessarily hostile to the communities being depicted, but they do, to some degree, hold these fans at a distance. This is the strength of the images in many ways, but it is also what may make them more than a little disturbing to some of us who claim a much closer set of social and emotional ties to fan communities.


By way of contrast, I thought we might look at some of the videos we've been producing about Cosplay for Project New Media Literacies's learning library project. These videos, filmed at an anime convention in Ohio, reflect a perspective much more sympathetic to the fan experience. Indeed, many of the students who worked with us on these videos were themselves anime fans and some of them had a long history of cosplay. Our goal was precisely to escape the outsider perspective of many commercial documentaries about fans, to treat cosplay as a normal and valued mode of cultural expression, and to hopefully introduce these practices to young people who may not have found their way into the cosplay community before.


These photographs were taken by Brian Berman at Onnafest, Newark Gateway Hilton, Newark, NJ 2005.

CP1.jpg

Anime Family

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Chris

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Mark and Holly

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Rebekah as Avian Firefly

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Patricia, Callie & Sonya

Brian Berman was born in New York City in 1971 and grew up in the suburbs of New Jersey. After graduating from both the University of Michigan in Ann Arbor and the School of Visual Arts in NYC he started shooting professionally in New York in 1996. He shoots for, and has been featured in, publications such as the New York Times, Esquire, Ojo de Pez, and Capricious Magazine. He has also been featured in shows at the Houston Photo Festival and Wallspace Gallery. The project featured here is part of larger project about how people fulfill a basic human need to fit in by creating their own subcultures. He does not watch anime or own a fursuit.

Fan Vidding: A Labor Of Love (Part Two)

In many ways, the emergence of these videos represents the culmination of a several year long process through which some in the fan vidding world have decided to come out out of their bedrooms and hotel suites and share what they are producing with the world. I wrote about part of this story in a forthcoming essay for Joshua Green and Jean Burgess's book on Youtube:

When a recent news story traced fan videos back to "the dawn of YouTube," many female fans expressed outrage. For more than two decades, a community, composed mostly of women, had been producing such videos, using two vcrs and patch cords, struggling with roll back and rainbow lines, when it seemed an act of sysiphian patience. Francesca Coppa (2007) traces the history of this form back to 1975 when a woman named Kandy Fong first put together slide show presentations set to popular songs for Star Trek conventions. Over the years, these fan vidders developed more sophisticated techniques as they embraced and mastered digital editing tools, constructed their own distribution channels, and defined and refined multiple aesthetic traditions.

Yet, even as other "remix" communities found a supportive home on YouTube, the community struggled with how public they wanted to make their practices. When I wrote Textual Poachers in 1992, the vidders were reluctant to talk and most asked not to be named. Fans were nervous that their works were vulnerable to prosecution for copyright violation from film studios, networks, and recording studios alike. They were also anxious that their videos would not be understood outside of the interpretive context fandom provided. For example, when a Kirk/Spock vid, set to Nine Inch Nails's "Closer," leaked onto Youtube without its creator's permission, its queer reading of the Star Trek characters as lovers was widely read as comic, even though this particular work was seen as disturbing within the slash fan community because of its vivid depiction of sexual violence.

Some vidders circulated their works through less visible channels, such as IMeem, often friend-locked so that they could only be accessed within their own close-knit community. Debates broke out on LiveJournal and at fan conventions as veteran vidders were torn between a fear of being written out of the history of mashup culture and an anxiety about what would happen if the Powers That Be (producers and networks) learned what they were doing. In Fall 2007, New York magazine (Hill) ran a profile of Luminosity, a leader in the viding movement, while fan vids were showcased, alongside the work of other subcultural communities, at a DIY Media conference hosted by University of Southern California.

As Laura Shapiro (2006), a contributor to the USC event, explained in a Live Journal post:

"However legitimate a vidder's fears may be, the fact is that the vids are already out there. The minute we put our vids online, we expose ourselves to the world...We can't stop people from sharing our vids without our consent or even our knowledge. We can't control the distribution of our own work in a viral medium....We also can't control other people's attitudes. New vidders arrive on the scene every day, without any historical context or legal fears, and plunk their vids onto YouTube without a second thought. They post publicly and promote themselves enthusiastically, and why not? That's what everybody does on the Internet, from the AMV creators to machinima-makers to Brokeback Mountain parodists to political remixers."

Shapiro's post to the Live Journal viding community suggests the complex creative, personal, institutional, ideological, and legal motivations which might draw such a historically sheltered subculture towards greater public outreach:

  • recognition of our history and traditions, academically and socially (new vidders learn, older vidders are venerated).
  • the opportunity to provide context and normalize our fannish work the way traditionally male fannish work is becoming normalized
  • the potential for vidders to connect fannish work with professional work, working professionally in the entertainment industry if they want to
  • more widespread appreciation and recognition of great vids and great vidders
  • the potential to generate widespread support for us in any legal battles we may encounter (joining forces with other DIY video communities, representation of the Electronic Frontiers Foundation, creation of legal defense funds, etc.)
  • the potential for cross-pollination or even unification of disparate vidding communities and the chance to connect isolated vidders with those communities
  • the chance to influence Big Media to create more of the kinds of TV shows and movies we value
  • the potential to influence the wider viewing world with themes and portrayals of sexual and gender equality, homosexuality, etc."

Shapiro's comments help to explain why the fan community has become increasingly public in promoting its agenda in recent years, including the emergence of the Organization for Transformative Works, which has taken on a range of projects, ranging from legal and public advocacy to the development of an online journal and participation in our efforts to promote New Media Literacies. These documentaries on vidding suggest one of the ways that fans can deploy new media platforms to help expand public awareness and understanding of the transformative potentials displaed in their remix practices.

Those of us at Project New Media Literacies were delighted to see what Coppa, Shapiro, and the others working on this project were able to accomplish. The filmmakers manage to represent a broad range of different source material, to showcase fans of different generations, to display a range of techniques, and to convey something of the spirit of the vidding community. It is great to be able to share a fan's eye view of this phenomenon without any of the exoticism that often surrounds dominant representations of fans. I love the way that the films move through many different voices rather than focusing on a small number of individuals. This is very consistent with our own interests in collaboration, collective intelligence, and community.

Teachers often complain that they lack aesthetic criteria for talking about what constitutes good or bad work in regards to new media production practices. In particular, as we've begun to integrate materials from participatory culture into the classroom, we find that teachers and students clash over the relative value of the examples selected and such clashes can often break down opportunities for discussion and learning. As Pierre Bourdieu notes, tastes are most often defended through the expression of distastes. We deflect criticism of our own tastes by launching into an attack on some one else's cultural preferences. Fans have long gotten bogged down in what I've described as the politics of cultural preferences. From without, fans are often isolated by a public which doesn't understand their tastes or how they choose to express them. From within, fans are often isolated from each other through clashes of tastes -- even among people who share a favorite book or television series, they may disagree over "ships" (that is, preferred relationships). For that reason, we were particularly eager to have a segment exploring how fans determine what constitutes a good or bad vid. Here, we get some understanding of the aesthetic judgments shaping vidding and in the process, we may learn to be better viewers and more informed critics of vids.

In the context of the NML Learning Library, these videos will become resources for classroom teachers, after school programs, and home schoolers. They will be explored through the framework provided by our new media literacies skills including in this case, appropriation, collective intelligence, and networking. When the learning library rolls out in the spring, we will include more than 30 challenges (clusters of resources and activities organized around the skills) and more than 80 videos produced either by our NML team or by outside collaborators like the Organization for Transformative Works or American University's Center for Social Media. These materials will provide raw materials for teachers and students alike to develop their own challenges and share them with the larger NML community.

Many of our videos center around fannish topics including vidding, cosplay, and animation. I'm hoping that fan communities may want to take on the responsibility to develop their own challenges which help introduce their innovative production practices to a larger public.

Thanks to Francesca Coppa, Laura Shapiro, and the others on their team for offering such a rich model for the value of this kind of collaboration between fandom and academia.

Fan Vidding: A Labor Of Love (Part One)

Project New Media Literacies has been collaborating with the Organization for Transformative Works to develop a series of short documentaries, designed for inclusion in our Learning Library, which explain the phenomenon of fan vidding. These videos have been produced by Francesca Coppa and Laura Shapiro, both long time contributors to vidding culture. Their stated goal is to introduce vidding to a larger public, whether in support of the classroom and after-school deployment of our resources for promoting the new media literacies or as a tool within fandom for passing along the craft and poetics of vidding to future generations or for that matter, as resources for teaching about participatory culture in undergraduate and graduate classes.

We've been delighted by the level of enthusiastic support this project has received from the vidding community -- some of whom shared time with the production team via fan conventions and others sent in footage of themselves working in their homes. Over the next two installments, I am going to be sharing these videos with my readers. The videos are designed to be relatively self-contained, though in the context of our learning library, we hope they will eventually be linked with creative activities designed to encourage participants to try their hand at appropriating and remixing media content.

Here's some of Francesca Coppa's thoughts about the process of producing these videos:


We made these videos--well, like vidders; collaboratively. The OTW put together a project and together we brainstormed what questions to ask. I shot some footage, but we also sent cameras around (vidders are, after all, visually smart people.) Other people used their own cameras and interviewed their friends, and still others used webcams. Laura all did the hard work of editing; she's totally the rock at the center of this project. AbsoluteDestiny is a superhero; he did the audio-postproduction. We got our drafts betaed by our friends who are vidders.

We premiered all six segments in a show at Vividcon, 2008, and everyone seemed to like them. OTW is developing a vidding project page on the OTW site, and we hope to have them streaming there as well in the near future.

While these videos do not explicitly address the issue of gender and fandom, it should be clear from watching them what a high percentage of the people who produce and consume fan vids are female (women of all ages, professional backgrounds, and races), who work individually and collectively to sustain this particular set of remix practices. Francesca Coppa comments::


We were happy to showcase the female-domination of vidding (so rare and different from fan--and regular--filmmaking; still male dominated) and I think we do a pretty good job of showing some of the key ways vidders intervene in popular culture. I will say, too, that more and more, when I think about vidding, I shorthand it as "It's the network, stupid." I think the network of vidders--who are mostly women willing to teach other women the technical ins and outs, to share practical information and expertise--is really inspiring. I think women really need to see other women as filmmakers and artists. I know I would never have dared to think about making these OTW/NML videos if I hadn't had someone sit me down in front of a computer a few years ago and say, "No, really, it's not that hard. I'll show you how."

I hope middle and high school girls will see these videos and think--I want to do that! That looks like fun. *g*


What Media Literacy Educators Need to Know About Fair Use...

Some time ago, this blog ran an interview with Pat Aufderheide (Center for Social Media) and Peter Jaszi (The Program on Informational Justice and Intellectual Property) about the work they have been doing developing Codes of Best Practices for Fair Use for a variety of different communities, including documentary producers and the DIY media world.

Last week, the team, working with long time media literacy veteran upstart Renee Hobbes Renee Hobbs (The Media Education Lab), released a new report, The Code of Best Practices in Fair Use for Media Literacy Education. It is a follow up to an earlier report which described "The Cost of Copyright Confusion for Media Literacy." The report comes with the endorsement of many key Media Literacy organizations including Action Coalition for Media Education, Media Education Foundation, National Association for Media Literacy Education, National Council for Teachers of English, and the Visual Communications Studies Division of the International Communications Association.

I've been watching this initiative develop over time, sharing the team's belief that copyright law (and confusion about fair use) represents one of the biggest obstacles for the development of meaningful resources for supporting media literacy education. We hosted a brainstorm with media educators at the last Media in Transition conference. I am particularly pleased to see that the report moves beyond the issue of what individual teachers do in their own classroom to address how and when we might share curricular materials with each other, an issue I've been pushing hard in my conversations with the authors.

In our own work, we regularly encounter teachers who are anxious about introducing any copyrighted works in their classroom and I've had at least one project shut down by university attorneys who were convinced we were exceeding our Fair Use rights in quoting from films and other existing media texts. We have been struggling through the work we are doing on New Media Literacies to get enough room to be able to show short segments from the media we are discussing. To date, we've been developing our materials using the best practices statement for documentary filmmakers and we are excited to see further clarification of what these principles mean in the specific context of media literacy education. As you will see if you look at the materials we are producing, we rely on Creative Commons content where-ever possible and where it is not possible, we are creating very strong markers of attribution. I know that many media educators read this blog, so I wanted to flag this new report for you.

Thanks to the work of Hobbes, Aufderheide, and Jaszi, many of us can walk into our classrooms with greater confidence that what we are doing falls squarely within current understandings of intellectual property law.

"Hanging Out, Messing Around, Geeking Out": A Conversation with the Digital Youth Project (Part Three)

In his recent book, The Dumbest Generation, Mark Bauerlein writes, "In an average young person's online experience, the senses may be stimulated and the ego touched, but vocabulary doesn't expand, memory doesn't improve, analytic talents don't develop, and erudition doesn't ensue." What kinds of evidence did you find which might support or challenge this assertion?

Becky Herr: I don't think that Bauerlein's claim (as quoted here) is completely off the mark. For many young people, including some of those who we interviewed and observed in the Digital Youth Project, the Internet is a "vast wasteland" of flash games shrouded by banner ads, websites full of inaccurate information, and corporations looking to make money off young eyeballs. However, unlike Bauerlein, I don't think this is the fault of the kids. I think it's our fault as adults--particularly adults who are parents, educators, and media makers--for not making an effort to understand the Internet from a kid's point of view and for preventing kids from having the time and space to mess around in ways that encourage them to learn to evaluate what they come across online.

I think what's important to unpack with respect to Bauerlein's claim is that his criticism is rooted in specific, class-based assumptions about media and about childhood. These are not new assumptions, nor are they new criticisms. Similar issues of media damaging young people's hearts and minds have been levied in relation to earlier forms of media. In talking with parents and teachers about our research, I hear echoes of Bauerlein's concerns in their complaints about students writing essays in "IM speak" or eschewing activities parents prefer (for reasons of nostalgia or cultural capital) in favor of playing video games or surfing YouTube.

Mimi Ito: It is tempting to blame the media or a new technology for social or cultural problems. But research has shown that things are much more complex than that, and using media as a scapegoat obscures some of the important underlying issues. A new technology grows out of our existing norms and practices. The fact that many youth are not part of the kind of culture that Bauerlein describes is not a problem caused just by the technology, but is much more deeply embedded in, as Becky notes, existing social and cultural distinctions. If kids are doing things online that seem unproductive or problematic, we don't feel that the answer is to ban the media. Instead we think that it is important to look at and try to shape the underlying social issues. That may be the commercialization of online spaces, lack of connection between kids and teachers, or the fact that academic knowledge seems irrelevant to many kids. It is rarely something that is being driven by the technology alone.



We share a concern about the "participation gap" and how that may create inequalities in experience and knowledge. What obstacles did you discover that might block some young people from exploiting the full opportunities offered by these new media? What role do class differences play in shaping the way young people experience these new platforms?

Lisa Tripp: While increasingly young people of all social classes in the U.S. have opportunities to go online and use new media, the nature and quality of access still varies greatly. A lot of poor and working class youth still rely on schools, for example, as their primary source for access to the Internet and digital media production tools. Whereas interest-driven and friendship-driven genres of participation are fundamentally "kid-driven" in terms of growing out of youth interests and motivations, schools typically incorporate media into instruction in ways that are "teacher-driven" and heavily constrained by institutional and adult concerns. This can be seen in many "technology-integrated" assignments that address the standard curriculum without engaging students' interest or curiosity. It can also be seen in school policies and rules that aim to keep out participatory media, such as by blocking social network and video sharing sites, instant messaging, etc. While young people find creative ways to use media at school towards their own interests and goals, those who rely on schools for access to new media are at a disadvantage from other kids. For them it can be a challenge to find the time, space, and resources to experiment with media in more open-ended ways, and to engage in the media practices that youth tend to find the most meaningful.

In the cases where we interviewed parents, we also saw class disparities in how parents approached computers and the Internet. For the middle class families in our study (who were also very tech savvy), parents provided significant scaffolding and encouragement of their children's friendship and interest-driven practices with new media. In contrast, for many of the poor families in our study, the parents had little or no experience with computers (and often learned what they did know from the kids in the family). While in both cases there were opportunities for intergenerational collaboration around the computer, in the case of the middle class families young people had access to a great deal more support to pursue their own interests online. In the case of the poor families we interviewed, parents wanted their children to focus on using the computer for homework. Many had heard scare stories on the news about MySpace and were hesitant to let their children go online unsupervised. Some parents even took the modem or cable with them when they left their children home alone. This represented a well-intentioned effort to protect children from perceived online risks, but it also made it harder for the young people in these families to mobilize online opportunities. I think these examples speak to the ways that young peoples' access to new media is determined not just by economic factors, but also social and cultural factors.


danah boyd: In my fieldwork, during the 2006-2007 school year, I started witnessing a divide in social network site usage between MySpace and Facebook. While this divide was extremely complex, it can be understood through the lens of Penny Eckert's "jocks and burnouts." These two social network sites became digital turf and usage reflected social categories. While many teens opted to use both sites, the division that did occur took place along lines of race and class. This may not look like a traditional participation gap as both groups were participating, but divisions in usage that reinforce dynamics like race and class require us to pause. Consider for a moment that Facebook is the "preferred" tool on most college campuses. What does it mean that some teens are already engaged with the normative collegiate tools while others are not? How does high school nonparticipation shape early collegiate life?


Your writing is sympathetic to the various ways young people "work around" constraints imposed by adults on their ability to access online social networks. How would you address the concerns of adults who imposed those restrictions in the first place?

CJ Pascoe: What I tended to see as I studied kids in urban and suburban public schools was that teens constantly tried to work around the constraints the school administration placed on their internet use. Schools blocked the students' access to Facebook, MySpace, certain search terms and instant messaging programs. In response teens developed a sort of knowledge network in which everyone knew which kid could find the proxy servers that would allow them access to these sites (though of course none of them knew the name for proxy servers). Interestingly many of the teachers at these schools found these rules too stringent. One teacher listed off several students who were the proxy server "experts" when one of her students needed to access a forbidden site. Similarly when one of his students was writing a paper on breast cancer a teacher let the student conduct research on the teacher's computer because the word "breast" was blocked from the network to which the students had access. In light of these restrictions it seems that adults are not an undifferentiated mass, that some find certain restrictions of teens Internet use problematic. It seems that what the more restrictive adults are afraid of is teens access to information and ability to process that sort of information as well as the fear that teens might not concentrate on the task at hand - school - if they could be hanging out on MySpace. To those adults I would say that banning information or certain sites does not prevent teen access. Instead it creates a community of mistrust. Thus adults should be working with teens on issues of media literacy, how to process the sort of information that appears on the banned sites, rather than forbidding teens to visit them.



Heather Horst
: We saw parents across the socioeconomic spectrum express considerable concern about the threats and vulnerabilities their kids faced in the contemporary media ecology. Parents worried about the type of information that circulated and, given the timing of our research, the ability of sites like MySpace to be used as a way to access and exploit their kids. They also worried about multitasking and 'wasting time' online. In addition, because there's fear of kids hanging out outside of the home, and their lives can often be overscheduled, young people genuinely felt that they had very little face-to-face contact with their friends. The use of Instant Messaging and online sites like MySpace, Facebook and so many others are now a part of kids everyday lives, part of peer culture. In addition, the kids who were doing the most interesting things talked about having (or finding) the time to 'mess around' and explore in a way that did not have 'serious' implications (e.g. being graded. To deny participation in this space is to fail to acknowledge the importance of sociality in kids' lives.

danah boyd: I commend parents and teachers for being engaged and concerned, but I worry that their concerns are often based on inaccurate understandings of danger. As is well documented by researchers at the Crimes Against Children Research Center, the mythical image of the online predator is a completely inaccurate portrayal of the actual dangers youth face online. Yet, I found that fear of predators prompted many of the restrictions youth face. When restrictions are driven by fear rather than risk, we do a disservice to our youth. I think that it is very important for parents and other adults to know the data. The findings that we share in our report focus primarily on the positive opportunities for learning and social engagement, but in a different role, I have aggregated all that is known about the risks and dangers youth face. For more information on this, check out this Literature Review, a product of the Research Advisory Board of the Internet Safety Technical Task Force.

Heather Horst: In addition to knowing the data, as danah suggests, we also want to emphasize that the 'dangers' of online participation must also be understood within the wider context of kids' lives. For example (and too channel CJ Pascoe), part of the reason going online is so compelling for GLBT teens is that they lack the opportunities for dating that are available to heterosexual teens in their local communities as well as the social support of other GLBT teens navigating complex relationships. At the same time, the lack of local support from peers, parents and teachers also makes many GLBT teens vulnerable to individuals who might take advantage of them online. Developing an understanding of these problems from a youth perspective may help to bridge the gap in understandings risk and vulnerabilities - blaming the medium merely distracts us from the root of these complex social problems.

A key argument throughout your book is that young people are often using new media to do things that teens historically did off-line such as spend time with friends or dating. Why have so many of these activities moved into the realm of "networked publics?" What kinds of new activities or social relations have emerged as a consequence of the affordances of new media platforms?

Christo Sims: I always feel funny writing as an authority on teenage flirting and dating as it certainly wasn't what I went into the field intending to find. But, of course, this was a big oversight on my part since flirting and dating is so central to teenage culture in the U.S. I think these practices are a good example of how existing offline practices are moving online. The practices are the same, but being reshaped in some new ways. In terms of flirting and getting to know someone, the primary advantage of doing so online is that the entire process can be simultaneously more controlled and seemingly more casual. The asynchronous exchanges afford more time for composition. Plus there are far less cues to manage when compared to being on the phone or interacting face-to-face: tone-of-voice, posture, and a host of other non-verbal cues don't have to be managed. Additionally, each round of messaging is, at least initially, quite brief and seemingly low key: a short little message is "no big deal." I've called this "composed casualness" because often quite a bit of effort and time goes into composing that seemingly casual and lightweight message.

Another advantage of flirting online is that it doesn't have to be done in front of a bunch of peers at school. Boys in particular mentioned how rare it was to be able to talk to a girl at school one-on-one. Girls are in groups and almost any interaction you have is witnessed. While the Internet can amplify this sense of acting in public it also affords more private communications. Messaging features on sites like Facebook and MySpace, and well as SMS on cell phones, allow teens to carry on one-on-one conversations outside earshot of friends and family. Online communications also make rejection easier, or less confrontational, during the flirting stage. Rejection is often signaled by not responding to a message. Such a passive strategy is easier for the one doing the rejection but it also allows the person being rejected to save face since they never "officially" got rejected, the conversation just stopped. In terms of dating, sites like MySpace and Facebook offer a stage for announcing and performing the relationship. My take on this is that most of the negotiations over relationship status are handled more privately, between couples (although these too might be mediated), and when they've agreed on an "official" status they announce it to the peer group.

CJ Pascoe: As the other team member focused on teens' dating, romance and hanging out practices I'd like to build on what Christo is saying. Historically adults, particularly parents, have had a lot of control over teens' social lives and the scope of the social world from which they could draw friends. New media allows teens to move beyond the institutions in which they have been historically located (schools, churches, sometimes civic groups) to create relationships and friendships of their own choosing. So in many ways making friends or sustaining friendshps in these networked publics allows teens to create friendships independent (or at least less constrained by) the institutions in which they are located because of their age.

danah boyd: Networked publics offer new opportunities for social interaction, but they are also used to replace mobility and freedoms that have been taken away. When I asked teens if they'd prefer to socialize online or offline, face-to-face encounters consistently were preferred. Yet, for many youth, such interactions were often infeasible. The reasons for why are diverse. Some teens lack transportation to meet up with friends or do not have friends who live nearby. Others have no time because their lives are heavily structured with activities or, when they do have time, their friends don't. Many places in which adults gather do not allow youth to hang out and various laws forbid youth from gathering at certain times and in certain places. Some teens face heavy restrictions because of parental values or cultural norms. Yet, the most pervasive explanation for why youth were unable to get together with friends often came down to adult fears. All told, youth have little opportunity to gather with their friends, let alone their peers. Social network sites and other networked publics enable youth to gather in new ways, asynchronously and in different physical spaces.

Dan Perkel: In some of our case studies on creative production, we're also seeing interesting dynamics in how kids are extending existing practices in new ways online. Networked publics provide space for people to more easily share and circulate their creations to others. We've seen how for both kids and adults, many people are taking existing practices of sharing photos and video and moving them online. A lot of this reflects very familiar kinds of sharing with friends and family. Posting drawings and stories online may be a different story. Here there is the opportunity to find other people who you may not know offline, who are into the same thing you are. This is the difference between friendship-driven and interest-driven kinds of sharing. So if you are creating fan fiction or drawing fan art or making fan-related movies, you may have a few others in your school, or friends you might meet at a local comic book store that share your interests. But online there are many more opportunities to share and discuss this kind of work. Moreover, there may be more opportunity to not just post this work and talk about it, but to improve and learn from others over time. These dynamics point to how the online space can provide new kinds of learning experiences that wouldn't have otherwise been available to kids.

danah boyd is a doctoral candidate in the School of Information at the University of California, Berkeley and a Fellow at the Harvard University Law School Berkman Center for Internet and Society. Her research focuses on how American youth engage in networked publics such as MySpace, YouTube, Facebook, Xanga, etc. She is interested in how teens formulate a presentation of self and negotiate socialization in mediated contexts with invisible audiences. In addition to her research, danah works with a wide variety of companies and is an active blogger.

Becky Herr-Stephenson is an Associate Specialist at the University of California Humanities Research Institute at UC Irvine. Becky's research interests include media literacy, teaching and learning with popular culture, and youth media production. Her dissertation, "Kids as Cultural Producers: Consumption, Literacy, and Participation," investigates issues of access and media literacy through an ethnographic study of media production projects in two mixed-grade (sixth, seventh, and eighth) special education classes. Previously, she was a member of the research team for the Digital Youth Project and a graduate fellow at the Annenberg Center for Communication. Before beginning her graduate studies, Becky worked as a production manager for companies producing original content for the web and multimedia museum exhibits. Her current work with the DMLstudio involves a literature review of institutional efforts related to youth digital media production. Becky recently completed her PhD in Communication at the Annenberg School for Communication at the University of Southern California.

Heather Horst is an Associate Project Scientist at the University of California, Irvine (UCHRI) who conducted research during the Digital Youth Project as a Postdoctoral Scholar at University of California, Berkeley. Heather is a sociocultural anthropologist by training who is interested in the materiality of place, space, and new information and communication technologies. Before joining the Digital Youth Project in 2005, she carried out research on conceptions of home among Jamaican transnational migrants, as well as issues of digital inequality, as part of a large-scale DFID-funded project titled "Information Society: Emergent Technologies and Development in the South," which compared the relationship between ICTs and development in Ghana, India, Jamaica, and South Africa. Her coauthored book with Daniel Miller, The Cell Phone: An Anthropology of Communication (Oxford, UK, and New York: Berg, 2006), was the first ethnography of mobile phones in the developing world. Heather's research in the Digital Youth Project integrates her interest in media and technology in domestic spaces, families in Silicon Valley, and the economic lives of kids on sites such as Neopets.

Mizuko (Mimi) Ito is a cultural anthropologist specializing in media technology use by children and youth. She holds an MA in Anthropology, a PhD in Education and a PhD in Anthropology from Stanford University. Ito has studied a wide range of digitally augmented social practices, including online gaming and social communities, the production and consumption of children's software, play with children's new media, mobile phone use in Japan, and an undergraduate multimedia-based curriculum. Her current work focuses on Japanese technoculture, and for the Digital Youth Project she is researching English-language fandoms surrounding Japanese popular culture.

C.J. Pascoe is a sociologist who is interested in sexuality, gender, youth, and new media. Her book on gender in high school, Dude, You're a Fag: Masculinity and Sexuality in High School, recently received the 2008 Outstanding Book Award from the American Educational Research Association. As a researcher with the Digital Youth Project she researched the role of new media in teens' dating and romance practices. Her project "Living Digital" examines how teenagers navigate digital technology and how new media have become a central part of contemporary teen culture with a particular focus on teens' courtship, romance, and intimacy practices. Along with Dr. Natalie Boero she conducted a study titled "No Wannarexics Allowed," looking at the formation of online pro-anorexia communities and focusing on gender, sexuality, and embodiment online. C.J. is currently an Assistant Professor of Sociology at The Colorado College.

Dan Perkel is a PhD candidate at UC Berkeley's School of Information. His research explores how young people use the web and other technologies as a part of their everyday media production activities. Dan's ongoing dissertation research investigates the mutual shaping of young people's creative practices and the social and technical infrastructure that support them. Prior projects include explorations into the design of a collaborative storytelling environment for fifth-graders, ethnographic inquiry into an after-school media and technology program, and investigations using diary studies to capture everyday technology use. With UC Berkeley artist Greg Niemeyer and colleague Ryan Shaw, Dan helped create an art installation called Organum, which looks at collaborative game play using the human voice (and which was followed up by "Good Morning Flowers"). In a past life, Dan worked as an interface designer, product manager, and implementations director for Hive Group, whose Honeycomb software helps people make decisions through data visualization. He received his BA (2000) in Science, Technology, and Society from Stanford University, graduating Phi Beta Kappa, and his Master's in Information Management and Systems from UC Berkeley's School of Information in 2005.

Christo Sims is a PhD student at UC Berkeley's School of Information. He was a member of the Digital Youth research team from 2005 until 2008. His fieldwork focused on the ways youth use new media in everyday social practices involving friends, family, and intimates. He conducted research at two sites, one in rural Northern California, the other in Brooklyn, New York. His contributions can mostly be found in the report's chapters on Intimacy, Friendship, and Families. Christo received his Master's degree from UC Berkeley's School of Information in the spring of 2007, and his Bachelor's degree from Bowdoin College in the spring of 2000.

Lisa Tripp is Assistant Professor of School Media and Youth Services, College of Information, Florida State University. Lisa received her PhD in Communication from the University of California, San Diego in 2002 and collaborated with the Digital Youth Project to study youth in Los Angeles-area middle schools and neighborhoods. Her research with the project emphasized classrooms incorporating media arts into instruction and the role of the Internet in the lives of Latino immigrant families. Before coming to FSU, Lisa was Associate Director of the USC Institute for Multimedia Literacy. She has a background in developing media education initiatives and she continues to research new media literacy and digital inclusion.

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